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How can we bring in new listeners
and generate meaningful revenue
from social media?
(without distracting from our core business of making GREAT radio)
QOD
Post Audio IMMEDIATELY
Share great radio moments as they happen
Run creative and compelling contests
Produce “Best of” Podcasts instantly
Provide proof of performance to advertisers
Run airchecks in real time from anywhere
A few possible uses
PROFIT-ing from Immediacy
Theater of the mind for the 21st Century
Enhance audience reach above traditional CUME
Sponsorship of the best of the best of your stations’ content
Finally, mobile advertising that works!
Advertising that could go viral at any time
A non-irritating digital advertising solution
Increased ad recall by integrating campaigns on FM with Social
Media
Huge Value to advertisers
A Full Streaming Solution
How to make money with social media and radio

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How to make money with social media and radio

  • 1.
  • 2.
  • 3.
  • 4.
  • 5. How can we bring in new listeners and generate meaningful revenue from social media? (without distracting from our core business of making GREAT radio) QOD
  • 7. Share great radio moments as they happen Run creative and compelling contests Produce “Best of” Podcasts instantly Provide proof of performance to advertisers Run airchecks in real time from anywhere A few possible uses
  • 9. Theater of the mind for the 21st Century Enhance audience reach above traditional CUME Sponsorship of the best of the best of your stations’ content Finally, mobile advertising that works! Advertising that could go viral at any time A non-irritating digital advertising solution Increased ad recall by integrating campaigns on FM with Social Media Huge Value to advertisers
  • 10. A Full Streaming Solution

Notes de l'éditeur

  1. ----- Meeting Notes (2013-02-06 16:01) -----Imagine this… a famous musician just "popped" into your radio station and serenaded your morning team.Wouldn't it be cool if you could share that with your listeners forever?Wouldn't it be cool if a key advertiser got to go along for the ride?