Presentation for Office Evolution in Denver, CO. What can you do with the new Timeline for Facebook Pages? Here are a few things on how you can market your company and learn the new Timeline for Facebook.

1. Timeline for
Facebook Pages
Jo Guerra
SocialJo1@gmail.com
303.632.2928 Affordable Attraction Marketing
formerly

2. About Me
 Marketing & Social Media Specialist,
Business Consultant, Speaker & Trainer
 Started first business as an importer
 Take lots of writing classes
 Love healthy cooking, working out, movie buff
Copyright 2012 © Kick A Marketing Group 2

3. Preview
 Cover Image  Date of “Stories”
 Profile Pic  Pin “Stories” or
 About Section Posts
 App Display  Highlight Stories
 Change App/Tab  Add Milestones
Pics
Copyright 2012 © Kick A Marketing Group 3

4. Google Analytics Social Proof
Copyright 2012 © Kick A Marketing Group 4

5. #1 Your Cover Image
• 851 wide X 315 pixels NO:
•
long • Price or purchase info
• Change often • Contact info
• Be Creative • “Like” or share
• Calls to action
Copyright 2012 © Kick A Marketing
Group 5

6. Copyright 2012 © Kick A Marketing Group 6

7. #2 Facebook Profile Image
 180 X 180 px
 Shrinks to 32 X 32 px
 Use logo or your pic
 Shows when posting
Copyright 2012 © Kick A Marketing Group 7

8. #3 About Section
 Located underneath
cover image
 Use your company
website link
 Fill out completely
Copyright 2012 © Kick A Marketing Group 8

9. #4 Highlight Your Apps
 Three places to
highlight
important apps
 Up to 12 apps
(tabs)
 Use for free
downloads,
coupons, etc.
Copyright 2012 © Kick A Marketing Group 9

10. #5 Add Pictures to Apps (Tabs)
 Use Timeline Image Tool
 111 X 74 px
Copyright 2012 © Kick A Marketing Group 10

11. #6 Organize Your Timeline
 Change dates
as needed
 To right of all
posts
 Make the most
of your posts
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12. #7 Pin Stories to Top
Copyright 2012 © Kick A Marketing Group 12

13. #8 Highlight Stories
 Hit the star and your story will be highlighted
 Full width of the feed
 Stays in chronological order
Copyright 2012 © Kick A Marketing Group 13

14. #9 Milestones
 Share your company’s milestones
 Important events
 Don’t overdo it
Copyright 2012 © Kick A Marketing Group 14

15. #10 It’s Not Rocket Science
 Have some fun
 Don’t be scared of
making mistakes
 Set goals for
Facebook
Copyright 2012 © Kick A Marketing Group 15

16. Summary
 Cover Image  Date of “Stories”
 Profile Pic  Pin “Stories” or
 About Section posts
 App Display  Highlight Stories
 Change App/Tab  Add Milestones
Pics
Copyright 2012 © Kick A Marketing Group 16

17. Inspirational Quotes
 “An inner quality that many entrepreneurs say
helps them survive is optimism.” - Jean Chatzky
 “Be aggressive in getting media coverage.” - Liz
Lange
 “The Web puts an exponential twist on the whole
word of mouth thing, because word of mouth is
now happening virally.” - Blue Man
Copyright 2012 © Kick A Marketing Group 17

18. Thank you!
Let’s Connect
Jo Guerra LinkedIn Group:
KickAMarketing.com
PO Box 370732
Linkd.in/DenverBiz
Denver, CO 80237 Denver Entrepreneurs:
SocialJo1@gmail.com Meetup.com/Denver-
303.632.2928 Entrepreneurs
kickamarketing.com/faceb
twitter.com/joguerra
linkedin.com/in/joguerra
Authentic Attraction Marketing
Copyright 2012 © Kick A Marketing Group 18