http://www.probloggingsuccess.com/build-email-list-fast/ - Look at the noise in the blogosphere. Will you be able to stand out, get noticed and be heard, among all this noise?
But what if when you land directly on someone’s inbox? You cut out 99% of the noise and your chances of being heard and noticed are super high.
This can only be accomplished via email marketing.
So how do you start building an email list? After all, you need to have people’s email address if you need to reach out to them, right?
Let me share a 3 step strategy (that works always) to build your email list fast.
3. http://www.probloggingsuccess.com Jane Sheeba
Email list building is something that is permanently on every internet
marketer’s to-do list.
Email marketing is not dead. It is golden.
It gives you a golden opportunity to land directly into your target
customer’s inbox. If you don’t understand the importance of
landing directly on someone’s inbox, think about this:
How many blogs are started every day (given that every Tom and Dick can
start a free or a “reasonably expensive” blog now-a-days)? How many people
create Squidoo lenses? How many Hubpages are there on a given topic?
Youtube videos? Ezine articles?
`
4. http://www.probloggingsuccess.com Jane Sheeba
Sure, all the above forms of content provide information (but I have to
admit that most of it is crap!). But look at the noise. Will you be able to
stand out, get noticed and be heard, among all this noise?
But what if when you land directly on someone’s inbox? That’s more
personal. You cut out 99% of the noise and your chances of being heard and
noticed are super high.
This can only be accomplished via email marketing.
So how do you start building an email list? After all, you need to have
people’s email address if you need to reach out to them, right?
Let me share a 3 step strategy (that works always) to build your email list
fast.
But before that, in order to capture and save one or multiple email lists and
also to send bulk (manual or autoresponder) emails you will need an
autoresponder service.
5. http://www.probloggingsuccess.com Jane Sheeba
Since Aweber and Mailchimp are two biggies in the area, make sure
you read my comparison of Aweber and Mailchimp and grab a
suitable autoresponder for yourself (you cannot do email marketing
without an autoresponder service!).
Aweber Vs Mailchimp: Email Autoresponder Face-Off
By the way, for more autoresponder comparisons and tips visit Best
Autoresponder Tips (another site of mine!)
OK now let’s get to the meat of this post
List building weapon: Guest blogging
Nothing can beat guest blogging when it comes to building an email list.
With guest blogging you get to perform on a stage which already has a very
big crowd as audience.
Whenever you write a killer post you naturally will have the urge to publish
it on your own blog. But if you publish your best post on a blog that has a
bigger audience than yours, then you can get more eyeballs on your blog
post.
6. http://www.probloggingsuccess.com Jane Sheeba
Not to mention, if your blog post is of great quality and has useful,
practically applicable stuff, it will be naturally well received and shared by
the people who read it.
The trick is to get your excellent post in front of more eyeballs though! And
that can be quite easily achieved through guest blogging.
In short, guest blogging helps you cross the number barrier – the number
of people who get to “see” your post in the first place – and then the traffic
and shares you get through those people automatically follows (if your
content is good enough, that is).
Create landing pages
While you are at guest blogging, one of the most important benefits you can
expect to receive is “traffic” (of course there are connections, popularity,
links, etc.).
When your guest post gets published on a popular blog, there are so many
people to share that post to their social circle.
7. http://www.probloggingsuccess.com Jane Sheeba
There are lots of people who are waiting to get their first comment
submitted on your guest post.
There are so many people who have added that popular blog’s RSS feeds to
get it automatically shared on their Twitter, Facebook or Google+ stream
(ya, the joy of being popular!).
Automatically, even if you want it or not, you *will* get loads of traffic.
From my experience with guest blogging I can say that 10% of the traffic
(the average daily visitors of that blog) will come to your blog.
What are you going to do with that traffic?
I mean, you should have a goal, right?
You may want to convert that traffic into your newsletter subscribers (the
main goal of this post), sell your e-book, or anything like that.
If you get those people to land on your homepage, you are not going to
convert them. Trust me.
8. http://www.probloggingsuccess.com Jane Sheeba
Create landing pages or squeeze pages on your blog. Copyblogger is the one
of the blogs that has a lot of such landing/squeeze pages.
You can basically create two types of such pages
1. A hub page – A page on a particular focused topic. This page has
awesome information (as a teaser) on the specified topic and also has
additional links that point to your blog posts. Plus an optin form that
requires people to sign up if they want to receive additional
information about that topic (of course make sure you have set your
autoresponders right in order to deliver what you promise).
Examples of hub/squeeze page:
List Building: Strategies To Build An Email List
Content Marketing: Success Strategies To Market Your Blog
9. http://www.probloggingsuccess.com Jane Sheeba
2. An email-optin landing page – A page designed specifically with
ONE purpose: getting people on your list . This page should list
the benefits of being on your list, highlight the importance of any
freebie you are offering (like an e-book, video or an audio course,
autoresponder based e-course, etc.) and should be enticing enough
for people to join your list.
Example of my optin page
Free E-books
While you guest blog you normally will have an opportunity to add a link or
two to your blog in your author bio. Use those links wisely and instead of
merely linking to your home page, link to one of the converting pages.
10. http://www.probloggingsuccess.com Jane Sheeba
Don’t be shy
Most internet marketers are pushy while some (but still a big number)
are…. shy. They shy away to ask people to buy or to sign up.
With online marketing, if you don’t clearly tell people what they need to
do, you can’t expect them to do anything.
Internet is a place where everyone is busy. The attention span is very short
(they say its 3 seconds; too bad!). So if you leave people confused for those
3 seconds they are just going to leave without taking any action.
So don’t be shy to tell clearly what you want people to do when they land on
your page and when they are about to leave your page.
To build an email list fast, you should have a prominent call-to-action,
above the fold, in your landing page (I am using the feature box optin). You
should not stop at this, though, since one is not usually enough.
11. http://www.probloggingsuccess.com Jane Sheeba
Throw your optin forms at the sidebar and also at the end of the post in a
way that people don’t miss to notice it. Especially, by inserting your optin
form at the end of the post, you are giving people a nice chance to take
action as soon as they finish reading your post (and may be getting ready to
leave).
I highly recommend two plugins to help you in this matter
1. Optin Skin – To add gorgeous optin forms to your blog. Their skins are
very beautiful. And, you could add beautiful forms WITH social share
buttons (something unique) to your blog.
2. Immediate List Building Pro – This plugin serves many purposes apart
from helping you to add optin forms. A winner in my book. Read my full
review of the plugin here.
Pop ups also work great if you use them in such a manner so that
you don’t annoy your readers.
12. http://www.probloggingsuccess.com Jane Sheeba
Email list building: Takeaway
This three step strategy surely does work. It works for me. Basically, guest
blogging is a wonderful way to grab the attention of the crowd.
And the other two tips, that is, creating a landing page and putting up
multiple optin forms (without annoying the readers, of course), are
preparing your blog for better conversion of the traffic you get via guest
blogging.
Are you into email list building? Do you have a (better) list building
strategy that works? If not grab this strategy and start your email list
building today!
Liked this content? Why not share it with your friends? Thank you for that!
13. http://www.probloggingsuccess.com Jane Sheeba
If you found this post useful, then make sure you join my list for exclusive
blogging tips!
14. http://www.probloggingsuccess.com Jane Sheeba
Check out my E-Books!
- Your plan for successful
problogging
Guest Blogging Champion – Achieve quicker
blogging success with guest blogging!
These books are also available on Kindle-
Problogging Action Plan
Guest Blogging Champion