This document presents comparative study of three popular ecommerce solutions. This is based on data captured through various sources.
eCommerce solutions include Magento, Prestashop and Virtuemart.
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Contents
E-Commerce and Benefits ........................................................................................................................3
Standard E-Commerce flow......................................................................................................................3
Widely Used Open Source e-commerce ....................................................................................................4
Magento..................................................................................................................................................4
Magento Features .........................................................................................................................................4
Magento Examples........................................................................................................................................5
Magento Critical Analysis ..............................................................................................................................5
Prestashop...............................................................................................................................................6
Prestashop Features......................................................................................................................................6
Prestashop Examples.....................................................................................................................................6
Prestashop Critical Analysis...........................................................................................................................7
VirtueMart ..............................................................................................................................................7
VirtueMart Features......................................................................................................................................7
Virtuemart Examples.....................................................................................................................................8
VirtueMart Critical Analysis...........................................................................................................................8
Statistics – Regional Interest ....................................................................................................................9
Statistics – Distribution among top Industry ........................................................................................... 10
Statistics – Numbers .............................................................................................................................. 10
References............................................................................................................................................. 11
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E-Commerce and Benefits
1. Virtual mall with online catalog
2. Electronic fund transfer
3. Overcome Geographical Limitation
4. Lower Cost
5. Comparison Shopping
6. Better organization and promotion
7. Eliminate travel and cost
Standard E-Commerce flow
Ref: webspert
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Widely Used Open Source e-commerce
Magento
Very popular solution
Range of extensions available
Prestashop
Old Open Source Solution
Good design
Virtuemart
Available as extension of Joomla
Simple solution with standard e-commerce features.
Magento
Magento Features
Available in three editions
Support Multilanguage, Multicurrency, and Multi store/website
Related Products, Up sells and Cross sells
Customer Group and price
Simple, configurable, bundled and grouped products
Catalog and Product browsing
Inbuilt checkout and payment facility
Integrate with real time shipping rates
Customer Account and Order Management
Analytics and Reports
Mobile Commerce
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Magento Examples
OfficeMax - http://www.officemax.com.au/
OMG Jeans - http://www.omgjeans.com/
Nike - apps.facebook.com/nikestorerunau/
Vizio - http://www.vizio.com/
The North Face - http://eu.thenorthface.com
Magento Critical Analysis
Pros Cons
Open Source Quite Complex
Good Community Support Good developer require
Range of extensions Require Good Hosting
Feature Rich e-commerce
Highly scalable
Built in SEO
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Prestashop
Prestashop Features
Free to download
Inventory and Advance Stock Management
Can integrate with eBay, Amazon and Google Shopping
Catalog and Product browsing
Web services available for CRM and ERP integration
One page checkout
Online payment facility
Flexible Shipping management
Client Account with return facility
Multicurrency and Multilingual support
Follow up e-mails, Loyalty program, and friend referral program
Analytics and Reporting
Prestashop Examples
Decoriastyl - http://www.decoriastyl.pl/
Artic North - http://www.arcticnorth.ca/en/
Coffeebiz - http://www.coffeebiz.kiev.ua/en/
Speedy Zoo - http://www.speedyzoo.it/
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Record Shoes - http://recordshoes.com/
Prestashop Critical Analysis
Pros Cons
Open Source Not for mid-large business
Good Community Support Paid modules
Flexible Administration
Light weight
Easy theme integration
VirtueMart
VirtueMart Features
Free to download as an extension of Joomla
Unlimited category and products management
Shopper group facility
Catalog and Product browsing
Marketing Promotion through coupon and product referral
In built checkout and payment facility
Client Account for order tracking
Multicurrency support
Inventory and Order management
Tax management
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Virtuemart Examples
Truckslight - www.trucklights.nl
Bodhi Skincare - http://www.bodhi.uk.com/
Bax Shop - http://www.bax-shop.nl/
VirtueMart Critical Analysis
Pros Cons
Open Source Not for mid-large business
Quick and Easy setup Difficult to manage thousands of products
Cost Effective Less support
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References
Google Trends. (n.d.). Retrieved 10 15, 2013, from Google Trends: http://www.google.com/trends
W3 Tech CMS Survey. (n.d.). Retrieved 10 15, 2015, from W3Tech: http://www.w3techs.com/
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