Jessica Danielle Smith - Digital Marketing

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Jessica Danielle Smith

Represents the variety of digital marketing I have created within my library institutions over the last year.

Marketing Education Technology

Gumberg Goes Green chart (Gumberg Library at Duquesne University)

Chart information created with assistance by David Nolfi, Health Sciences Librarian, Gumberg Library

Gumberg Library Facebook Page Milestone Image

Book Displays

Created sign and selected books for display
Carnegie Library of Pittsburgh - Teen Dept.

24/7 Finals Meme Gumberg Library Facebook Page

Table Hoarding Meme Gumberg Library Facebook Page

Text a Librarian Meme - Gumberg Library Facebook Page

Furniture Renovations Image - Gumberg Library Facebook Page

Image by Jessica Danielle Smith

"Missing" 4th Floor
Computers Image Gumberg Library
Facebook Page

Window Art for Fall 2013 School Year
Branch Out @ Gumberg Library

Window art completed with help from Alyson Pope and Emily Cantin (Reference Librarians-Gumberg Library)

Spring Break Image - Gumberg Library Facebook Page

Logos for Social Media
Events - Gumberg
Library Facebook &
Twitter Pages

More from Jessica Danielle Smith

Presented at Duquesne University's Gumberg Library on 9/23/13 -- This RefWorks session is designed specifically for researchers who use APA Style. We will briefly review RefWorks basics (how to create an account as well as how to create and import references), then demonstrate some advanced features. You will learn how to format a bibliography from within RefWorks, and how to customize your account using APA Style.

RefWorks for APA Citation Style

Jessica Danielle Smith

Going Green @ Gumberg

Jessica Danielle Smith

Xtranormal library program

Jessica Danielle Smith

jessicadsmithXtraNormal

Jessica Danielle Smith

INSPEC

Jessica Danielle Smith

Library Marketing Resources

Jessica Danielle Smith

Annual Reports

Jessica Danielle Smith

Survey development

Jessica Danielle Smith

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RefWorks for APA Citation Style

Going Green @ Gumberg

Xtranormal library program

jessicadsmithXtraNormal

INSPEC

Library Marketing Resources

Annual Reports

Survey development

Recently uploaded

AI is transforming the marketing landscape by pioneering the creation of dynamic marketing videos, crafting compelling stories in real-time, and developing automated, personalized responses based on intricate customer data analysis. With advanced machine learning and natural language processing capabilities, AI tools are now adept at producing engaging and highly targeted video content that resonates with the audience's specific interests and behaviors. These AI systems can analyze viewer reactions and engagement metrics to refine video elements, ensuring each story is more captivating than the last. Furthermore, AI excels in real-time storytelling, adapting narratives on the fly to maintain viewer interest and engagement. It can also interpret and respond to customer interactions with personalized messages, offering solutions, recommendations, or information tailored to each individual's unique journey and preferences. This level of personalization and adaptability in video marketing was once a distant dream but is now a powerful reality, thanks to AI's continuous evolution and learning.

Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Unlock the power of digital marketing and take your business to the next level! This comprehensive presentation covers the fundamentals of digital marketing, including search engine optimization, pay-per-click advertising, social media marketing, email marketing, and content marketing. Learn how to create a digital marketing strategy that drives website traffic, generates leads, and increases brand awareness. Discover the benefits of digital marketing, including cost-effectiveness, measurability, flexibility, and increased reach. Get insights into the latest digital marketing trends and best practices, and learn how to measure and optimize your digital marketing efforts. Whether you're a seasoned marketer or just starting out, this presentation is your ultimate guide to succeeding in the digital landscape. https://www.instagram.com/zoraizahmadd/

Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx

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In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"

No Cookies No Problem - Steve Krull, Be Found Online

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

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Look to the horizon of SEO, starting with effective competitive benchmarking to level-set executives, mitigate escalations, identify algorithm updates, and point to content gaps. Witness how the pioneering trends set by China's e-commerce landscape have been a portend for global SEO. Consider what may come from Generative AI and ultimately Artificial General Intelligence AGI. Key Takeaways: 1. Clear competitive benchmarking 2. Google mirroring Baidu's evolution 3. The advent of personal AI assistants

Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Build Your Own GPT to Optimize Your Marketing This session is designed to revolutionize how you approach marketing strategies, content creation, and customer engagement by leveraging the power of AI and GPT technology. Whether you're looking to enhance your brand's presence, streamline operations, or create unparalleled customer experiences, this masterclass will provide you with the insights and tools you need to succeed in the evolving digital landscape. Key takeaways: An introduction to AI and ChatGPT and its role in marketing. A brief look at ethical considerations, transparency, privacy and limitations. Build your own custom GPT - a personal assistant who learns with each and every interaction. Top ways to create compelling content: Blogs, social media posts, and email marketing Future of Marketing with AI

Chat GPT Master Class - Leslie Hughes, PUNCH Media

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

In the annals of unsolved crimes, the Hinterkaifeck Murders stand as a haunting testament to the enigmatic and macabre. This chilling incident, which occurred in rural Germany in 1922, continues to captivate the imagination of investigators, historians, and true crime enthusiasts alike. The events that transpired at Hinterkaifeck, a remote farmstead located about 70 kilometers north of Munich, remain shrouded in mystery, with numerous unanswered questions lingering over the decades.

Unraveling the Mystery of the Hinterkaifeck Murders.pptx

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How to Create a Social Media Plan Like a Pro - Jordan Scheltgen

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

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DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Kraft Mac and Cheese campaign presentation

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How to utilize calculated properties in your HubSpot setups

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Leverage generative AI to further creativity and productivity in every marketing setting.Come learn how anyone — 🎨 graphic and 🖊️ copy consultants to CEOs — can Supercharge Creativity with Enterprise-Worthy Generative AI by designing AI systems to power their originality and 10x output. Key Takeaways: Learn new workflows and tools to leverage in marketing initiatives to be more creative — faster, better, and with further reach.Add meaningful video concepts to marketing initiatives and walk away with products and workflowsLearn the Man of the World Media Method for brand creation

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What is Google Search Console and What is it provide?

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Instant digital issuance (IDI) creates a pre-activated digital version of a new or reissued card before physical card delivery. These digital cards, available for immediate use in a digital wallet for online shopping, are highly popular with consumers, especially younger, tech-savvy cardholders. The right customer communications for Instant Digital Issuance (IDI) can boost engagement and spend. Our card marketing experts have assembled an IDI overview with definitions and best practices for the critical first touch, including examples from Chase, SoFi, Venmo, Affirm, Bank of America and Chime.

Instant Digital Issuance: An Overview With Critical First Touch Best Practices

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In a world where storytelling happens behind screens instead of around campfires, it’s easy for today’s marketers to lose touch with the powerful way stories can resonate with audiences. Whether you’re tasked with writing to your peers, your partners, your investors, or your customers, this presentation will empower you to more clearly imagine the context of your key readers and produce content that will echo their emotions, speak their language, and leave a lasting impression. Join content marketer, keynote speaker, and best-selling author Ryan Brock for a practical training session, where you’ll learn: • How to utilize market research and tools to gain valuable insight into your most important audiences’ immediate context. • How to use emotional language effectively to build a genuine connection with your audiences in the moment they need you the most. • How to communicate key value propositions from the perspective of your target audience and stick with them long after they’ve stopped reading.

Campfire Stories - Matching Content to Audience Context - Ryan Brock

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

In 2024, voice SEO will dominate as users interact hands-free, emphasizing long-tail keywords and natural language. Mobile optimization remains crucial for Google's mobile-first indexing, ensuring seamless experiences. Video SEO gains prominence by captivating audiences and boosting engagement. These are some of the SEO trends you have to be updated with because Google in its constant effort to tackle spam is focusing on quality content. Read more at: https://banyanbrain.com/seo-trends/

Major SEO Trends in 2024 - Banyanbrain Digital

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A.I. and The Social Media Shift - Mohit Rajhans

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Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx

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Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service

Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...

Chat GPT Master Class - Leslie Hughes, PUNCH Media

Unraveling the Mystery of the Hinterkaifeck Murders.pptx

How to Create a Social Media Plan Like a Pro - Jordan Scheltgen

Brand Strategy Master Class - Juntae DeLane

Kraft Mac and Cheese campaign presentation

How to utilize calculated properties in your HubSpot setups

BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort Service

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What is Google Search Console and What is it provide?

Instant Digital Issuance: An Overview With Critical First Touch Best Practices

Campfire Stories - Matching Content to Audience Context - Ryan Brock

Major SEO Trends in 2024 - Banyanbrain Digital

A.I. and The Social Media Shift - Mohit Rajhans

Brand experience Dream Center Peoria Presentation.pdf

Jessica Danielle Smith - Digital Marketing

3. Gumberg Goes Green chart (Gumberg Library at Duquesne University) Chart information created with assistance by David Nolfi, Health Sciences Librarian, Gumberg Library

4. Gumberg Library Facebook Page Milestone Image

5. Book Displays Created sign and selected books for display Carnegie Library of Pittsburgh - Teen Dept.

8. 24/7 Finals Meme Gumberg Library Facebook Page Table Hoarding Meme Gumberg Library Facebook Page

9. Text a Librarian Meme - Gumberg Library Facebook Page

10. Furniture Renovations Image - Gumberg Library Facebook Page Image by Jessica Danielle Smith

11. "Missing" 4th Floor Computers Image Gumberg Library Facebook Page

12. Window Art for Fall 2013 School Year Branch Out @ Gumberg Library Window art completed with help from Alyson Pope and Emily Cantin (Reference Librarians-Gumberg Library)

13. Spring Break Image - Gumberg Library Facebook Page

14. Logos for Social Media Events - Gumberg Library Facebook & Twitter Pages

Jessica Danielle Smith - Digital Marketing

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