It's becoming harder and harder to get your conference and trade show attendees to look up from their screens and engage with your brand. Here are a handful of powerful ways that graphic recording gives you ways to capture attention and imagination during and long after events.

1. Got VisuaLs?
How to use them to
Make your event
UNFORGETTABLE
imagethink.net

2. OriginaL Ar t work
The original boards we create can
make all kinds of compelling dis-
plays. During the event, you can
create three-dimensional installa-
tions so attendees engage with the
content between sessions. After
your event, the boards can be dis-
played any way you choose — even
cut into parts and framed.

3. Prints, Gifts
& Custom books
Prints and merchandise inspire
attendees or employees to re-
engage with your events’ content
again and again.
These artifacts serve as enduring
reminders of your event’s biggest,
most impactful ideas, and serve as
great gifts for stakeholders
and speakers. ImageThink’s
content delivery site
makes ordering incredibly
easy.

4. Your Website & BLog
The digital images of graphic record-
ing are great illustrations for recaps
of the day on your website or blog.
One of the easiest and most satisfy-
ing ways to use your final images is
to embed a slideshow on your web-
site or in a blog post. People love to Meeting Minutes
click through slideshows with a few & PowerPoint
thoughtful captions. Summaries
ImageThink graphic recorders listen and synthe-
size main ideas and themes into drawings using a
combination of images and words. The resulting
visual summary is an engaging presentation that
will get everyone on the same page, instantly.

5. InternaL
Communications
& Repor ts
Since graphic recording is colorful and
eye-catching, the images from your event
become great conversation pieces in the
days and weeks after your event. A great
way to share and celebrate the event
and your team is to publish the images in
your internal newsletter.
Press Kits & ReLeases
ImageThink’s graphics are often
welcomed as a refreshing change or
complement to typical conference
photos. Your PR team can circulate
the final event images with press
releases about the event, and send
the gallery to reporters, bloggers and
other influencers.

6. Training MateriaLs
Two-thirds of all people are visual
learners. Graphic recording presents
data your team or your audience
needs in the way they can process
it best. If you need your team to
understand and act on complicated
information in a short time frame,
graphic recording is the tool you
want to use.

7. Printed Take-aways
A really great way for attendees at multi-day
events to take home the experience is to provide
printed copies of the graphic recordings from the
previous day. The images are visual summaries —
a powerful memory aid for people who watched
the session unfold, and an at-a-glance recap for
those who were not there, live.

8. SociaL Media
A recent study found that
images get 5 times as
many shares as˙links on
Facebook.
Posting an album of the final
images to Facebook and
tagging your speakers and
sponsors is a great way to
celebrate their participation.
Pinterest boards of your event
are a natural fit, too. Tweet the
images using the event hashtag
and your speakers’ twitter
handles and watch your
re-tweets add up.

9. Animated Videos
The popularity of this medium for graphic
recording has exploded in the last few years,
proving an incredibly effective tool for cap-
turing attention and connecting with your
audience. With our video project partners,
ImageThink can turn images from your event
into an entertaining, engaging visual narrative.

10. Want to know more?
Get in touch and we’d be happy to
help you brainstorm ways to bring
the power of visuals to your next
event.
- Heather, Nora
& the ImageThink Team
imagethink.net • (347) 735-9620 • info@imagethink.net