Presentation on ICT Overview and Opportunity in Thailand. Information is gathered from many sources and prepare for presenting to ATCI on 4 February 2013
3. Thailand Overview
Population: 67.09 million
GDP: $345 Billion
GDP per Capita $5,394
GDP (PPP) : $602 Billion
Labor force 39.62 Million
Unemployment rate 0.7%
4. Thailand ICT Overview
Internet Users : 20,100,000
Penetration 30%
Mobile Subscribers : 78,667,910
Mobile Penetration 117%
Broadband Subscribers 3.39 Million homes
Facebook Users 18,271,480
5. Thailand Smartphone/Tablet
Shipment 2012
Tablet shipment in 2011 is around
480,000 units and expected to be
2.5 million units in 2012 [NSTDA]
Smartphone shipment in 2012
is estimated at
6 million units [IDC]
6. Mobile Usage in Thailand
AIS 35.3 Million Subscribers, DTAC 23.8 Million
and True Move 20.3 Million [Q3, 2012]
Smartphone usage in 2010 is 18% and expect to
grow to 60-65% in 2015 [Frost & Sullivan]
78% of smartphone users have iPhone.
Thais are ready to spend three times their
average monthly salary for a phone
7. Top websites in Thailand
Facebook
Google Thailand
Google
YouTube
Yahoo
Windows Live
Blogspot.com
Pantip.com
Sanook.com
Wikipedia
Source :Alexa
13. e-Commerce in Thailand
e-Commerce usage in Thailand in 2011-2012
is estimated to be at 67%
and M-Commerce is at 37%:
One of the top growing country in Asia
[Survey be MasterCard]
14. Internet/Mobile Banking in Thailand
Internet Banking
- 4.85 million accounts
- Number of transactions 28.8 million
- Amount of transactions 3,200 billion baht
Mobile Banking
- 725,000 accounts
- Number of transactions 7.46 million
- Amount of transactions 82 billion baht
Source : Bank of Thailand; June 2012
23. Opportunity in Thailand
Thailand is a gateway to CLMV, emerging market
and more investment on ICT infrastructure.
ICT spending increases in several industries,
especially Telco
Destination for ICT outsourcing.
Opportunity for venture capital to invest on many
innovated start-up companies in Thailand.
ASOCIO Summit in September
25. 3G Licenses have been
granted to telecom operators.
Tablets/Smartphone explosion
Internet banking and mobile
banking will be on high
demand.
Government Cloud service
& Smart Thailand project.
26. 2013 will be the year
of e-commerce. Expect to reach
almost Bt15 billion (Paypal)
Online consumerization
Social media marketing
Personal cloud
Retail will go more online.
More investment on ICT.
27. Example: Japanese IT Outsourcing
Companies in Thailand
An IT subsidiary of Isuzu Tri Petch which
has nearly 140 staffs. Ictus is an one stop
solution provider which an annual sales of
372.4 million Baht.
A subsidiary of Index Corporation Japan, also
provide mobile content and services to
mobile users in Thailand. Nearly 100 staffs.
Established in Thailand since 1991, currently
has nearly 300 staffs. Providing system
development and outsourcing services.