2. Challenges
RETAIL CONSUMER WASTE
I L
F A
SINGLE USE-DISPOSABLES
(SUDs)
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3. Rewards for Reusables
25¢=25 Billion
25B Single-Use Disposable (SUD) cups + bags
saved by paying users 25¢ per utilization
of reusables, during their retail experience!
Calculation: 500 SUDs cups + bags used per person, per year (US) x 25 million members
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4. Users + TraX = Revenues
Eco-Conscious LARGE RETAIL
LOHAS Shoppers $5-10K monthly
ECO-IMPACT +
+ DONATIONS
Quantified-Self ACTION Small Retail
Social Trackers TRACKING $30-100 monthly
+ INCENTIVES +
GAMING
Reward Deal Eco-Product Ads
Seekers $1k per run
Mobile functions
User Demographics Business Revenues
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5. Mobile Solution
RESUSABLES GEO-TRACKING Data
iOS
iOS DESIGN, THEN ANDROID
4SQ
APIs
FOURSQUARE RETAIL API DATA
Social
Gaming
TAPS = BEHAVIOR CHANGE
The first mobile platform experience to self-track your reusable actions,
4SQ location reminders, with 25¢ rewards + donation options.
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6. Marketing + Touch Points
TraX Guerilla Marketing
Grocery
Retail Partnerships
Cafes Retail
Eco-Product Sponsors
Convenience
Social Impact Data + CSR
Pharmacy
Dev + User Aqst + Staff = Costs
Use TraX everywhere during the retail experience... yes, even there!
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8. Team Components
ECO-
ENTREPRENEUR
+ MOBILE
ADVISORS
Current Rewards
Partnership API
Jared Brick, MBA
REUSABLES Founder + Director
PRODUCT
PARTNERSHIPS
MBA in B2C
+ SPONSORS
Sustainable Client
Mobile Development
Mngt. Services
Firm Contracted
BEHAVIOR Digital +
CHANGE Product
Mngt. Technical
EXPERT Educator
ADVISOR Integration Seed Investors +
Talent Recruitment
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