I was invited to speak to an undergraduate class at University of Texas, Austin. This presentation recommended they think bigger about the social opportunity before them and reinforced how important their professional social networks will be as they progress through their career. I used a few case studies (including my own) to exemplify what is possible.

1. April 26, 2012
Let’s change the world, shall we?
Susan Scrupski, Change Agents Worldwide
Friday, April 26, 13

2. Agenda today
✤ Brief Introduction - Who am I?
✤ Two lessons
✤ Three case studies
✤ Careers in Social
✤ Q & A
@ITSinsider
Friday, April 26, 13

3. whoami? (i’m nobody and everybody)
http://about.me/susanscrupski
Friday, April 26, 13

4. Do you have what it takes to be a
Change Agent?
Up until now, only...
• Rock Stars
• Politicians
• Dictators
• Humanitarians
• Religious Leaders
Could change the world.
Friday, April 26, 13

5. Today’s Change Agent is:
Friday, April 26, 13

6. 1st Lesson:Think BIG
✤ You hold a device in the
palm of your hand that
can Change the World.
✤ Why Change the World?
Because you can.
Friday, April 26, 13

7. 2nd Lesson:Think Relationships
✤ The 21C is a networked
economy.
✤ Trust is its currency.
✤ Build your social capital.
✤ Keep a career contact
database w/notes. (Start
now.)
Friday, April 26, 13

8. Every person in your network can be
influenced by you.
From To
Friday, April 26, 13

9. Three Examples
Friday, April 26, 13

10. Five years: from Zero to Hero
Retired after
Dotcom crash,
9/11
2001 20112006 2009 2010
Suburban Mom!
(5 years)
“What’s a BlackBerry?”
Back to Work
with... nothing.
Except these.
“I respectfully disagree...”
2001
#winning! :-)
Me
Friday, April 26, 13

11. The Staney Family FairyTale
June 5, 2012
Welcome to the world Foster!
Will Staney
Friday, April 26, 13

12. Astronaut Abby
✤ Dreamed of being an
astronaut from age 7
✤ Used social media to
create a brand
✤ Connected IRL with
Luca Parmitano
✤ Will be Earth-based
liaison via her blog
✤ Mars in 2030!
Abigail Harrison
Friday, April 26, 13

13. Careers in Social
Seeking a job?
• See the Web Strategy Job Board
• Hootsuite manages a job board
• Social Media.org has a blog that lists out career resources
• Social Media Jobs Facebook Group
• Social Media Jobs by Chris Heuer
• Social Media jobs, filtered by SimplyHired
• Social Media Job Network by James Durbin
• 25 places to find social media jobs by Deb Ng
Additional Resources:
• Community Manager Facebook Group
• Community Manager Appreciation Day (Every 4th Monday of Jan, yearly)
• List of corporate web strategists and community managers for 2010
• Social Media Headhunter: Career advice, job postings and services
• New Media Hire community by Jim Long and team
Jeremiah Owyang blog: People on the Move, April 7, 2013
Friday, April 26, 13

14. Q&A?
Friday, April 26, 13