by Jaime Christine Perez April 1, 2011 Principles of Flash Full Sail University

1. Pros and Cons of Flash Jaime Christine Perez
Principles of Flash
in Internet Marketing April 1, 2011

2. ★ Internet Marketing

3. Flash
Website Design & Development
★ Pros
➡ Cons

4. ★ The Pros

5. ★ Flash Design Possibilities

6. ★ Flash Design
Combine Video, Text, and Graphics to Convey Your Message

7. ★ The Browsers
All Movies Look the Same

8. ★ Convey Your Message

9. ★ Advancement of Flash Video Players

10. ➡ The Cons

11. ➡ Updates
As Players Advance so do the Updates, the User has to Install Updates

12. ➡ Downloads
Players Advance and Users Must Download the Latest Version

13. ➡ Load Time
- Flash takes longer.
-for thelongerto takes
The it
user see
your site.
-may not stick around.
Chances are they
-your viewers. losing
High risk of

14. ➡ Bounce Rates
- Longer Load Times
- Increases Rates
- Visitors Bounce

15. ➡ Search Engines
-Do Not Read Flash
Files.
-Support. Need
Flash Files
-Must use a HTML
website.

16. ➡ Search Results
-Index swf files, orDon’t
Search Engines
flash
files.
-to Find. Them Harder
Makes
-ofLowers Found Online.
Being
Your Chances
http://www.hmtweb.com/images/google-index-flash-swf.jpg

17. ✓ Flash Review
★ The Pros ➡ The Cons

18. ★ The Pros
★ Vast Array of Design Possible
★ Combine Video’s, Text, and
Graphics on the Web
★ Your movie will appear correctly in
all web browsers.
★ Safari, Firefox, or Internet Explorer
your site will have the same
appearance.
★ Use as many features to convey a
message in a much more efficient
way

19. ➡ The Cons
- As flash players advance, so do
the updates.
- The userplayer installed and
version
must have the same
updated to view your flash
content, or they have to download
an update.
- Flash takes longer touser toso it
takes longer for the
load,
see
your content. And the more risk
you have losing your viewers.
- The flash site fileso you indexed by
search engines,
is not
have to
support your flash site file with a
html site.

20. How Will You Use Flash Directed By
Jaime Christine Perez
in Internet Marketing? The End

21. References:
★ Full Sail University. (n.d.). Retrieved March 31, 2011. [VIDEO] Pros and Cons of Flash. with Vidal Fonseca, Full Sail University Course Director for Principles of Flash from http://
course.online.fullsail.edu/index.cfm?fuseaction=lms.activitiesASSIGNMENT&activityId=335570
★ [Untitled photograph of advanced video player]. Retrieved April 1, 2011, from: http://www.spasticbliss.com/resources/web/video_player_01.jpg
★ [Untitled photograph of bouncing]. Retrieved April 1, 2011, from: http://naturalseoexpert.files.wordpress.com/2010/09/bounce-rate.jpg
★ [Untitled photograph of bounce rate chart]. Retrieved April 1, 2011from: http://4.bp.blogspot.com/_LM9I6FUqLGg/TOT4rI0xOjI/AAAAAAAAAuE/GopOW30hZMc/s1600/bounce+rate.bmp
★ [Untitled photograph of clock]. Retrieved April 1, 2011, from: http://www.google.com/imgres?imgurl=http://tutorialqueen.com/wp-content/uploads/2008/06/photoshop-design-unique-
clock-icon45.jpg&imgrefurl=http://tutorialqueen.com/photoshop-tutorials/photoshop-design-unique-clock-icon-in-
photoshop&usg=__LYQ7_q5BCZZvBodXXIpVHrTiMBk=&h=400&w=400&sz=26&hl=en&start=177&sig2=swYyHqLPBIdTMeMMgiGM6Q&zoom=1&tbnid=jmSQPy2wzvX8HM:&tbnh=126&tbn
w=131&ei=6PGVTayIKZOXtweTooiCDA&prev=/images%3Fq%3Dcool%2Btext%26um%3D1%26hl%3Den%26client%3Dsafari%26rls%3Den%26biw%3D1440%26bih%3D733%26tbs
%3Disch10%2C3885&um=1&itbs=1&iact=hc&vpx=121&vpy=127&dur=341&hovh=225&hovw=225&tx=133&ty=138&oei=wPGVTa_wI8e_tge24_WUDA&page=7&ndsp=29&ved=1t:429,r:
15,s:177&biw=1440&bih=733
★ [Untitled photograph of flash cons]. Retrieved March 31, 2011 from: http://blog.hostbaby.com/wp-content/uploads/2011/03/adobe-flash-no-iphone.jpg
★ [Untitled photograph of flash downloads]. Retrieved March 31, 2011 from: http://www.mtv.com/global/music/videos/images/flash-player-download.jpg
★ [Untitled photograph of flash graphics]. Retrieved April 1, 2011from: http://media.smashingmagazine.com/cdn_smash/images/iconsnew/bittbox.jpg
★ [Untitled photograph of flash player updates]. Retrieved March 31, 2011 from: http://www.f-secure.com/weblog/archives/Adobe_Flash_Player_Update_10.1.png
★ [Untitled photograph of flash possibilites]. Retrieved March 31, 2011 from: http://www.hotscripts.com/uploads/show/5120/tm.jpg
★ [Untitled photograph of flash pros]. Retrieved March 31, 2011 from: http://elrecolector.com/wp-content/uploads/2009/06/adobe-flash-paper-cs3.png
★ [Untitled photograph of flash pros and cons]. Retrieved March 31, 2011 from: http://2.bp.blogspot.com/-ml0hERhSoDI/TWIRTdKc6AI/AAAAAAAAABI/WFHqMHApsVU/s320/The
%2BPros%2Band%2BCons%2Bof%2Bhaving%2BFlash%2Bon%2Byour%2BWebsite.jpg

22. References Continued:
★ [Untitled photograph of flash possibilites]. Retrieved March 31, 2011 from http://www.hotscripts.com/uploads/show/5120/tm.jpg
★ [Untitled photograph of flash pros]. Retrieved March 31, 2011 from http://elrecolector.com/wp-content/uploads/2009/06/adobe-flash-paper-cs3.png
★ [Untitled photograph of flash pros and cons]. Retrieved March 31, 2011from http://2.bp.blogspot.com/-ml0hERhSoDI/TWIRTdKc6AI/AAAAAAAAABI/WFHqMHApsVU/s320/The%2BPros
%2Band%2BCons%2Bof%2Bhaving%2BFlash%2Bon%2Byour%2BWebsite.jpg
★ [Untitled photograph of flat screen]. Retrieved April, 2011, from : http://images.gizmag.com/gallery_tn/veebeamstreamer-7.jpg
★ [Untitled photograph of film]. Retrieved April, 2011, from :http://printerinkcartridgesblog.printcountry.com/wp-content/uploads/2010/12/movies.jpg
★ [Untitled photograph of get adobe flash]. Retrieved March 31, 2011 from http://www.esf12training.com/assets/images/get_adobe_flash.png
★ [Untitled photograph of get movie player screen]. Retrieved March 31, 2011 from http://www.web-video-player.com/images/index_ads.gif
★ [Untitled photograph of html code]. Retrieved April 1, 2011, from : http://freeflasytoys.com/custom/images/633631313696604542.jpg
★ [Untitled photograph of mp4]. Retrieved April, 2011, from : http://blog.retailmart.com/wp-content/uploads/2010/11/buy-philps-mp4-player-in-india-300x234.jpg
★ [Untitled photograph of internet marketing business]. Retrieved March 31, 2011, from: http://www.i-optimise.com/wp-content/themes/church_10/plugins/content-gallery/flash.jpg
★ [Untitled photograph of internet marketing business]. Retrieved March 31, 2011, from: http://promotedprofits.com/wp-content/uploads/2011/01/internet-marketing-business.jpg
★ [Untitled photograph of ipod]. Retrieved April, 2011, from : http://www.apple.com/iphone/features/ipod.html
★ [Untitled photograph of swf update icon]. Retrieved March 31, 2011, from: http://www.dgboyesmechanical.com.au/swf/swficon.gif