The document provides an overview of the ISB Digital Summit 2013 conference. The summit will explore successful and emerging business models leveraging the digital economy and media. About 450 executives, entrepreneurs, researchers, and investors interested in digital domains will attend. Key focus areas include innovations in social media, mobile and location-based marketing, e-retailing, design thinking, and real-time marketing. There will be representation from digital media industry experts, academia, customers, and a workshop to help small and medium businesses leverage digital media.
2. ISB DigitalSummit2013
This conference will explore the successful and emerging
business models which leverage the Networked Economy &
Digital Media.
The ISB Digital Summit 2013 is jointly hosted
by the Centre for IT and the Networked Economy
at the Indian School of Business (ISB) and Jigserv
Digital.
The Summit is expected to be attended by about 450 executives and
entrepreneurs from digital marketing, technology, digital media publishing,
and entertainment industries, as well as Researchers, Academicians,
Venture Capitalists and Investors with interest in the digital domain.
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
3. ISB DigitalSummit2013
ISB
DIGITAL
SUMMIT
2013
Interface between the Industry
and the Academia
Discuss and Explore
Bring together Key Stake Holders
Share the Learning
Networking
Facilitate Conversations
Understand new Trends
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
5. Keyfocusareas
Innovationsinsocialmedia:
Harnessing social for
innovative advertising
Mobile& location
basedmarketing:
Facilitating location
based Marketing
eretailing:challenges
& opportunities
How is it different?
Designthinking&
Gamification:
What it means and how
to effectively apply it?
Realtimemarketing:
Bringing “Intent & Context”
together for effective “Real
time Marketing”
KEY
Focus
areas
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
6. Leveraging digitalworkshop
OBJECTIVE: To help the SMB’s learn, explore and leverage the
power of Digital Media
PARTICIPANTS: 80-100 C-Level Executives from Small and
Medium Businesses
TIME & DATE: 9:30am – 6:30pm, 29th August, 2013
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
Workshoppartners:
7. academia
RepresentationfromAcademia
ProfAnindya Ghose
New York University,
Stern School of Business
Prof Shwandra Hill
University of Pennsylvania,
Wharton School
ProfAmit Mehra
Indian School of Business
Reema Gupta
Associate Director,
SRITNE at Indian School of Business
Prof Kevin Werbach
University of Pennsylvania,
Wharton School
ProfJui Ramaprasad
McGill University
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
SumanAnn Thomas
Indian School of Business
8. industry
Representationfromindustry
Umang Bedi
Managing Director-
South Asia, Adobe
Vijayanta Gupta
Director Industry Strategy
(EMEA),
Adobe Systems UK
Vinay Krishna
CEO, Jigserv Digital
Kedar gavane
Senior Director,
comScore
Ali hussein
Partner Alliance,
Youtube
Kirthiga Reddy
Head of Office India,
Facebook
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
PiyushShah
VP & GM,
InMobi
Prabhvir Sahmey
Head of Media Platforms,
Google India
9. Representationfromcustomers
customers
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
Manisha Lath Gupta
CMO, Axis Bank
AlokAgarwal
Marketing Director,
eBay India
AshishChawla
Practice Leader, IME,
Cognizant Business
Consulting
ManishAdvani
Head Marketing & PR,
Mahindra SSG
Tushar Vyas
Managing Partner-
South Asia, GroupM
Dheeraj Batra
Ex-Business Designer,
IDEO
Sundeep Malhotra
Founder and CEO,
HomeShop18
Sridhar Iyer
Director-eBusiness,
Citibank India
Saran Chatterjee
VP – Products, Flipkart
11. Digitalindustryexperts -isbdigitalsummit2012
speakers
AjitBalakrishnan
Founder and CEO, Rediff.com
RajanAnandan
MD, Google India
VijayantaGupta
Director, Industry Strategy, Adobe UK
ThennavanSubbiah
Head, Digital Marketing Solutions
DhimanMukherji
Director, Marketing Solutions, LinkedIn
VinayKrishna
CEO, Jigserv Digital
KedarGavane
Director, comScore, Inc.
VikramadityaSharma
Director, Nielsen Online
MadanSanglikar
Co-Founder & CEO, ad2c
MattKojalo
GM, Mobile Advertising, Chitika
AakritVaish
Director, Flurry
AshishChawla
Practice Leader, IME, Cognizant Business Consulting
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
12. academia-isbdigitalsummit2012
speakersProf.ArunSundararajan
New York University, Stern School of Business
Prof.RaviBapna
University of Minnesota
Prof.VijayMookerjee
University of Texas at Dallas
Prof.AnindyaGhose
New York University, Stern School of Business
Prof.AmitMehra
Indian School of Business
Dr.GalitShmueli
Indian School of Business
SandeepKhurana
Indian School of Business
Prof.VasudevaVarma
IIIT Hyderabad
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
13. Businessleaders -isbdigitalsummit2012
speakersBevinMaguire
VP, Marketing, IBM Global Business Services
GerardRego
Nokia India
NitinChowdhary
PrecisionMatch
MadanMohapatra
Chief Marketing, Pantaloon Retail / Future Group
NitishTipnis
Nissan Motors
SanjaySrivastava
DELL India
AnnieMathew
Head of Alliances, India, RIM
SriniVVasan
Target
ShamikSharma
CTO, Myntra.com
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit
18. The detailed agenda and updated list of speakers is available on
www.isb.edu/digitalsummit
www.isb.edu/digitalsummit | www.facebook.com/isbdigitalsummit