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Making intranets work (for communicators) James Robertson, Step Two Designs (jamesr@steptwo.com.au)
Structure of the workshop ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
About Step Two Designs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Intranet Innovations 2007 ,[object Object],[object Object],[object Object]
6x2 methodology for intranets ,[object Object],[object Object]
Improving Intranet Search ,[object Object],[object Object]
Staff Directories report ,[object Object],[object Object]
Intranet Review Toolkit ,[object Object],[object Object],www.IntranetReviewToolkit.org
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Topics covered ,[object Object],[object Object],[object Object],[object Object],[object Object]
The ideal intranet
Ideal intranet? ,[object Object]
The evolution of intranets
The evolution of intranets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Phase 1: the intranet is born!
Phase 2: rapid organic growth
Common problems emerge…
Phase 3: repeated redesigns
Phase 4: usability & IA
Phase 5: useful, not just usable
Phase 6: intranet as a business tool
The evolution of intranets ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Four key purposes of an intranet
Content…
…  communication …
…  collaboration …
…  activity
Intranets for communicators
Intranets are an important internal communications channel
“ Management Communication”  •  Communication World  •  March-April 2005  •  pp 18-22
 
Staff, however, are not coming to the intranet just for news …
 …  they are looking for a specific piece of information …
 …  or they want to complete a specific task
An intranet will only be used if it is useful
Start by making the intranet more useful, comms benefits will follow
Delivering a better intranet?
Delivering a better intranet? ,[object Object]
Further resources
Articles ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Making intranets work (for communicators)