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The MUST AVOID Mistakes in Financial Services Resumes
Laura Hill, Senior Resume Writer, Ivy Exec




                                Want more info? Go to IvyExec.com   1
About Laura


•   Senior Resume Writer at Ivy Exec

     • Specialty: Financial Services

•   Ten years in banking with JPMorgan Chase

•   Ten years as a career/outplacement coach

•   MBA in finance from NYU – Stern; BBA in marketing from University of
    Texas – McCombs

•   Certified Career Coach




     Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   2
Media

•   Her work has been published in The New York Times , The Wall
    Street Journal , JobsInTheMoney.com , and Smart Money .

•   She has been a featured career expert on CNBC , The Wall Street
    Journal Report With Maria Bartiromo , and MSNBC .




     Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   3
Outline
• What’s different? What’s the purpose of a resume?
• Most common mistakes in financial services resumes
• Resume Trends
• Aesthetics and Formatting
• Content
  • Profile
  • Job description
  • Accomplishments
• Don’ts
• What to call it: “CV” vs. “Resume” (and bios)
• Q&A


     Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   4
What’s new in finance resumes
•   You’ve moved up: senior execs and retained recruiters are your
    audience now
•   Executives (your competition) usually have better resumes
•   The bar is higher: you must have accomplishments and metrics -
    describing your responsibilities doesn’t cut it
•   Earlier and redundant experience should shrink
•   Resume fashions have changed


Poll question: Do you work in a financial function?
               You’ve moved up . . . has your resume?


      Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   5
Purpose of a resume:
●   It’s a brochure – a sales document
●   Match you to a job and/or career path
●   Get you in the door / get an interview
●   Describe what you’ve actually done and the results; (you provide details
    on how in the interview)
●   NOT: give your full job description or account for your time and
    whereabouts


Note: tone down the accomplishments for resumes used internally at your
 employer or for official business reasons



       Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   6
Most common mistakes in financial services resumes:

    ●   Unclear positioning – reader doesn’t know what category you fall in
    ●   Doesn’t convey what you actually DO
    ●   Too much distracting design
    ●   Too much stuff at the top before reader gets to your company and job
    ●   Big company jargon (“cross-functional teams”)
    ●   No metrics / accomplishments




           Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   7
Challenges in financial services                   What you can do:
resumes:

 ●   Complexity and scale of the                   ●   Tell the reader:
     business                                           – Your function
 ●   Generic job titles (Associate,                     – Your product or service
     Managing Director)                                 – Customer type/examples
 ●   Too many deals to mention on                       ●   Add a functional title and/or
     your resume                                            description
                                                        ●   Addendum




        Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com         8
When someone looks at your resume, he/she:

●   Forms an opinion in 4 - 10 seconds
●   Has probably looked at many resumes and/or other documents before looking
    at yours
●   Looks for key information in expected places
●   Wants to know what you do immediately
●   Probably doesn’t understand a lot about the job




       Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   9
• In   fashion now:                                 •   Out of fashion:
  o Profile that positions you to a target              o Objective statements
    audience
                                                        o Be everything to everybody
  o Using key words for computer
    matching (narrative or list)                        o Multiple fonts/sizes, graphics, colors,
                                                          too much bold; Underlining
  o Two pages around 10-15+ years;
    one page otherwise                                  o More than two pages (exception:
                                                          addendum)
  o Small margins; not much white
    space                                               o Blocks of text
  o LinkedIn URL                                        o Lot of text before the job history
  o Tell the reader what you do                         o “Functional” resumes
    at the top of the resume


            Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com    10
Content: Targeting Your Resume

●   Profile at the top
     o Tell the reader what you do
     o Advertise what you want the reader to know
     o Communicate your value proposition / product features / brand
     o Put key words that will match the job(s) you want
●   Absence of a profile at the top is ok if you want to continue doing what you do
    now (or did most recently)


[Profile examples]



       Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   11
Content: Company Names and Job Responsibilities

   ●   Short company description for less well known employers
   ●   Very short job descriptions – two or three lines
        o Un-bulleted
        o Role, scope, budget, staff #
        o Use “Lead” instead of “Direct” or “Responsible for”
   ●   Try to make all your bullets accomplishments


   [John Doe example]




          Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   12
• Use   strong/positive words:                        •   Avoid:

  o Revamped                                              o Helped

  o Championed                                            o Coordinated

  o Led/managed                                           o Assisted

  o Developed and implemented                             o Direct/directed

  o Turned around                                         o Proven track record




    Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   13
Accomplishments: a definition
●   A discrete project that you managed: scope, scale, on-time, under budget,
    overcame obstacles
●   Improvements over time (e.g. – annual % increases/decreases)
●   Has a result/benefit (make money or save money; give #s whenever you can)
●   “Selected to”
●   “First-ever”
●   “In spite of…”
●   “Grew revenues x% OR from $x to $Y”
●   Replace:
     o Did thus and such to improve something; with
     o Did thus and such that improved something X%
     [Risk Exec example]

       Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   14
Don’t:
●   Tell stories (“Recruited to turnaround…”)
●   Include the title of the person to whom you report
●   Bury the accomplishment in a block of text
●   Repeat the same accomplishment in different places (even if stated
    differently)
●   Use too much jargon (enough about “verticals”)
●   Write “Global” all over the place (examples of work in named countries will
    convey it better)
●   Give too much text/context (save it for the interview)
●   Take your accomplishments out of the jobs in which they occurred


       Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   15
For Great Big Accomplishments With Many Facets:

   ●   Oversaw increase in rankings of research providers from 50th+ to top 20
       across a broad array of clients:

        – Actively participated in recruiting over 23 research analysts;

        – Led the analysts’ brand franchise building activities: individually
          mentored 30 analysts in developing and implementing strategies for
          targeting clients and raising their profiles;

        – Increased marketing outreach with over 50 conferences, field trips, and
          meetings annually.




          Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   16
Proper Terminology

●   Biographies
     o Speaking engagements
     o Not-for-profit/professional associations
     o Not used for job search
●   In the U.S., it’s always called a resume – even for CEOs
●   In the U.S., a CV is used only in academia and is multi-page
●   Outside the U.S., you can call it a CV if you like


[Bio example]


       Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   17
Important Advice:

●   Keep a career file at your fingertips
     o Record key metrics when you start an assignment
     o Collect important facts/metrics
     o Write a summary of accomplishments for your boss in advance of your
       performance review
●   Update your resume annually with new accomplishments and results




       Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   18
The Ivy Exec Senior Resume Writers
Laura Hill
is an expert in designing career strategies and job search campaigns. Her industry experience
includes 10 years as a career/outplacement coach and recruiter, as well as 10 years in banking
with JPM Chase. She has been published in The New York Times, The WSJ, and Forbes, and
has been a featured expert on CNBC's The Wall Street Journal Report.

Staci Collins
has over 15 years of partnering with executives, directors and senior managers to achieve their
career objectives. She has deep industry experience, having worked at Accenture and Ernst &
Young in change management, human resources, and strategic planning. She received her
MBA from the University of California - Haas and BA at Harvard.

Kim Mohiuddin 
a TORI (Toast of the Resume Industry) Award nominee in the international category, Kim has
been featured in Yahoo News, NBC Chicago and Time Out NY. She is the former certification
chair of the National Resume Writers’ Association and certified job search strategist.


               Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   19
The Ivy Exec Elite Resume Package
The Elite Package is a comprehensive evaluation of your career and
accomplishments which includes a career diagnostic, a fully rewritten resume
and a coaching session focused on overcoming any professional roadblocks.

In-depth  intake session via phone with your Senior Resume Writer
A finalized and re-written resume
A full hour of Career Coaching or a cover letter
An enhanced Ivy Exec profile
3 months of Ivy Exec All Access membership



To set up a 15 minute appointment to inquire about next steps, please go to
ivyexec.com/resume or email resumes@ivyexec.com



       Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   20
Thank you!
               The Road to Success is
              Always Under Construction



To learn more about Ivy Exec’s Resume Services or
        schedule a consultation, please go to
ivyexec.com/resume or email resumes@ivyexec.com


   Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com   21

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The Must Avoid Mistakes in Financial Services Resumes - Laura Hill and Ivy Exec

  • 1. The MUST AVOID Mistakes in Financial Services Resumes Laura Hill, Senior Resume Writer, Ivy Exec Want more info? Go to IvyExec.com 1
  • 2. About Laura • Senior Resume Writer at Ivy Exec • Specialty: Financial Services • Ten years in banking with JPMorgan Chase • Ten years as a career/outplacement coach • MBA in finance from NYU – Stern; BBA in marketing from University of Texas – McCombs • Certified Career Coach Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 2
  • 3. Media • Her work has been published in The New York Times , The Wall Street Journal , JobsInTheMoney.com , and Smart Money . • She has been a featured career expert on CNBC , The Wall Street Journal Report With Maria Bartiromo , and MSNBC . Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 3
  • 4. Outline • What’s different? What’s the purpose of a resume? • Most common mistakes in financial services resumes • Resume Trends • Aesthetics and Formatting • Content • Profile • Job description • Accomplishments • Don’ts • What to call it: “CV” vs. “Resume” (and bios) • Q&A Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 4
  • 5. What’s new in finance resumes • You’ve moved up: senior execs and retained recruiters are your audience now • Executives (your competition) usually have better resumes • The bar is higher: you must have accomplishments and metrics - describing your responsibilities doesn’t cut it • Earlier and redundant experience should shrink • Resume fashions have changed Poll question: Do you work in a financial function? You’ve moved up . . . has your resume? Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 5
  • 6. Purpose of a resume: ● It’s a brochure – a sales document ● Match you to a job and/or career path ● Get you in the door / get an interview ● Describe what you’ve actually done and the results; (you provide details on how in the interview) ● NOT: give your full job description or account for your time and whereabouts Note: tone down the accomplishments for resumes used internally at your employer or for official business reasons Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 6
  • 7. Most common mistakes in financial services resumes: ● Unclear positioning – reader doesn’t know what category you fall in ● Doesn’t convey what you actually DO ● Too much distracting design ● Too much stuff at the top before reader gets to your company and job ● Big company jargon (“cross-functional teams”) ● No metrics / accomplishments Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 7
  • 8. Challenges in financial services What you can do: resumes: ● Complexity and scale of the ● Tell the reader: business – Your function ● Generic job titles (Associate, – Your product or service Managing Director) – Customer type/examples ● Too many deals to mention on ● Add a functional title and/or your resume description ● Addendum Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 8
  • 9. When someone looks at your resume, he/she: ● Forms an opinion in 4 - 10 seconds ● Has probably looked at many resumes and/or other documents before looking at yours ● Looks for key information in expected places ● Wants to know what you do immediately ● Probably doesn’t understand a lot about the job Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 9
  • 10. • In fashion now: • Out of fashion: o Profile that positions you to a target o Objective statements audience o Be everything to everybody o Using key words for computer matching (narrative or list) o Multiple fonts/sizes, graphics, colors, too much bold; Underlining o Two pages around 10-15+ years; one page otherwise o More than two pages (exception: addendum) o Small margins; not much white space o Blocks of text o LinkedIn URL o Lot of text before the job history o Tell the reader what you do o “Functional” resumes at the top of the resume Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 10
  • 11. Content: Targeting Your Resume ● Profile at the top o Tell the reader what you do o Advertise what you want the reader to know o Communicate your value proposition / product features / brand o Put key words that will match the job(s) you want ● Absence of a profile at the top is ok if you want to continue doing what you do now (or did most recently) [Profile examples] Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 11
  • 12. Content: Company Names and Job Responsibilities ● Short company description for less well known employers ● Very short job descriptions – two or three lines o Un-bulleted o Role, scope, budget, staff # o Use “Lead” instead of “Direct” or “Responsible for” ● Try to make all your bullets accomplishments [John Doe example] Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 12
  • 13. • Use strong/positive words: • Avoid: o Revamped o Helped o Championed o Coordinated o Led/managed o Assisted o Developed and implemented o Direct/directed o Turned around o Proven track record Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 13
  • 14. Accomplishments: a definition ● A discrete project that you managed: scope, scale, on-time, under budget, overcame obstacles ● Improvements over time (e.g. – annual % increases/decreases) ● Has a result/benefit (make money or save money; give #s whenever you can) ● “Selected to” ● “First-ever” ● “In spite of…” ● “Grew revenues x% OR from $x to $Y” ● Replace: o Did thus and such to improve something; with o Did thus and such that improved something X% [Risk Exec example] Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 14
  • 15. Don’t: ● Tell stories (“Recruited to turnaround…”) ● Include the title of the person to whom you report ● Bury the accomplishment in a block of text ● Repeat the same accomplishment in different places (even if stated differently) ● Use too much jargon (enough about “verticals”) ● Write “Global” all over the place (examples of work in named countries will convey it better) ● Give too much text/context (save it for the interview) ● Take your accomplishments out of the jobs in which they occurred Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 15
  • 16. For Great Big Accomplishments With Many Facets: ● Oversaw increase in rankings of research providers from 50th+ to top 20 across a broad array of clients: – Actively participated in recruiting over 23 research analysts; – Led the analysts’ brand franchise building activities: individually mentored 30 analysts in developing and implementing strategies for targeting clients and raising their profiles; – Increased marketing outreach with over 50 conferences, field trips, and meetings annually. Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 16
  • 17. Proper Terminology ● Biographies o Speaking engagements o Not-for-profit/professional associations o Not used for job search ● In the U.S., it’s always called a resume – even for CEOs ● In the U.S., a CV is used only in academia and is multi-page ● Outside the U.S., you can call it a CV if you like [Bio example] Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 17
  • 18. Important Advice: ● Keep a career file at your fingertips o Record key metrics when you start an assignment o Collect important facts/metrics o Write a summary of accomplishments for your boss in advance of your performance review ● Update your resume annually with new accomplishments and results Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 18
  • 19. The Ivy Exec Senior Resume Writers Laura Hill is an expert in designing career strategies and job search campaigns. Her industry experience includes 10 years as a career/outplacement coach and recruiter, as well as 10 years in banking with JPM Chase. She has been published in The New York Times, The WSJ, and Forbes, and has been a featured expert on CNBC's The Wall Street Journal Report. Staci Collins has over 15 years of partnering with executives, directors and senior managers to achieve their career objectives. She has deep industry experience, having worked at Accenture and Ernst & Young in change management, human resources, and strategic planning. She received her MBA from the University of California - Haas and BA at Harvard. Kim Mohiuddin  a TORI (Toast of the Resume Industry) Award nominee in the international category, Kim has been featured in Yahoo News, NBC Chicago and Time Out NY. She is the former certification chair of the National Resume Writers’ Association and certified job search strategist. Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 19
  • 20. The Ivy Exec Elite Resume Package The Elite Package is a comprehensive evaluation of your career and accomplishments which includes a career diagnostic, a fully rewritten resume and a coaching session focused on overcoming any professional roadblocks. In-depth intake session via phone with your Senior Resume Writer A finalized and re-written resume A full hour of Career Coaching or a cover letter An enhanced Ivy Exec profile 3 months of Ivy Exec All Access membership To set up a 15 minute appointment to inquire about next steps, please go to ivyexec.com/resume or email resumes@ivyexec.com Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 20
  • 21. Thank you! The Road to Success is Always Under Construction To learn more about Ivy Exec’s Resume Services or schedule a consultation, please go to ivyexec.com/resume or email resumes@ivyexec.com Want more info? Go to IvyExec.com/Resume or email us at Resumes@ivyexec.com 21

Editor's Notes

  1. Hello everyone, Let me start by thanking all of you for joining in. We ’re going to cover a lot of diverse items today so settle in and hold on. A bit of advice from me. One thing I’ve learned in my career is how to get the most value out of a seminar, meeting or webinar and I’d like to share that with all of you. First, focus on the big picture for the next 45 minutes or so. This webinar will be available in a couple of days on the Ivy Exec website so don ’t try to remember everything we cover. Come away from here with a couple of nuggets of valuable information. Participate, take the polls and ask questions. We won’t get to all questions but we will have look all of them over, group them and provide answers which we’ll email out over the next few weeks to all of you.
  2. Here ’s an overview of what IvyExec offers with it’s Elite Resume Package – an intake that also helps with interview preparation, a review/update of your online profile, and a full hour of career coaching . As kind of a “one-stop-shop” IvyExec can also arrange for you to have other documents written. Both myself and Staci or Laura, the other senior writers at IvyExec, are well versed in International resumes. So if this all feels like a bit much to handle on your own, we’re here to help. Remember, the investment is very likely to be tax deductible as a job search expense. Between this and your increase income (whether by positioning you for a higher paying job or cutting off even one week from your search), you ’ll make your investment back before you know it.
  3.   I want to thank you and leave you with this: Doing less than the best as you make your next transition will affect your income and quality of life for the rest of your career. If you choose to do this yourself, plan to set aside 10 to 20 hours to research, prepare the document, and get feedback from people knowledgeable in your new market. If you need help, we ’d be honored to work with you.