3. BURGER KING
First Store: 1954
First Franchise: 1959
274 Stores in 1967
First fast food to offer
dining room.
4. LOGISITICS
Both Utilize 3PL Provider
Lease custom painted trailers for ‘rolling
billboards’
Divided by regions
1 3PL for Dry Goods
2nd 3PL for Frozen Goods