1. COMING TO A
SCREEN NEAR YOU
How visuals are changing artist marketing and artist
development
Jeremy Welt
SVP New Media
Warner Bros Records
Friday, August 27, 2010

2. >
<
Friday, August 27, 2010

3. FROM ACOUSTIC
TO ELECTRIC
>
<
Friday, August 27, 2010

4. <
>
Friday, August 27, 2010

5. FROM ANALOG
TO DIGITAL
<
>
Friday, August 27, 2010

6. =
>
Friday, August 27, 2010

7. FROM AUDIO TO VIDEO
=
>
Friday, August 27, 2010

8. just listen!
Friday, August 27, 2010

9. there is something to see!
Friday, August 27, 2010

10. music video
Friday, August 27, 2010

11. music video
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12. portability
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13. visuals go portable
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14. Friday, August 27, 2010

15. screens everywhere
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16. creators
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17. stats:
Friday, August 27, 2010

18. Streaming Music
A YOUTUBE (& FACEBOOK) WORLD
ISON
CO MPAR
Tuesday, July 27, 2010
stats
Friday, August 27, 2010

19. YOUTUBE STATS
2 billion views a day!
24 hours of video uploaded every 15 minutes
15 minutes spent on youtube per
person per day
SOURCE: website-monitoring.com
Friday, August 27, 2010

20. OVER 4 billion
vids streamed
per month
Source: http://beerpla.net/2008/08/14/how-to-find-out-the-number-of-videos-on-youtube/
Friday, August 27, 2010

21. youtube is the #2
search engine in the
world
Friday, August 27, 2010

22. MUSIC VIDEOS
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23. • In its prime played
30-40 videos in rotation
• Top vids got played
30-40 times a week
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24. explosion of screens
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25. IPHONE SALES
SOURCE: APPLE INC.
Friday, August 27, 2010

26. LAPTOP & CELL PHONE SALES
!
Friday, August 27, 2010

27. PHOTOS
2.5 BILLION PHOTOS UPLOADED TO FACEBOOK MONTHLY
30 BILLION PHOTOS UPLOADED TO FACEBOOK PER YEAR
Need stat
Friday, August 27, 2010

28. APPS
OVER 3 BILLION APPS!
Friday, August 27, 2010