A brief about how create business plan for an investor/partner. Main audience: IT start-ups. The presentation and upcoming video and webinar may be interesting for young companies in other business sectors.

1. VALUED BUSINESS PLAN
FOR IT STARTUP
Danil Dintsis
Ph. D., PMP®,
www.i-mokymas.com
info@i-mokymas.com

2.  Ph. D. in System Analysis (Doctorate degree, ISCED verified)
 Ph.D. in Technical management (Candidate degree, ISCED
verified)
 Portfolio manager and IT consultant, and a trainer for 15+ years
with the following certifications:
 PMP®
 EXIN accredited trainer for ITIL®, MOF®, Cloud computing, Operation
services and Analysis (OSA®)
BRIEF ABOUT THE PRESENTER

3. Clouds! Our idea is great!
Estimate our
project
Attract Investors
PATH FROM GREAT IDEA TO BUSINESS

4. What is the business
idea/model
Measurable
business targets
Clarify your
own vision
Define potential
investors/partners
WHY DO YOU NEED BUSINESS PLAN

5.  Give the main technical and business idea (2-3 sentences)
 Why your idea is unique?
 Give 1 or 2 your product and/or team best features
 Use Larry Page “toothbrush test” for your product/service:
 Shall I use it1 or 2 or more times a day?
 Can it make my life better?
STEP1. GIVE A BRIEF DESCRIPTION

6.  Business case. Concepts
 Describe the main features and advantages of your product
 How can it solve the problem
 Technical description
STEP2. DETAILED PRODUCT AND PROJECT DESCRIPTION

7.  Company/team background
 Organizational structure and management
 Project processes and assets
 Patents and know-how
STEP3. ORGANIZATIONAL ASSETS

8.  Target customers
 Client (user) Use cases
 Competitors and your competitive advantages
 Description of main marketing channels
STEP4. MARKETING PLAN

9.  Be honest!
 Risks may be both negative and positive
 Use SWOT
 Use templates closely connected to your tracking system
STEP5. RISK ANALYSIS

10.  Budget sources
 Project cost baseline
 Sales baseline plan
 Model of future incomes
 NPV, BCR, ROI, PP prognosis
FINANCE ESTIMATION

11.  3 main goals
 3 main advantages
 Why are you sure in success
SUMMARY

12.  30 – 60 sek. Speech
 Imagine you meet YOUR investor in an elevator
ELEVATOR PITCH

13. Our services for start-ups:
http://i-mokymas.com/services/business-on-start/Get
detailed information on the subject
Request our detailed consulting service
Enjoy our free templates, presentations and video
THINK POSITIVE!
CAN IT MAKE THE WORLD MORE HAPPY?
http://i-mokymas.com

14. THANK YOU!
LET’S STAY IN TOUCH
 .
www.i-mokymas.com
 info@i-mokymas.com
 https://www.facebook.com/ismanusism
 https://www.researchgate.net/profile/Danil_Dintsis
