How, where and why to start social media strategy for small business

1. SOCIAL MEDIA FOR SMALL BUSINESS Photo by Rottman Creative on Flickr.com

2. Social Media is more than two-ways conversation, it encourages discussion, comments, voting and sharing of information. Social Media Marketing is the term that describes the act of using social networks, online communities, blogs, wikis of any other collaborative Internet form of media for Marketing, Sales, Public Relations and Customer Service. Photo by Somethin’ New on Flickr.com WHAT IS SOCIAL MEDIA?

3. REASONS TO USE SOCIAL MEDIA

4. 2/3 of global internet population visit social networks Nilsen, Global Faces & Networked Places, 2009 Photo by Lance McCord on Flickr.com

5. Visiting social sites is the 4 th most popular online activity Photo by Krishna De on Flickr.com

6. Approximately, 2 trillion of Google’s search daily Photo by Keso on Flickr.com

7. The number of articles in English on Wikipedia 2,965,205

8. 100,000,000 Video by RaywilliamJohnson on YouTube.com Video by CSPAN on YouTube.com Video by Kacsports on YouTUbe.com The Number of Videos viewed each day

9. 77% - Percentage of active Internet users who read blogs Photo by Aeevans on Flickr.com Photo by Mortenpostrup on Flickr.com

10. 3,000,000 Average number of tweets per day on Twitter.com By Jeeremie

11. 200,000,000 Number of active users on Facebook Photo by Psylum on Flickr.com

13. HOW USERS SEE SOCIAL MEDIA? I. Companies should use social media as a different marketing channel Photo by Temp13rec. on Flickr.com

14. II . Listen first and then…. Establish a Real Conversation Photo by Ricardo Santaella on Flickr.com

15. III. You should improve your online visibility and Photo by I’m won on Flickr.com You should interact with your customers

16. IV. Building relationship Photo by AnyMotion on Flickr.com

24. WHAT YOU NEED TO DO?

25. DESIGN YOUR COMPANY’S SOCIAL MEDIA STRATEGY Photo by Waihey on Flickr.com

27. DON’T BE AFRAID IF YOU NEED HELP ASK FOR IT Photo by ok_qa on Flickr.com

28. WHAT SOCIAL MEDIA WILL DO FOR YOU! Photo by Intersection Consulting on Flickr.com

29. IF YOUR TARGET AUDIENCE IS NOT HAPPY WITH YOUR PRODUCT, SOCIAL MEDIA WON’T FIX IT Photo by Keeshagirl14 on Flickr.com

30. IF YOUR TARGET AUDIENCE IS NOT HAPPY WITH YOUR CUSTOMER SERVICE, SOCIAL MEDIA WILL HELP YOU Photo by adria.richards on Flickr.com

31. IF YOUR PRODUCT HAS SOME NEGATIVE COMMENTS, SOCIAL MEDIA CAN HELP Photo by Intersection Consulting on Flickr.com

32. SOCIAL MEDIA BEST PRACTICES

34. RULE # 2 ENGAGE BE ACTIVE AND SOCIAL Photo by adria.richards on Flickr.com

36. NOW BE SOCIAL WE CAN HELP YOU Photo by caseywest on Flickr.com

39. PLEASE CONTACT US: WWW.NEWSOCIALWAY.COM OR NEWSOCIALWAY.WORDPRESS.COM ANY QUESTION? Photo by caseywest on Flickr.com