An introduction to the future of media and the web.

1. Future of media and the web Jed White CEO and Founder itechne http://twitter.com/jedwhite http://friendfeed.com/jedwhite

3. FriendFeed

5. 24.8 percent read blog content

6. 13.7 percent comment on it

7. 11.2 percent of online adults in the U.S. publish content on a blog at least once a month

8. 314 Acres of trees cut down for each Sunday edition of The New York Times

9. Precious Resources

10. 82% of book readers prefer to curl up with print books

11. Media Sea Change It’s clear the tide is coming in

12. Three groups

13. Social media

14. Traditional media

15. Commercial new media

17. "We're saying newspapers will go online, and there will be massive innovation that comes out of that. We're saying that TV, the biggest ad market in the world, will completely go online and have the kind of targeting interaction that you only get out on the Web today. As dramatic as things happening on the Web are, that's actually what all advertising ... will be in the future.“ Bill Gates

19. “ Circulation is falling, advertising is falling and the classified-ad business… is migrating to more-efficient online services... ” The Wall Street Journal

20. Online Ad Revenue - Source: PriceWaterhouseCoopers

22. No more Gatekeepers

23. No longer about consumption

24. Our Kids will be Different More than just delivering content how, when and as consumers want it. Participation and creation.

27. From RO to RW

28. Since 2005 more than half of all content consumed online is consumer generated