IMarks is a specialist horizontal integration company offering comprehensive solutions and services in the dynamic field of Digital Marketing.
www.imarks.in
+91 40 30484950
2. OUR VISION CONNECTING TO FUTURE
Vision
Empowers you to translate your dream into reality
Customer Centric Digital Marketing Program
Search Engine
Social Media Marketing Interactive Marketing
Marketing
Social Blog Viral Social
PPC Search Social media Social
Media Marketing Marketing & Reputation
Marketing Engine set up and Network
Optimi and Email Managem
and Mgmt. Optimization mgmt. Marketing
zation Mgmt. Marketing ent(SRM)
Web Technologies
[Creative Strategic Design, Promotional Website, Ecommerce Website, Mobile Website, Website Maintenance, Web Application
Development, Application Integration, Intranet, Extranet and Web Portal Development, Social Network Application
Development]
Digital Corporate Communication Digital Strategy Development
3. END-TO-END DIGITAL MARKETING SOLUTIONS PORTFOLIO
PLANNING SERVICES CONVERSION ENHANCEMENTS
Digital Marketing Business Plan DIGITAL CORPORATE
Website Analytics COMMUNICATION
Search Engine Marketing Plan Landing Page Optimization
Social Media Marketing Plan Brand Positioning & Development
Conversion Optimization Creative Development
Website Usability Review & Analysis
y y
Digital Assets D
Di it l A t Development
l t
Corporate Identity
Flash Development
SEARCH ENGINE MARKETING WEB TECHNOLOGIES Corporate Digitals
Search Engine Optimization Creative Strategic Web Design Print and Promotion
Video Search Marketing Promotional Website aga es
E-Magazines
PPC Search Marketing Ecommerce Website Graphical User Interface
Youtube Search Management Flash Website
Mobile PPC Search Management Mobile Website
Local Search Marketing Website Hosting & Maintenance
Link Building Campaign Web Application Development
Management Application Integration
SOCIAL MEDIA MARKETING
Intranet, Extranet and Web Portal
Development Social Media Marketing
Social Network Application Social Media Optimization
DIGITAL MEDIA PLACEMENT Social Media Monitoring
Development
Online Media Planning and Buying Facebook Marketing Service
Mobile Application Development
Mobile Media Planning and Buying Word f M th M k ti
W d of Mouth Marketing
Social Network Advertising Business Blog Marketing
Display Network Campaign Online Reputation Management
Management
Audio Podcast Services
Affiliate Marketing DIRECT DIGITAL MARKETING
Video Webcast Services
Publisher Ad Management Service SMS Marketing
Online PR
Viral Marketing
Vi l M k ti Vi l M k ti
Viral Marketing
Email Marketing
5. OUR DIGITAL INTEGRATION MODEL
Engage customers
Blogs and Forums Digital • Engage, interact, and
Assets promote with help of
• Interact with audience
Optimization Awards, Polls, Contests
on relevant blogs,
Paid Ads CRM forums, and • Incentivizes the
• Accomplish short-term
p Integration communities customer to promote
lead generation • SELL THE CONCEPT and publicize
objectives via paid ads. 1 Engaged Customer
1 SRM
Paid Ads at Content Sites, Forum
Banner
B
3 Your Web Portal / Social Networking
Personal Networks Ads Marketing Engine Sites
Engaged Prospect
2
2 Paid Ads at SNS
communities SEM
• Build communities on
Face book, Twitter, Reach Target Group
LinkedIn and • Review sites
other community • Local city sites
platforms. Community Email
Marketing • Micro sites
Optimization • Engage, interact,
Integration
• Inside new venture Web & • Reach out to people via and promote with
Launches, discussions, SEO, SMO, SEM and SMM help of Awards,
Social
Polls, Contests
forum, sharing, etc Analytics • Spreading content
Integration where it reaches the Target Group
for them to engage with it
6. EMPOWERING ORGANIZATIONS
Make you
Get you traffic
heard
Build Opinions
B ild O i i Build followers
tribe
HOW IMARKS can empower Originations to LEAPFROG!
Increase sales Demand
closing Creation
Opportunity
Brand
Building
g
Experience
E i
7. INCREASING MATURITY OF DIGITAL MARKETING
“Develop capability for people to contact you
Sales, Leads online.” - Actual sale may not be online.
“Build Trust & Credibility with potential
Brand Promotion customer
customer” - Social Reputation Management(SRM)
“Generate awareness of your products or
services” - Make yourself omnipresent online.
Awareness
Through Videos, presentations, blogs, photos,
articles, etc.
“enrich people with information and make a
Interactivity, Engagement connection”
“You can be in the mind only if you are in sight”
Visibility (Online promotion) Out of sight is out of mind, so be there where your
customers are i.e. in the digital space
8. HOW CAN WE EXECUTE
Content
Community Presence &
proliferation across
development for participation at Moderation & Viral Campaigns
the internet –
th i t t
brand promotion top forums, blogs, Social Reputation for reach and
News, Photos,
and sales where relevant Management engagement
Videos, PPTs, polls,
generation customers visit
contest, feedback
9. WHAT CAN YOU ACHIEVE
Online
Community presence -
platform – Brand Followers Lead Increase
reach &
ongoing Building Tribe Generation Sales Closing
engagement Brand
promotion
10. HOW CAN GROWTH BE EXPECTED
Visibility across social Customer acquisition Up selling new
media channels through digital ventures/Projects
marekting
Competitive research Direct feedback from Ultimately, more
customers resulting in revenue
business growth
12. WORLD-CLASS FACILITIES
R & D Centre translates innovations to
actions with world-class infrastructure
facilities
Innovative Management Team qualified
from top B-Schools and Universities
Integrated Facilities – Digital and physical
library, COE practice, world-class integrated
training center, Sales Zone Conference
center Zone,
Room, Developer Zone, etc.
Business Continuity Plans
Wireless Connectivity, Calm and Secured
y,
Environs, 24 hours manned and RFID
technology implemented
Direct connection to Client Environment and
engagement through virtualization
g g g
A pool of skilled resources with strong
expertise and domain competencies across
various cutting-edge technologies ranging
from Digital Marketing, SEO/ SMM/ SEM/
SMO, Web Designing and Development,
Sales, etc.
13. WHY IMARKS?
The most cost The most flexible Highly monitored Personalized
effective Solutions targeted marketing and measurable contact with the
and High ROMI platform potential customers
Less Turn Around No downturn during Increase online Global Visibility
Time for the recession brand awareness
implementation
Increase lead Increase sales
generation closing
14. “KEY NOT TO JUST REACH OUT TO PEOPLE, BUT TO KEEP THEM ENGAGED”
K