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Online Presence Leads to Growth

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Julie Blitzer
Julie Blitzer

This document provides guidance on using new media and online organizing to further the goals of an organization. It discusses developing a strategy, branding, selecting platforms like WordPress and social media, creating engaging content, cross-promoting across channels, and measuring effectiveness. The Manhattan Young Democrats are used as a case study of a group that successfully utilized these tactics to rebrand, grow membership, and educate local youth.

TechnologieActualités & Politique
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Case Study - MYD ,[object Object],[object Object],[object Object],A SERIES OF TUBES
Figure Out Your Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object]
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Our Strategy – Cont. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Our Strategy – New Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Design/Branding ,[object Object],[object Object],[object Object],[object Object],[object Object]
Design/Branding ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Elements of Design/Branding ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
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Select Your Platform ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content, Content, Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
And Don’t Forget To Track It ,[object Object],[object Object],[object Object]
Blogging Basics ,[object Object],[object Object],[object Object],[object Object]
Facebook Basics ,[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Basics contd ,[object Object],[object Object],[object Object]
Twitter Basics ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter Basics contd ,[object Object],[object Object],[object Object],[object Object]
Cross-pollinate ,[object Object],[object Object],[object Object],[object Object],[object Object]
Reach Out To Other Sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
And Don’t Forget To Measure It ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thanks! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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