SlideShare a Scribd company logo
1 of 14
Mobile Video Workshop April 16, 2011 Instructors: Jake Batsell and Michele Houston Technical engineer: Robert Emery Student assistant: Bridget Bennett
RIP,FlipCams? No sweat! ,[object Object]
Fundamental mobile video techniques remain relevant, regardless of equipment
HD cell phone video and photography are gradually replacing handheld camcorders,[object Object]
Gather crisp, compelling AUDIO Audio is your A roll – consider audio more important than the video. A roll – Gather vivid nat sound and find your narrator. SHUT UP! (But we mean that in a nice way.) Keep your ear out for audio distractions – if too noisy, move to a new room for your primary interview. Ask open-ended questions: What’s going on here? Why is this important? How does it make you feel? B roll – Get supporting video that matches your primary audio/interviews. When you arrive, keep your ear out for vivid, evocative sounds that define the scene. Voiceover or no? Decide early. Here are standup/VO tips.
Example #1: A Day at the Races
What techniques did you spot?
Example #2: Redford Theater in Detroit
What techniques did you spot?
Think with your eyes and ears Take your viewer to the scene. Short Web videos are impressionistic – they evoke a sense of place without including every detail. Still, the video must stand on its own as a story. Don’t assume your viewer has any context whatsoever. Web video viewers don’t expect technical perfection, but they do expect your video to be worth their time and have little patience for major distractions such as extreme shakiness, poor audio quality, etc. Storyboarding, Part I: Before you head out to shoot, form a mental outline/checklist of the shots and sounds you know you’ll need.
Equipment practice
Field shooting; Lunch on your own
Editing tips Storyboarding, Part II: Your video needs a clear beginning, middle and end. You’ve only got 60 seconds, so limit your focus to 1 or 2 key themes. Robert Hernandez, USC: “A video is like a short story, not like an inverted pyramid. Find a character.” The opening 5-10 seconds are key: reel the viewer in with a compelling opening shot/sound, or quick sequence of shots/sounds. Establish your narrator early to explain what’s going on and to bring context and reflection. Pace your story – you don’t want 60 consecutive seconds of rapid-fire inteview quotes; let the story breathe every so often with nat sound or an extended shot. End your story with a memorable kicker of some sort – a funny quote; atmospheric nat sound; music captured onsite; a laugh/giggle, etc.
Hands-on  editing session

More Related Content

What's hot

10 tips-for-recording-a-better-video-interviews
10 tips-for-recording-a-better-video-interviews10 tips-for-recording-a-better-video-interviews
10 tips-for-recording-a-better-video-interviews
John Lewis
 
Cheat sheet
Cheat sheetCheat sheet
Cheat sheet
ktdamon
 

What's hot (7)

Digital storytelling - AMA Highered
Digital storytelling -  AMA HigheredDigital storytelling -  AMA Highered
Digital storytelling - AMA Highered
 
Presentation skills
Presentation skillsPresentation skills
Presentation skills
 
Coming in Clear? 10 Tips for Virtual Presentations
Coming in Clear?   10 Tips for Virtual PresentationsComing in Clear?   10 Tips for Virtual Presentations
Coming in Clear? 10 Tips for Virtual Presentations
 
10 tips-for-recording-a-better-video-interviews
10 tips-for-recording-a-better-video-interviews10 tips-for-recording-a-better-video-interviews
10 tips-for-recording-a-better-video-interviews
 
Video Production Process
Video Production ProcessVideo Production Process
Video Production Process
 
5. pre production (13)
5. pre production (13)5. pre production (13)
5. pre production (13)
 
Cheat sheet
Cheat sheetCheat sheet
Cheat sheet
 

Viewers also liked

Speaking in Several Tongues, Metro 10/25/2012
Speaking in Several Tongues, Metro 10/25/2012Speaking in Several Tongues, Metro 10/25/2012
Speaking in Several Tongues, Metro 10/25/2012
JANA CIOBANU
 
Clipping Diario Design 18/11/11 @ IED Barcelona
Clipping Diario Design 18/11/11 @ IED BarcelonaClipping Diario Design 18/11/11 @ IED Barcelona
Clipping Diario Design 18/11/11 @ IED Barcelona
IED Barcelona
 
Sandto Post - Katern uitgelicht zomer 2011
Sandto Post - Katern uitgelicht zomer 2011Sandto Post - Katern uitgelicht zomer 2011
Sandto Post - Katern uitgelicht zomer 2011
Jaap van den Berg
 
110622 presentatie ukraineshort
110622 presentatie ukraineshort110622 presentatie ukraineshort
110622 presentatie ukraineshort
ralphbrieskorn
 

Viewers also liked (20)

Personas: Designing Engaging Content for Customer Intimacy
Personas: Designing Engaging Content for Customer IntimacyPersonas: Designing Engaging Content for Customer Intimacy
Personas: Designing Engaging Content for Customer Intimacy
 
Cr 29 09
Cr 29 09Cr 29 09
Cr 29 09
 
Effective supervision
Effective supervisionEffective supervision
Effective supervision
 
Power aware compilation
Power aware compilationPower aware compilation
Power aware compilation
 
Converging With The Former Audience: Cross-Platform Partnerships Slip as News...
Converging With The Former Audience: Cross-Platform Partnerships Slip as News...Converging With The Former Audience: Cross-Platform Partnerships Slip as News...
Converging With The Former Audience: Cross-Platform Partnerships Slip as News...
 
Think Fast! Rapid eLearning Design through Content Mapping
Think Fast! Rapid eLearning Design through Content MappingThink Fast! Rapid eLearning Design through Content Mapping
Think Fast! Rapid eLearning Design through Content Mapping
 
Speaking in Several Tongues, Metro 10/25/2012
Speaking in Several Tongues, Metro 10/25/2012Speaking in Several Tongues, Metro 10/25/2012
Speaking in Several Tongues, Metro 10/25/2012
 
Batas 3
Batas 3Batas 3
Batas 3
 
Police Jury Association
Police Jury AssociationPolice Jury Association
Police Jury Association
 
Just Think About This - 9 Thinking Modalities to Consider
Just Think About This - 9 Thinking Modalities to ConsiderJust Think About This - 9 Thinking Modalities to Consider
Just Think About This - 9 Thinking Modalities to Consider
 
STC-PMC November 2016 Presentation - Mobile First Content
STC-PMC November 2016 Presentation - Mobile First ContentSTC-PMC November 2016 Presentation - Mobile First Content
STC-PMC November 2016 Presentation - Mobile First Content
 
Clipping Diario Design 18/11/11 @ IED Barcelona
Clipping Diario Design 18/11/11 @ IED BarcelonaClipping Diario Design 18/11/11 @ IED Barcelona
Clipping Diario Design 18/11/11 @ IED Barcelona
 
6 Months Dotnet internship in Noida
6 Months Dotnet internship in Noida6 Months Dotnet internship in Noida
6 Months Dotnet internship in Noida
 
Psalm1 – A picture of Godly happiness
Psalm1 – A picture of Godly happinessPsalm1 – A picture of Godly happiness
Psalm1 – A picture of Godly happiness
 
What Writers Don’t Know About Translation Can Be Costly
What Writers Don’t Know About Translation Can Be CostlyWhat Writers Don’t Know About Translation Can Be Costly
What Writers Don’t Know About Translation Can Be Costly
 
Tameer dec 22 2014
Tameer   dec 22 2014Tameer   dec 22 2014
Tameer dec 22 2014
 
Facebook, Twitter and All The Rest: What You Should Know and What You Should Do
Facebook, Twitter and All The Rest: What You Should Know and What You Should DoFacebook, Twitter and All The Rest: What You Should Know and What You Should Do
Facebook, Twitter and All The Rest: What You Should Know and What You Should Do
 
Sandto Post - Katern uitgelicht zomer 2011
Sandto Post - Katern uitgelicht zomer 2011Sandto Post - Katern uitgelicht zomer 2011
Sandto Post - Katern uitgelicht zomer 2011
 
A2 Media question 4
A2 Media question 4A2 Media question 4
A2 Media question 4
 
110622 presentatie ukraineshort
110622 presentatie ukraineshort110622 presentatie ukraineshort
110622 presentatie ukraineshort
 

Similar to Mobile Video Workshop

Now I'm teaching video, too?!
Now I'm teaching video, too?!Now I'm teaching video, too?!
Now I'm teaching video, too?!
mlbalmeo
 
Prototype videos - a two-part videomaking workshop
Prototype videos - a two-part videomaking workshopPrototype videos - a two-part videomaking workshop
Prototype videos - a two-part videomaking workshop
Richard Trovatten
 
Current 1 Instructional Technology Video As A Tool For Teaching
Current 1   Instructional Technology   Video As A Tool For TeachingCurrent 1   Instructional Technology   Video As A Tool For Teaching
Current 1 Instructional Technology Video As A Tool For Teaching
naadjoa
 
Video Tips
Video Tips Video Tips
Video Tips
Ann Bell
 
Basic Video Production
Basic Video ProductionBasic Video Production
Basic Video Production
srenatee
 
02-23-25 Audio slideshow lecture
02-23-25 Audio slideshow lecture02-23-25 Audio slideshow lecture
02-23-25 Audio slideshow lecture
Sung Woo Yoo
 

Similar to Mobile Video Workshop (20)

12 Tips to Instantly Create Better Videos - 2014 NAGW Conference
12 Tips to Instantly Create Better Videos - 2014 NAGW Conference12 Tips to Instantly Create Better Videos - 2014 NAGW Conference
12 Tips to Instantly Create Better Videos - 2014 NAGW Conference
 
Annex Business Media presentation by Ellin Bessner, Centennial Journalism
Annex Business Media presentation by Ellin Bessner, Centennial JournalismAnnex Business Media presentation by Ellin Bessner, Centennial Journalism
Annex Business Media presentation by Ellin Bessner, Centennial Journalism
 
Mv production assignment form 2020
Mv production assignment form 2020Mv production assignment form 2020
Mv production assignment form 2020
 
Workshop 1 may 2011
Workshop 1 may 2011Workshop 1 may 2011
Workshop 1 may 2011
 
Now I'm teaching video, too?!
Now I'm teaching video, too?!Now I'm teaching video, too?!
Now I'm teaching video, too?!
 
Prototype videos - a two-part videomaking workshop
Prototype videos - a two-part videomaking workshopPrototype videos - a two-part videomaking workshop
Prototype videos - a two-part videomaking workshop
 
Video Workshop March 2022
Video Workshop March 2022Video Workshop March 2022
Video Workshop March 2022
 
Vlogging Workshop
Vlogging WorkshopVlogging Workshop
Vlogging Workshop
 
Current 1 Instructional Technology Video As A Tool For Teaching
Current 1   Instructional Technology   Video As A Tool For TeachingCurrent 1   Instructional Technology   Video As A Tool For Teaching
Current 1 Instructional Technology Video As A Tool For Teaching
 
Video Tips
Video Tips Video Tips
Video Tips
 
Video Project Production Guidelines
Video Project Production GuidelinesVideo Project Production Guidelines
Video Project Production Guidelines
 
How to make a short film
How to make a short filmHow to make a short film
How to make a short film
 
2014 NSPRA Video Boot Camp
2014 NSPRA Video Boot Camp2014 NSPRA Video Boot Camp
2014 NSPRA Video Boot Camp
 
Basic Video Production
Basic Video ProductionBasic Video Production
Basic Video Production
 
Vidyard's Complete Guide to Video Production
Vidyard's Complete Guide to Video ProductionVidyard's Complete Guide to Video Production
Vidyard's Complete Guide to Video Production
 
Standups fall2019
Standups fall2019Standups fall2019
Standups fall2019
 
Joel ppoint
Joel ppointJoel ppoint
Joel ppoint
 
Video for Reporters
Video for ReportersVideo for Reporters
Video for Reporters
 
Frame project
Frame projectFrame project
Frame project
 
02-23-25 Audio slideshow lecture
02-23-25 Audio slideshow lecture02-23-25 Audio slideshow lecture
02-23-25 Audio slideshow lecture
 

More from Jake Batsell

Teaching Data Visualization Through Coffee Prices
Teaching Data Visualization Through Coffee PricesTeaching Data Visualization Through Coffee Prices
Teaching Data Visualization Through Coffee Prices
Jake Batsell
 

More from Jake Batsell (20)

From Subscription to Membership: What Publishers Need to Know
From Subscription to Membership: What Publishers Need to KnowFrom Subscription to Membership: What Publishers Need to Know
From Subscription to Membership: What Publishers Need to Know
 
Engaged Journalism: Connecting with Digitally Empowered News Audiences
Engaged Journalism: Connecting with Digitally Empowered News AudiencesEngaged Journalism: Connecting with Digitally Empowered News Audiences
Engaged Journalism: Connecting with Digitally Empowered News Audiences
 
Engaging J-Students With News-Inspired Playlists (?)
Engaging J-Students With News-Inspired Playlists (?)Engaging J-Students With News-Inspired Playlists (?)
Engaging J-Students With News-Inspired Playlists (?)
 
Converting Engagement Into Revenue
Converting Engagement Into RevenueConverting Engagement Into Revenue
Converting Engagement Into Revenue
 
Engaged Journalism: Connecting With News Audiences
Engaged Journalism: Connecting With News AudiencesEngaged Journalism: Connecting With News Audiences
Engaged Journalism: Connecting With News Audiences
 
#spjfwnow Keynote: How Engaged Journalism Can Boost Your Career
#spjfwnow Keynote: How Engaged Journalism Can Boost Your Career#spjfwnow Keynote: How Engaged Journalism Can Boost Your Career
#spjfwnow Keynote: How Engaged Journalism Can Boost Your Career
 
Capturing Value: Audience Engagement and the Business of Digital News
Capturing Value: Audience Engagement and the Business of Digital NewsCapturing Value: Audience Engagement and the Business of Digital News
Capturing Value: Audience Engagement and the Business of Digital News
 
#INNDay14 - San Francisco Public Press
#INNDay14 - San Francisco Public Press#INNDay14 - San Francisco Public Press
#INNDay14 - San Francisco Public Press
 
#INNDay14 - Wisconsin Center for Investigative Reporting
#INNDay14 - Wisconsin Center for Investigative Reporting#INNDay14 - Wisconsin Center for Investigative Reporting
#INNDay14 - Wisconsin Center for Investigative Reporting
 
#INNDay14 - Texas Tribune
#INNDay14 - Texas Tribune#INNDay14 - Texas Tribune
#INNDay14 - Texas Tribune
 
#INNDay14 - IowaWatch
#INNDay14 - IowaWatch#INNDay14 - IowaWatch
#INNDay14 - IowaWatch
 
#INNDay14 - Maine Center for Public Interest Reporting
#INNDay14 - Maine Center for Public Interest Reporting#INNDay14 - Maine Center for Public Interest Reporting
#INNDay14 - Maine Center for Public Interest Reporting
 
The Startup Newsroom: Lessons From the Single-Subject News Project: #newsrev ...
The Startup Newsroom: Lessons From the Single-Subject News Project: #newsrev ...The Startup Newsroom: Lessons From the Single-Subject News Project: #newsrev ...
The Startup Newsroom: Lessons From the Single-Subject News Project: #newsrev ...
 
Trends in News Revenue: The View From 30,000 Feet (with a detour): #newsrev b...
Trends in News Revenue: The View From 30,000 Feet (with a detour): #newsrev b...Trends in News Revenue: The View From 30,000 Feet (with a detour): #newsrev b...
Trends in News Revenue: The View From 30,000 Feet (with a detour): #newsrev b...
 
Does Anyone Need It? #newsrev keynote by Michael Maness, Knight Foundation
Does Anyone Need It? #newsrev keynote by Michael Maness, Knight FoundationDoes Anyone Need It? #newsrev keynote by Michael Maness, Knight Foundation
Does Anyone Need It? #newsrev keynote by Michael Maness, Knight Foundation
 
News as Conversation: The Changing Relationship Between Journalists and Audie...
News as Conversation: The Changing Relationship Between Journalists and Audie...News as Conversation: The Changing Relationship Between Journalists and Audie...
News as Conversation: The Changing Relationship Between Journalists and Audie...
 
#ISOJ presentation: The 'Original Platform': How Newsrooms Build Digital Loya...
#ISOJ presentation: The 'Original Platform': How Newsrooms Build Digital Loya...#ISOJ presentation: The 'Original Platform': How Newsrooms Build Digital Loya...
#ISOJ presentation: The 'Original Platform': How Newsrooms Build Digital Loya...
 
#crosshairs13 - Teaching Data Visualization Through Coffee Prices
#crosshairs13 - Teaching Data Visualization Through Coffee Prices#crosshairs13 - Teaching Data Visualization Through Coffee Prices
#crosshairs13 - Teaching Data Visualization Through Coffee Prices
 
Teaching Data Visualization Through Coffee Prices
Teaching Data Visualization Through Coffee PricesTeaching Data Visualization Through Coffee Prices
Teaching Data Visualization Through Coffee Prices
 
Real-Time Ethics: Balancing Journalism and Social Media in the Digital Age
Real-Time Ethics: Balancing Journalism and Social Media in the Digital AgeReal-Time Ethics: Balancing Journalism and Social Media in the Digital Age
Real-Time Ethics: Balancing Journalism and Social Media in the Digital Age
 

Recently uploaded

+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
WSO2
 

Recently uploaded (20)

Corporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxCorporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptx
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectors
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ..."I see eyes in my soup": How Delivery Hero implemented the safety system for ...
"I see eyes in my soup": How Delivery Hero implemented the safety system for ...
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
Apidays New York 2024 - The Good, the Bad and the Governed by David O'Neill, ...
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
Apidays Singapore 2024 - Modernizing Securities Finance by Madhu Subbu
Apidays Singapore 2024 - Modernizing Securities Finance by Madhu SubbuApidays Singapore 2024 - Modernizing Securities Finance by Madhu Subbu
Apidays Singapore 2024 - Modernizing Securities Finance by Madhu Subbu
 

Mobile Video Workshop

  • 1. Mobile Video Workshop April 16, 2011 Instructors: Jake Batsell and Michele Houston Technical engineer: Robert Emery Student assistant: Bridget Bennett
  • 2.
  • 3. Fundamental mobile video techniques remain relevant, regardless of equipment
  • 4.
  • 5. Gather crisp, compelling AUDIO Audio is your A roll – consider audio more important than the video. A roll – Gather vivid nat sound and find your narrator. SHUT UP! (But we mean that in a nice way.) Keep your ear out for audio distractions – if too noisy, move to a new room for your primary interview. Ask open-ended questions: What’s going on here? Why is this important? How does it make you feel? B roll – Get supporting video that matches your primary audio/interviews. When you arrive, keep your ear out for vivid, evocative sounds that define the scene. Voiceover or no? Decide early. Here are standup/VO tips.
  • 6. Example #1: A Day at the Races
  • 8. Example #2: Redford Theater in Detroit
  • 10. Think with your eyes and ears Take your viewer to the scene. Short Web videos are impressionistic – they evoke a sense of place without including every detail. Still, the video must stand on its own as a story. Don’t assume your viewer has any context whatsoever. Web video viewers don’t expect technical perfection, but they do expect your video to be worth their time and have little patience for major distractions such as extreme shakiness, poor audio quality, etc. Storyboarding, Part I: Before you head out to shoot, form a mental outline/checklist of the shots and sounds you know you’ll need.
  • 12. Field shooting; Lunch on your own
  • 13. Editing tips Storyboarding, Part II: Your video needs a clear beginning, middle and end. You’ve only got 60 seconds, so limit your focus to 1 or 2 key themes. Robert Hernandez, USC: “A video is like a short story, not like an inverted pyramid. Find a character.” The opening 5-10 seconds are key: reel the viewer in with a compelling opening shot/sound, or quick sequence of shots/sounds. Establish your narrator early to explain what’s going on and to bring context and reflection. Pace your story – you don’t want 60 consecutive seconds of rapid-fire inteview quotes; let the story breathe every so often with nat sound or an extended shot. End your story with a memorable kicker of some sort – a funny quote; atmospheric nat sound; music captured onsite; a laugh/giggle, etc.
  • 14. Hands-on editing session