Effective communication and presentation skills are must-haves for Top Business Leaders and Executives in order to establish executive presence, build influence, gain buy-in and help their businesses to grow. The good news is that these skills can be learned! Keynote/Workshop by Jennifer McClure - President of Unbridled Talent LLC (http://unbridledtalent.com)

1. Jennifer McClure - President, Unbridled Talent LLC
@JenniferMcClure unbridledtalent.com
Effective Presentation
& Communication Skills
For Business Leaders

2. “Nothing is more essential to success
in any area of your life than the
ability to communicate well.”
Paul W. Swets – Author & Entrepreneur

3. WRITTEN
COMMUNICATION

4. keep IT

5. THINK before you INK

6. know your AUDIENCE

7. watch your LANGUAGE

8. consider your TONE
• Are you angry?
• Are you offended?
• Are your trying to be funny?
• Are you using sarcasm?

9. don’t SHOUT!
HEY YOU!
I MAY BE ANGRY! I MIGHT BE
UNHAPPY WITH YOU! I MAY JUST BE
TOO LAZY TO USE THE SHIFT
KEY!
GOTTA GO NOW!
SHOUT AT TALK WITH YOU SOON!

10. answer WIIFM
What’s
In
It
For
Me

11. LOOK it over

12. when in doubt: WAIT

13. NOTHING POSTED ON
THE INTERNET IS
PRIVATE. NEVER. NEVER.
ever.ever.

14. INTERPERSONAL
COMMUNICATION

15. LISTENING

16. "A good listener is not only popular
everywhere, but after awhile, he
knows something.”
Wilson Mizner – Playwright, Raconteur & Entrepreneur

17. real LISTENING
• Understanding someone
• Enjoying someone
• Learning something
• Providing help or comfort

18. • Making people think you’re interested so they’ll like you
• Half-listening because you don’t want to offend someone
• Listening for one specific piece of information
• Buying time to prepare your next comment
psuedo LISTENING
Squirrel!

19. blocks to LISTENING
• Comparing
• Mind Reading
• Rehearsing
• Filtering
• Judging
• Dreaming
• Identifying
• Advising
• Sparring
• Being Right
• Derailing
• Placating

20. • Paraphrase
• Clarify/Ask questions
• Give feedback
• Show empathy
• Be open to understanding
active LISTENING

21. NONVERBAL

22. Over 50% of a message’s impact comes
from body movements
7% - verbal (words)
38% - vocal (volume, pitch, rhythm, etc.)
55% - body movements (mostly facial expressions)

23. 1st IMPRESSIONS count

24. make EYE CONTACT

25. control your VOICE

26. open your POSTURE

27. use your HANDS

28. SMILE

29. LEAN IN slightly

30. VERBAL

31. choose your WORDS
• Don’t say “What I’m saying may be wrong…”
• Don’t substitute a question for a sentence
• Drop “Can I take a minute to say something?”
• Drop “Just”
• Drop “Actually”

32. INFLUENCING

33. "To be a great leader of people
- inspire them to follow you,
not your rules.”
Jeffrey Gitomer – Author, Speaker & Business Trainer

34. SELL IT baby

35. learn to NEGOTIATE

36. embrace CONFRONTATION

37. inspire TRUST

38. PRESENTATION
TIPS

39. begin with

40. tell STORIES
http://www.ted.com/talks/nancy_duarte_the_secret_structure_of_great_talks.html

41. use IMAGES
Anything
That
Things Meatloaf Would Do For Love

42. project CONFIDENCE

43. MOVE it

44. DRESS the part

45. ONE PERSON at a time

46. KNOW your stuff
An Expert
HELLO
I AM…

47. be BRIEF
“Make sure you have finished
speaking before your audience has
finished listening.”
Dorothy Sarnoff – Actress, Opera Singer & Self-Help Guru

48. finish STRONG

49. THANK YOU!
Jennifer McClure
unbridledtalent.com
@JenniferMcClure