The document discusses the Telecom Application Developer Manifesto update which aims to develop a sustainable telecom application ecosystem. It notes that telecom revenues are under pressure from over-the-top services. The manifesto sets out what is needed from developers, vendors, and telcos to create a viable ecosystem. It reviewed how the industry arrived at a point where it is missing this critical component, and looks to the web as a model. The manifesto was released for comment and feedback was received from over 50 people through pre-conference surveys.

1. The Telecom Application
Developer Manifesto
Update
http://tadsummit.com/2013/10/01/tad-manifesto/

2. Purpose of the Manifesto
• Telecom voice and messaging revenues, a $1T market, are under
pressure from web-based Over the Top service providers.
• The telecommunications industry must deliver more services faster
to survive. But the existing ecosystem has failed to deliver, hence
the need to recognize and develop a sustainable and profitable
telecom application ecosystem.
• This Manifesto sets out what is required to make the Telecom
Application Developer ecosystem a reality, through identifying the
needs and responsibility of the three main actors in this
ecosystem: developers, vendors and telcos.
• The Manifesto reviews the history of how we got to a point where
the $5T ICT industry is missing a critical component of a profitable
and sustainable telecom application developer ecosystem; and
why the web provides an important model in addressing this gap.

3. Progress So far
• Manifesto released for public comment
on Oct 1st 2013
– Feedback from 50+ people
• Pre-conference surveys across telcos,
vendors and developers
– 80+ survey responses

4. Revenue
Defining what is meant by Telecom App Developer
Internal Telco Developers
Partner Developers
Telecom App Developers
Mobile App Developers
Long Tail Developers
Product

5. Revenue
This Is A More Accurate Representation
Internal Telco Developers
Partner Developers
Telecom App Developers
Mobile App Developers
Long Tail Developers
Product

6. What do we mean by Telecom App Developer?
Developers that recognize
they build telecom apps today
Hardcore
Telco Software
Infrastructure
(10ks)
IT/Web Programmers building on
FOSS, telecom app platforms and
telecom APIs
(1Ms)
‘Cut and Paste’ web developers using
web-scripting and graphical tools on app
platforms
(10Ms)
All based on IT / Web Technologies and Development Principles

7. TADS is about Building an Ecosystem
Hardcore
Telco Software
Infrastructure
(10ks)
Developers that recognize
they build telecom apps
tomorrow
IT/Web Programmers building on
FOSS, telecom app platforms and
telecom APIs
(1Ms)
‘Cut and Paste’ web developers using
web-scripting and graphical tools on app
platforms
(10Ms)
All based on IT / Web Technologies and Development Principles

8. Needs and Responsibilities
Developer Needs/
(Responsibilities)
Vendor Responsibilities/
(Needs)
Modern and easy to
use tools, docs &
support
(Communicate Needs)
Meet Dev
tech needs
Support and protect
the telco network
Go-to-market support
Brokering
Viable business models
Innovation
Community of
developers
(Publicity)
Telco Needs/
(Responsibilities)
Safely expose assets
Help from vendors in
building the necessary
go-to-market support
and business models
Process that supports
hundreds of new services
Industry-wide
(Publicity)
Best Practices

9. Key Points from Feedback
• Promote successes
• Share knowledge and experiences,
education is required
• Access to customers matters