Entrepreneurship Poems Guide Success

http://www.myra.ac.in/www.myra.ac.in/
Innovation &
Entrepreneurship
in the Global Economy
Drs. William Verdini & Shalini Urs
MYRA School of Business

So YOU want to be an
Entrepreneur!

Who wants to be an entrepreneur?
Kaun Banega Croropati (KBC)
Three Life Lines:
I. Call a friend – family, friends, fools
provide financing
• 1250 SBA guaranteed loans from the top
25 lenders
• 100 investments by venture capital firms
• 500,000 small businesses in AZ

Getting loans from Banks is
NOT EASY

MSME serviced by Banks in India
No. of MSMEs in India – 2.6 crores
No. of MSMEs serviced by PSUs -102,550
No. of MSMEs serviced by foreign banks - 1637
just 0.4 %

Three Life Lines:
I. Call a friend
II. Poll the audience – in business for
customers. Research the market.

Three Life Lines:
I. Poll the audience
II. Call a friend
III. Fifty-fifty – still even chance of
success

Creative/Entrepreneurial
Individuals
• see something different in same information
everyone else sees – find similarities among
differences and differences among similarities
• do the unexpected sometimes, but not always
• are NOT born that way.
James L. Adams in his book Conceptual Blockbusting says “… for most of us, creativity is
more of a dull glow than a divine spark. And the more fanning it receives, the brighter
it will burn.”

No typical entrepreneur!
• Come in all shapes, sizes, educational
levels
• Dhirubhai Ambani founder of Reliance Industries
Limited (RIL)
• ‘Rajah of Retail’ Kishore Biyani
• Jay Thiessens runs a $5 million company and
can’t read. [The Arizona Republic, 6/9/99, p. E2.]
• We are all entrepreneurs – risk takers
• Who drove/rode here today?
• Who has purchased a lottery ticket?

SPIRIT
brought on by a non-business goal
• Personal Challenge – opening the jar of pickle
• Desire for Change
• Application of Knowledge
• Independence Impulse – fear and
responsibility
• Doing the Dream
• Optimist – sees glass half full

Five Routes to Success
• Achieving
• Selling
• Managing
• Idea generating
• Financing
Adapted fromThe 4 routes to Entrepreneurial Success, John B. Miner
Personal Achievers, Supersalespeople, Real Managers, Expert Idea Generator

I. VISION - Alice's Adventures in
Wonderland, Lewis Carroll
II. PLANNING - Just-So Stories,
Rudyard Kipling
III. PERSISTENCE - The Men That
Don't Fit In, Robert W. Service
A Poetic Approach to
Entrepreneurship

Where do we want to be?
“Would you tell me, please, which way
I ought to go from here?”
“That depends a good deal on where
you want to get to,” said the Cat.
“I don't much care where,” said Alice.
“Then it doesn't matter which way you
go,” said the Cat.
From Chapter VI Pig and Pepper, Alice's
Adventures in Wonderland, Lewis Carroll

The Plan Answers
ALL of the Questions
I keep six honest serving-men
(They taught me all I knew);
Their names are What and
Why and When
And How and Where and Who.
From Just-So Stories, Rudyard Kipling

III. Persistence
It's the steady,
quiet, plodding
ones
Who win in the
lifelong race.
The Men That Don't Fit In
Robert W. Service

III. Persistence
Calvin Coolidge
Nothing in the world can take the place of
persistence.
Talent will not; nothing is more common than
unsuccessful men with talent.
Genius will not; unrewarded genius is almost a
proverb.
Education will not; the world is full of educated
derelicts.
Persistence and determination alone are omnipotent.

How is MYRA responding?
• What modes of learning work?
• How do we change?
• What are the impediments to change?
• How can we facilitate student transition to the
workplace — where lecture is not the norm?
• How can we promote life-long learning? What is
life-long learning?
• How can we build sustainable businesses sensitive
to the Triple Bottom Line?
• How do we benefit India and the world?

Ref. ASU College of Technology and Innovation
• CREATE …
• SOLVE …
• MAKE …
something to our world.
At MYRA, today I will

Global Faculty
Cutting Edge
Curriculum
Partnerships
World class
infrastructure
MYRA offerings
PGDM* & PGPX
*AICTE Approved

MYRA Campus
1 3
Imagine
A campus designed to foster
innovation and inspiration
Learn
Access to state of the art
knowledge resources and tech.
2 4
Collaborate
An environment that fosters
networking with peers & partners
Question
The unorthodox design forces
the mind to question status quo

Visit MYRA at http://www.myra.ac.in

Entrepreneurship Poems Guide Success

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