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Social Media’s Contribution to Sales
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Jim Tobin
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Quick deck on assisted sales and direct sales, with data from Google.
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Social Media’s Contribution to Sales
1.
Does Social Assist
Sales or Drive Direct to Sales? (U.S., All Industries)
2.
Does Social Assist
Sales or Drive Direct to Sales? (U.S., Auto Industry)
3.
Does Social Assist
Sales or Drive Direct to Sales? (U.S., Consumer Packaged Goods)
4.
Does Social Assist
Sales or Drive Direct to Sales? (U.S., Travel Industry)
5.
Does Social Assist
Sales or Drive Direct to Sales? (United Kingdom, Travel Industry)
6.
Does Social Assist
Sales or Drive Direct to Sales? (Source) http://www.google.com/think/tools/customer-journey-to-online-purchase.html
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