This represents work done while I was serving as the Chief Knowledge Architect at NASA's Jet Propulsion Laboratory using social media to encourage collaboration inside and outside the agency
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Knowledge Sharing and Social Media at NASA
1. Knowledge Sharing and Social
Media at NASA
Jeanne Holm
Evangelist, Data.gov
September 21, 2012
2. Generations Share
Differently
⢠1930-50âs era generation
â Focus on society
â Friendships are forged through adversity
⢠1960-70âs era generation
â Focus on community
â Friendships forged through identification with a cause
⢠1980-90âs era generation
â Focus on the individual
â Friendships forged through individual goal accomplishment
⢠2000âs era generation
â Focus on common interests
â Friendships are created or thrive virtuallyâŚ
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3. Trust and Reciprocity
⢠Trust can be built on
⢠Personal experience
⢠âI know youâ
⢠Shared experience
⢠âWe both worked on the
same projectâ
⢠Transfer of trust
⢠âWe know the same person
who trusts usâ
⢠Shared values
⢠âWe agree to operate by the
same rulesâ
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8. Defining the Competitive Edge
⢠Historically, innovation and breakthrough ideas and
technologies occur at the edges and boundaries of
networks
⢠Thomas Kuhnâs The Structure of Scientific
Revolutions describes such radical innovation as a
paradigm shift
â Astronomy: Ptolemy to Copernicus
â Biology: Creation to Darwinian evolution
â Politics: English monarchy to Magna Carta
⢠Where will your innovation occur?
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