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We’re IN for technology,
We’re IN for a change!
Iris Thiele Isip Tan MD, MSc, FPCP, FPSEM
Chief, Medical Informatics Unit
Associate Professor 4, UP College of Medicine
http://www.endocrine-witch.net
27 Aug 2013
Sunday, September 1, 13
Social media
for health promotion
1
http://www.flickr.com/photos/khalidalbaih/5653817859/
Sunday, September 1, 13
App
Word of the Year (2010)
American Dialect Society
Image credit:
“My iPhone apps as of February 2010” by Doug Belshaw,
http://www.flickr.com/photos/dougbelshaw/4360008898/
Mobile apps for health2
Sunday, September 1, 13
3
Building a
personal
learning network
using Twitter
http://www.flickr.com/photos/thefangmonster/352461415/
Sunday, September 1, 13
Social media
for health promotion
1
http://www.flickr.com/photos/khalidalbaih/5653817859/
Sunday, September 1, 13
SOCIAL MEDIA
Internet-based apps that allow creation
and exchange of user content
http://en.wikipedia.org/wiki/Social_media
http://www.flickr.com/photos/khalidalbaih/5653817859/
Sunday, September 1, 13
http://www.onlinemarketing-trends.com/2011/04/facebook-users-by-continents.html
Sunday, September 1, 13
http://tehspoon.deviantart.com/art/Filipino-flag-56287173?
q=favby%3AGrin-Reaper%2F2159272&qo=23
PHILIPPINES:
SOCIAL NETWORKING
CAPITAL OF THE WORLD
Texting Capital of the World
Jon Russell, 15 May 2011
asiancorrespondent.com
FACEBOOK PENETRATION
(online population)
1. Philippines 93.9%
2. Israel 91%
3.Turkey 90.9%
4. Chile 90.2%
5.Argentina 89.2%
Sunday, September 1, 13
http://tehspoon.deviantart.com/art/Filipino-flag-56287173?
q=favby%3AGrin-Reaper%2F2159272&qo=23
PHILIPPINES:
A FACEBOOK NATION
Jim Ayson, 21 Jan 2011
The Ayson Chronicles:A Life Online
Total FaceBook Users 26 721 920
Position in list 8
Penetration of population 26.75%
Penetration of
online population 89.97%
http://www.socialbakers.com
Sunday, September 1, 13
FaceBook Country Stats
Feb 2013
http://www.quintly.com/blog/2013/02/facebook-country-stats-
february-2013-top-10-countries-lose-users/
Sunday, September 1, 13
FaceBook
Top 10 Countries with Highest Growth
Feb 2013
http://www.quintly.com/blog/2013/02/facebook-country-stats-
february-2013-top-10-countries-lose-users/
Sunday, September 1, 13
http://tehspoon.deviantart.com/art/Filipino-flag-56287173?
q=favby%3AGrin-Reaper%2F2159272&qo=23
PHILIPPINES:
TWITTERVILLE
Filipinos online 24 946 241
Twitter 4 016 345
LinkedIn 473 978
Facebook 23 424 520
ComScore data extrapolation
http://www.stargroup1.com/sites/default/files/uploads/twitter-logo.png
http://www.newmedia.com.ph/twitter-and-linkedin-users-in-the-philippines/
2012 estimate
9.5 M Filipinos
2011
Sunday, September 1, 13
Top 15
Countries
on Twitter
Ranked by
growth in
account owners
http://www.mediabistro.com/alltwitter/top-twitter-countries-growth_b42377
Sunday, September 1, 13
Image credit
“Super Troopers!” by JD Hancock,
http://www.flickr.com/photos/jdhancock/3597447738/in/set-72157626809398652
Health Promotion:
Empowerment
Sunday, September 1, 13
GMG ...
Google Mo G*g*!
Sunday, September 1, 13
Do not overestimate
the hazards of
imperfect online
information
Tom Ferguson, MD & the
e-Patients Scholars Working Group (2007)
“e-patients: how they can help us heal healthcare”
Database of Adverse Events
Related to Internet Use (DAERI)
reported only a single case of
possible fatality from 2000-2004
Sunday, September 1, 13
www.endocrine-witch.net
Sunday, September 1, 13
facebook.com/EndocrineWitch
Sunday, September 1, 13
Sunday, September 1, 13
http://endocrine-witch.tumblr.com/
Sunday, September 1, 13
Sunday, September 1, 13
I’m on iTunes!
7 July 2013
Sunday, September 1, 13
http://davidleescher.com/2013/07/08/five-reasons-why-physicians-should-be-in-social-media/
Sunday, September 1, 13
5 Reasons MDs
should be in
social media
1. It’s where the patients are
2. It’s where hospital and
healthcare systems are
3. It makes for engaging and
useful interactions with
vendors and colleagues
4. It’s social
5. It’s not mandated
http://davidleescher.com/2013/07/08/five-reasons-
why-physicians-should-be-in-social-media/
Sunday, September 1, 13
“We can’t value what we don’t understand.
And we’ll only understand what something can
offer by poking at it and trying it in different
ways. The world is increasingly networked. And
when you find the right place to connect, share
and create, you’re likely to find value.”
Sunday, September 1, 13
http://www.flickr.com/photos/khalidalbaih/5653817859/
Let’s join
the conversation!
Sunday, September 1, 13
App
Word of the Year (2010)
American Dialect Society
Image credit:
“My iPhone apps as of February 2010” by Doug Belshaw,
http://www.flickr.com/photos/dougbelshaw/4360008898/
Mobile apps for health2
Sunday, September 1, 13
Image credit:
“Question mark” by 7rains,
http://www.sxc.hu/photo/1323680
Medical publisher
Regularly updated
Properly referenced
Authors listed
Feedback
Recommended
For health professionals
Questions to ask
before downloading an app
Visser & Bouman. There’s a medical app for that. Student BMJ 2012;20:e2161
Sunday, September 1, 13
Image credit:
“Question mark” by 7rains,
http://www.sxc.hu/photo/1323680
Does the app require
you to input patient
specific data, and
could this compromise
patients’ privacy?
Patients’
privacy
Questions to ask
before downloading an app
Visser & Bouman. There’s a medical app for that. Student BMJ 2012;20:e2161
Sunday, September 1, 13
Image credit:
“Question mark” by 7rains,
http://www.sxc.hu/photo/1323680
Do you know where
the app is from? By a
drug company or a
non-commercial
organization?
Conflicts of
interest
Questions to ask
before downloading an app
Visser & Bouman. There’s a medical app for that. Student BMJ 2012;20:e2161
Sunday, September 1, 13
drawMD OB-Gyn
Sunday, September 1, 13
Sunday, September 1, 13
Sunday, September 1, 13
Sunday, September 1, 13
When the
Rx is
an app
Sunday, September 1, 13
MyFitnessPal
Calorie Counter & Diet Tracker
Sunday, September 1, 13
Health Record Keeper
(HealthyWomen.org)
Health providers, screening/vaccination, healthy ranges,
questions to ask, health resources, medication reference
iPad/iPhone only
Free
Sunday, September 1, 13
My Days
(Christian Albert Mueller)
Period, Ovulation &
Fertility Tracker
iPad/iPhone & Android
Sunday, September 1, 13
Sprout (MedART Studios)
MD visit planner, hospital bag checklist,
weight tracker, contraction timer, kick counter
Sunday, September 1, 13
Pillboxie
Schedule reminders just by dropping pills into a pillbox
Sunday, September 1, 13
http://www.carepractice.com/emr-needs-a-kick-in-the-app-hole/
“The utopic future of medicine will
seamlessly combine data from your daily
apps and personalize a health treatment
plan based on the life you actually live.”
Sunday, September 1, 13
Medical Applications Which the FDA
Tends to Regulate (Draft Guideline)
No
Likelihood of being regulated as a medical device by FDA
Yes
Electronic “copies”
of medical
textbooks, teaching
aids or reference
materials
-------------------
Apps that are solely
for general health
and wellness, not to
be used in clinical
care
Apps that perform the
functionality of an
electronic health system
or personal health
record system
-------------------
Apps that automate
general office operations
(e.g. determine
billing codes like ICD-9)
Apps that allow users to
input patient-specific
data to output a patient
specific result:
diagnosis, treatment or
recommendation
---------------------------------
Apps that are an extension
of a medical device to
connect to such a device
or control that device
Medical mobile app or not?
Dividing line according to the FDA
Sunday, September 1, 13
3
http://www.flickr.com/photos/thefangmonster/352461415/
Building a
personal
learning network
using Twitter
Sunday, September 1, 13
Personal
Learning Network
Informal learning
network that consists of
the people a learner
interacts with and
derives knowledge from
in a personal learning
environment
http://www.flickr.com/photos/thefangmonster/352461415/
http://en.wikipedia.org/wiki/Personal_Learning_Networks
Sunday, September 1, 13
PLNs are deliberately formed networks of
people and resources capable of guiding
our independent learning goals and
professional development needs.
“ “
P NPERSONAL LEARNING NETWORKS
Empowering students through
Corinne Weisgerber, Ph.D.
Shannan Butler, Ph.D.
St. Edward’s University
@corinnew, @shannanbutler
built on social media platforms
http://www.slideshare.net/corinnew/creating-a-personal-learning-network-5016387
Sunday, September 1, 13
Building a PLN on Twitter
Sunday, September 1, 13
#ScrapPork #MillionPeopleMarch
Sunday, September 1, 13
#obstetrics
http://mashable.com/2013/01/05/hashtag-word-of-year/
Sunday, September 1, 13
Sunday, September 1, 13
Sunday, September 1, 13
http://well.blogs.nytimes.com/2013/08/19/pregnant-and-disputing-the-doctor/?smid=tw-share
Sunday, September 1, 13
www.slideshare.net
Sunday, September 1, 13
www.slideshare.net/isiptan
Sunday, September 1, 13
Social media
for health promotion
1
http://www.flickr.com/photos/khalidalbaih/5653817859/
Sunday, September 1, 13
App
Word of the Year (2010)
American Dialect Society
Image credit:
“My iPhone apps as of February 2010” by Doug Belshaw,
http://www.flickr.com/photos/dougbelshaw/4360008898/
Mobile apps for health2
Sunday, September 1, 13
3
http://www.flickr.com/photos/thefangmonster/352461415/
Building a
personal
learning network
using Twitter
Sunday, September 1, 13
Image from http://wthr.frumph.net/
@endocrine_witch
www.Facebook.com/EndocrineWitch
www.endocrine-witch.net
isiptan@endocrine-witch.net
Sunday, September 1, 13

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