2. the right message to the right audience
The leading medical aesthetics Comprehensive multimedia skincare
training organization in the and beauty entities; including website,
United States video, e-zine, exceptional events and
more
More than 2000 medical aesthetic
professionals projected to graduate Targeted niche advertising for people
in 2013 already interested in your products
Future purchasers, consumers and Interactive marketing to
ambassadors of your product line communicate directly with your
customers
Promote and put your product in the
hands of people who will be your Ever-increasing email list direct to
repeat customers and who will create 100,000+ aesthetic professionals and
more repeat customers students, as well as consumers
value. impact. prestige.
3. v.i.p. - value. impact. prestige.
why brand sponsorship…
value impact prestige
•Investing marketing dollars with •Your products will be in the •National Laser Institute, the
multiple advertising venues can hands of thousands of aesthetic leading laser and medical
cost tens of thousands of dollars professionals aesthetics school, will be an
per month and not reach a advocate for your brand to
targeted market. VIP brand •Your brand will have thousands of industry
sponsorship reaches your target compelling 3rd party professionals
market for nearly half that recommendations by top
investment authorities in skin care •Your products will be included
in the esteemed InWithSkin
•You will be able to enlist the •Your message will also be approved program
clout of our powerful email list delivered by a variety of
to market to industry multimedia, including online, •You can be a partner at our
professionals video, email marketing, digital exclusive Skin Scene events
ezine, and more across the country, featuring
•Use top industry authorities to your products
endorse your brand to
aesthetic professionals and
savvy consumers
value. impact. prestige.
4. direct editorial
digital contributions
student media
access
multiple email
targeted
impressions web blasts
exhibitor
advertising
events
to reach
your most
valued sponsorship
logo for
consumer event
sponsorship
featured
products
NLI / IWS
value. impact. prestige.
5. the National Laser Institute community /
interested in advancing our professionals
their clinical and
business skills
influential or interested in
medical aesthetics, skin
care, health and beauty,
and wellness markets
keenly interested in the
advancement of their
business and in the
beauty industry
medical professionals,
cosmetic professionals,
and
aesthetic professionals
value. impact. prestige.
6. The InWithSkin.com community /
beauty enthusiasts that both professionals & savvy consumers
have a high interest in
skin care, fashion,
make-up, and health and
wellness
frequent users of
professional medical and
laser aesthetic services
interested in products and
services for their personal
well-being and
appearance
high desire to be informed
about new products, new
science and new
procedures
very social and heavy
users of new media and
social media of all types
value. impact. prestige.
7. digital
provide editorial content: media
InWithSkin digital ezine
„tip of the day‟ advice
with your product
InWith…daily newsletter
industry expert blogger
verified expert forum
contributor
InWithSkin.com readers: editorial
industry professionals
savvy, sophisticated,
contribution
selective
age 35 - 55
web advertising
web banner ads
featured brand products
featured video brand
sponsored partner logo
video sponsorship
web
IWS approved product video advertising
value. impact. prestige.
8. provide samples in
VIP beauty bags
step & repeat logo wall
rep pass to attend
reception
print media slot position for
brochures/literature
session introduction
recognition
welcome poster
representation
included in social media event
presentation of event •reach 4,000 attendees, established in or
sponsorship entering the aesthetics industry.
•enjoy multi-geographic exposure
across the nation.
value. impact. prestige.
9. exclusive sponsorship opportunities
Click above to open our website
Embedded advertising
Click above to open our magazine
value. impact. prestige.
10. be a featured product brand:
InWithSkin.com website
InWithSkin daily newsletter,
InWith…
“Skin Scene” events
InWithSkin.com “Product Tips”
National Laser Institute
VIP gift bags
direct access to 2000 medical
aesthetic students: sponsorship featured
3rd party endorsement by a
leading medical logo for products
aesthetics authority
course text book inclusion NLI / IWS
be the product students look
to use as recommend by NLI
your logo featured on:
National Laser Institute website
InWithSkin website
National Laser Institute direct
classroom materials
student
access
value. impact. prestige.
11. exposure –
the
aesthetic consumer
put your brand in front of 2,000
medical aesthetic professionals
per year
influence future product
ambassadors when their minds
are most receptive to your
ideas
combine the power of your
brand with the authority of the
leading medical aesthetics
training organization in the
United States
direct communication
translates to sales of your brand
to their practices
be the brand aesthetic
professionals choose for
their practices and sell to future
repeat customers
value. impact. prestige.
12. What is the cost of acquiring VIP Brand Sponsorship - Dollars and Sense!
a new consumer?
The average marketing cost to acquire a What revenue can you expect with
•new uncategorized consumer is: your marketing investment?#
$250-$500*
Year One - $535,000
VIP Brand Sponsorship Year Two - $265,000
The approximate cost to reach your specific Year Three - $135,000
market with the VIP Brand Sponsorship:
•aesthetic professionals - $160 Maximum exposure with future aesthetic
•beauty enthusiasts - $120 professionals who will not only buy your product,
but will influence their customers to buy.
VIP Brand Sponsorship gives you much more
value for your marketing dollars by specifically
targeting the market that your company
needs to reach, with far less investment of #Conservatively assumes; investment of $5400 per month, maximum exposure
to over 2000 aesthetic students, influencing 35% successfully and assuming 75%
your marketing dollars. become aesthetic professionals, and 10% of products sold by professionals will
be advertisers products. Drop in sales for years two and three, based on
assumption that 50% professionals remain in industry year one, 25% year two.
*Jeff Haden CBS Money Watch
A wiser, targeted investment for your marketing dollars.
value. impact. prestige.
13. $125,000 marketing value, including:
reach 2,000 NLI graduates with your product and literature - $75,000
•provide samples for VIP student bags
•full page advertisement in textbooks to continually reinforce your message
• session introduction talking about brand
•inclusion on logo wall during al class sessions
marketing to your consumers through digital and social media - $50,000
•6 full page ads in IWS digital publication
•4 newsletter blasts going to over 100,000 persons both medical professionals and consumers
•sponsorship logo on key pages of IWS and NLI websites
•featured product page on IWS website
•banner advertising on IWS---rotational
• social media
•tip of the day 4 times a year
•guest blogger
•one editorial article for IWS digital magazine
•verified forum contributor on IWS
$5,000.00 per month*
12 month minimum
value. impact. prestige.
14. includes:
All benefits of gold sponsorship
plus an additional $110,000 in marketing value:
•main sponsor of NLI Skin Scene Events----enjoy multi-geographical reach and impact a
minimum of 4,000 attendees, most of whom are in or entering the aesthetic industry and be
able to have samples of your products first hand (triple the reach of gold package)
•IWS approved video
•one embedded ad for digital magazine
•home page feature on product
•review of product by editor
•press release
•3rd party endorsements by a leading authority in medical aesthetics
•product tip sponsor - featuring your product as solution
$7,500.00 per month*
12 month minimum
value. impact. prestige.
15. contact us…
Get
your brand for your free
in front of v.i.p. brand sponsorship
thousands of
professionals consultation
and savvy
consumers 800.222.1128
www.inwithskin.com
www.NLIonline.com
value. impact. prestige.
