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eTREASURE: ENHANCING TOURISTS EXPERIENCE BY PLAYING A TREASURE HUNT Alessandro Inversini NewminE Lab University of Lugano Switzerland [email_address]    Lorenzo Cantoni NewminE Lab University of Lugano Switzerland [email_address] e-Business in Travel, Tourism and Hospitality, 14 March 2008, Athens, Greece
AGENDA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BACKGROUND & OBJECTIVES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
STRUCTURE & TECHNOLOGY (I) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
STRUCTURE & TECHNOLOGY (II) Orange CH, is eTreasure Technical Partner
USER EXPERIENCE ,[object Object],[object Object],[object Object],[object Object]
RELEVANT ISSUES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
USAGES (I)
USAGES (II) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT’S ON NOW ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FUTURE DEVELOPMENTS ,[object Object],[object Object],[object Object],[object Object],[object Object]
eTREASURE: ENHANCING TOURISTS EXPERIENCE BY PLAYING A TREASURE HUNT Alessandro Inversini NewminE Lab University of Lugano Switzerland [email_address]    Lorenzo Cantoni NewminE Lab University of Lugano Switzerland [email_address] e-Business in Travel, Tourism and Hospitality, 14 March 2008, Athens, Greece

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Inversini__eTreasure@Athens_March2008

  • 1. eTREASURE: ENHANCING TOURISTS EXPERIENCE BY PLAYING A TREASURE HUNT Alessandro Inversini NewminE Lab University of Lugano Switzerland [email_address]    Lorenzo Cantoni NewminE Lab University of Lugano Switzerland [email_address] e-Business in Travel, Tourism and Hospitality, 14 March 2008, Athens, Greece
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  • 5. STRUCTURE & TECHNOLOGY (II) Orange CH, is eTreasure Technical Partner
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  • 12. eTREASURE: ENHANCING TOURISTS EXPERIENCE BY PLAYING A TREASURE HUNT Alessandro Inversini NewminE Lab University of Lugano Switzerland [email_address]    Lorenzo Cantoni NewminE Lab University of Lugano Switzerland [email_address] e-Business in Travel, Tourism and Hospitality, 14 March 2008, Athens, Greece