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Mapping the future
 of Locative media
    Josh Lindenger, P.E.
       29 July 2012




                           @jlindenger #wfs12 #besthf
Mapping the future
          of Locative media
                         Josh Lindenger, P.E.
                            29 July 2012




Source: BBC News, 2009                     @jlindenger #wfs12 #besthf
Art
                                 Cultural_Exhibits
       Deals_Coupons                                          Augmented_Reality


                                  Geosocial
                                                                Medical_Monitoring
                      Search

 Art



                                  catio ns
                  App li                      Geotag_Objects
                                                                      Geotag_Data

                                      Art
                                                Advertising          Art
                            Gaming                                                   2020
       Mapping
                                                     2015
Source: Survey, 2011-12   2012                                       @jlindenger #wfs12 #besthf
Caveats|Assumptions
  The “interface” is invisible
   from this presentation…



     Hopefully those outside
        the U.S. are not.
                                 @jlindenger #wfs12 #besthf
Localization




Image: Geocaching by William Hook, on Flickr   @jlindenger #wfs12 #besthf
Localization
                     41% of U.S. adults seek
                         locational info

                    10% use geosocial services




Source: Pew, 2012                           @jlindenger #wfs12 #besthf
Mobility




Image: Modern Technology by MarkKelley, on Flickr   @jlindenger #wfs12 #besthf
Mobility
                                 >1000x increase in
                                   Internet traffic
                                      by 2020




Source: Nokia Siemens Networks, 2011                  @jlindenger #wfs12 #besthf
Prosumption|Co-creation
Image: Crowd by James Cridland, on Flickr   @jlindenger #wfs12 #besthf
Prosumption|Co-creation
Image: OpenStreetMap - Project Haiti 4 by ItoWorld, on Flickr   @jlindenger #wfs12 #besthf
Personal Information as
             Currency



Image: DSCF5589 by joelogon, on Flickr   @jlindenger #wfs12 #besthf
Personal Information as
Currency
     Location is the new
    coin for transactions




                            @jlindenger #wfs12 #besthf
What can we
 expect?

          @jlindenger #wfs12 #besthf
Uncertainties
            Ownership



  Privacy               Control



                             @jlindenger #wfs12 #besthf
Locate Me
                              Josh Lindenger, P.E.
                               futurist | analyst | engineer | computer scientist
                                     grad student @ university of houston


                                           @jlindenger
                                 josh@thefuturesunderground.com




This work is licensed under a Creative Commons Attribution 3.0 Unported License.   @jlindenger #wfs12 #besthf

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Mapping the Future of Locative Media - wfs2012

  • 1. Mapping the future of Locative media Josh Lindenger, P.E. 29 July 2012 @jlindenger #wfs12 #besthf
  • 2. Mapping the future of Locative media Josh Lindenger, P.E. 29 July 2012 Source: BBC News, 2009 @jlindenger #wfs12 #besthf
  • 3. Art Cultural_Exhibits Deals_Coupons Augmented_Reality Geosocial Medical_Monitoring Search Art catio ns App li Geotag_Objects Geotag_Data Art Advertising Art Gaming 2020 Mapping 2015 Source: Survey, 2011-12 2012 @jlindenger #wfs12 #besthf
  • 4. Caveats|Assumptions The “interface” is invisible from this presentation… Hopefully those outside the U.S. are not. @jlindenger #wfs12 #besthf
  • 5. Localization Image: Geocaching by William Hook, on Flickr @jlindenger #wfs12 #besthf
  • 6. Localization 41% of U.S. adults seek locational info 10% use geosocial services Source: Pew, 2012 @jlindenger #wfs12 #besthf
  • 7. Mobility Image: Modern Technology by MarkKelley, on Flickr @jlindenger #wfs12 #besthf
  • 8. Mobility >1000x increase in Internet traffic by 2020 Source: Nokia Siemens Networks, 2011 @jlindenger #wfs12 #besthf
  • 9. Prosumption|Co-creation Image: Crowd by James Cridland, on Flickr @jlindenger #wfs12 #besthf
  • 10. Prosumption|Co-creation Image: OpenStreetMap - Project Haiti 4 by ItoWorld, on Flickr @jlindenger #wfs12 #besthf
  • 11. Personal Information as Currency Image: DSCF5589 by joelogon, on Flickr @jlindenger #wfs12 #besthf
  • 12. Personal Information as Currency Location is the new coin for transactions @jlindenger #wfs12 #besthf
  • 13. What can we expect? @jlindenger #wfs12 #besthf
  • 14. Uncertainties Ownership Privacy Control @jlindenger #wfs12 #besthf
  • 15. Locate Me Josh Lindenger, P.E. futurist | analyst | engineer | computer scientist grad student @ university of houston @jlindenger josh@thefuturesunderground.com This work is licensed under a Creative Commons Attribution 3.0 Unported License. @jlindenger #wfs12 #besthf