2. Intro
•Whether you are hosting a webinar or web
conference, you need to find effective ways to
express your ideas.
•One of the most common tools business people
use for this purpose is a PowerPoint presentation.
•Understanding how to effectively use PowerPoint
during your web event will ensure the highest level
of success for your event.
3. Use Text and Images
•You may be tempted to fill your
PowerPoint presentation with text so
everyone can follow along with what you
are saying. However, using only text will
leave many of your viewers in the dark.
•Research has shown that some people
learn better through visual stimulation,
while others learn more from listening to
or reading information.
4. Use Text and Images
•Because you don’t know which type of
learning style each person in your
audience possesses, it is important to use
a mixture of both for your webinar or web
conference.
•Don’t be afraid to use text, but make sure
you mix in photographs, charts, diagrams
and other illustrations to appeal to the
visual learners.
5. Seven and Seven Rule
•Your slides should have no more than
seven lines of text with seven words
or less per line.
•The text on your slides is meant
to serve as bullet points of what
you will talk about, not everything you
want people to know.
6. Offer a Handout
•If your attendees receive a handout,
either by mail or email, your words gain
credibility because they are in print.
•It will also allow your attendees to pay
attention to you and your PowerPoint
presentation instead of taking notes.
•Finally, this handout will allow you to give
the audience more information without
breaking the seven and seven rule with
your presentation slides.
7. Involve Your Audience
•Engage your audience with your
PowerPoint slides to help keep their
attention.
•Implement thought-provoking questions
into your presentation, even if you don’t
expect an actual response.
•However, this will be even more effective
if you actually ask for a response from
your audience.
•Encourage more than one response to
keep everyone involved.
8. Slow It Down
•Whether it is a case of the nerves or you simply
don’t realize you are rushing through the points, it
is important to make a conscious effort to move
through the material at a slower pace.
• If your fast talking is a case of too much
information and not enough time, reduce the
amount of information you plan to present and
schedule another webinar or web conference to
cover the additional material.
•It is also important to insert pauses after
introducing a new idea in your presentation, as
well as after you have asked a question to allow
everyone to really think about their answer.
9. Additional Practices
•Be consistent with each slide, keeping the same color scheme,
logo, font and background.
•Use a combination of text and images on all slides. Keep headlines
short and concise. Language should be descriptive and engaging for
the best results.
•Keep your slides as uncluttered and clear as possible. Label all
images and leave out any images that don’t work toward portraying
your message.
•Always site any data you use, attributing it to the exact source
from which it came to ensure its credibility.
10. Lets Get Started!
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