1. NONVERBAL COMMUNICATION
IN BUSINESS COMMUNICATION

2. OUTLINE
• Introduction.
• Importance.
• Types of NVC.
• Negative Indicators.
• Steps to Improve NVC.
• Conclusion

3. WHAT IS….???
 Act of imparting or interchanging thoughts, opinions or information
without the use of spoken words.
→ TYPES OF NONVERBAL COMMUNICATION :-
 Kinesics.
 Oculesics.
 Proxemics.
 Chronemics.
 Paralinguistics.

5. IMPORTANCE OF NVC IN BUSINESS
 Communication researcher Mehrabian found that only 7% of a
message’s effect are carried by words ; listeners receive the other
93% through non -verbal means.

6. IMPORTANCE OF NVC IN BUSINESS
To provide / gather new information.
It is unintentional.
It is more honest than verbal communication.
To make, or help to make a first impression.
To express power and control.

7. EYE CONTACT
 Good eye contact helps your audience
develop trust in you, thereby helping you
and your message appear credible.
 Eye contact provide important social and
emotional information.
 Your gaze at one person should not be
more than 4 - 5 seconds while delivering a
presentation.

8.  Gestures include more than just your hands and arms.
 Gestures include all the body movement that takes place above the waist,
including the head, neck, shoulders, and torso movements.
 Gestures can effectively showcase your enthusiasm, confidence, and
authority.
 Don’t go overboard with your gesture.
GESTURES IN BUSINESS
COMMUNICATION

9. Can you guess?

10. Answer:
• Turkey: Right wing political party
• Commonly: OK
• Japan: Five

11. Can you guess?

12. Answer:
• Turkey: You get nothing from me
• Commonly: Stop, enough
• W.Africa: You have 5 fathers!

13. POSTURES
 Basic Types of Body Language postures
• 1.OPEN / CLOSED :-
arms folded, legs crossed and bodies turned away.open hands, fully
facing you and both feet planted on the ground.
• 2.FORWARD/ BACK :-
Leaning forward and pointing towards you. leaning back, looking up at
the ceiling, doodling on a pad, cleaning their glasses.

15. PARALANGUAGE
 How you say - not What you say.
 Speech behavior
 Voice quality and pitch.
 Range and rhythm control.
 Tempo.
 Articulation.
 Glottis control.

16. HABITS & SUBTLE INDICATORS
 Punctuality.
 Table Etiquettes.
 Dressing Style etc.
I can never bring you to realize the importance of sleeves, the
suggestiveness of thumbnails, or the great issues that may hang from a
bootlace. --Sherlock Holmes to Watson ("A Case of Identity")
 Acute Observation & Attention to Detail
 Rigorous Practice
 Storehouse of Information

17. NEGATIVE SIGNS…   
× Clenched fists.
× Folded arms.
× Rolling eyes.
× Shrugs and shuffles.
× Finger pointing.
× Frowning or scowling.
× Glaring.
× Blankness.
× Sneering.

18.  When sending messages
 Be conscious of nonverbal behavior.
 Be purposeful in use of nonverbals.
 Make sure nonverbals are not distracting.
 Match verbal and nonverbal communication.
 Adapt to the situation.
HOW TO IMPROVE
COMMUNICATION IN BUSINESS

19. HOW TO IMPROVE
COMMUNICATION IN BUSINESS
 When receiving messages
 Don’t automatically assume.
 Consider gender, culture and individual differences.
 Pay attention to all aspects of nonverbal communication.
 Use perception checking.

20. CONCLUSIONS
 It is the most important form of communication.
 Employers are much more sensitive and conscious today.
 Our body language represents the best weapon.
 Doesn’t body language help you to realize your parents’ or
friend’s frame of mind?

22. REFERENCES
• www.smallbusiness.chron.com/benefit-nonverbal-
communication
• http://www.accuconference.com/resources/non-verbal-
communication.aspx
• http://www.inc.com/encyclopedia/nonverbal-
communication.html
• http://www.ehow.com/way_5765314_effective-non_verbal-
communication-business.html
• www.wikipedia.com/nonverbalcommunication
• www.slideshare.net/SahabzadaFahadAhmed/non-verbal-ppt

23. BEST
OF
LUCK!!!