9. BUSINESS DEVELOPMENT MISSION: To identify, analyze, and incubate opportunities that generate new sources of revenue for TBSLA Financial analysis Operational planning & readiness Strategic planning Deal structuring, negotiation, execution
10. BUSINESS MODELS Guaranteed revenue Little upside for big successes - + Potentially high upside for the budget + Potential dilution of the long term business - Marketing placement & exposure Per sub license fee Linear rate increase or contract extension Ad buy on Turner Nets Ad Share Revenue Fixed fee The “cable model”, guaranteed revenue + Difficult negotiation, revenue may start slow - - Upside for big successes + Performance not predictable Potentially high upside for the budget + Potential dilution of the long term business - + Generates reach in the near term, sets up future deals Incur costs without obvious economic upside -
18. FOLLOWING THE AUDIENCE ALL DAY LONG office way back home Mobile Device / iPod TV, VOD / iTV, Internet Internet / Mobile Device TV, VOD / iTV, Internet Mobile Device / iPod office EVENING MORNING NIGHT home primetime office home Industry defined by multi-platform CONTENT PROVIDERS not TV Channels
27. Overview CN Interactive Games for NET Digital subs. Effective Date April 2007 Business Model Monthly Subscription Additional Information Pioneer service for TBSLA, and first non-traditional paid service in NET’s cable operations. Access through interactive portal and channel 201. Interactivity banner on CN regular channel.
31. Votatoon Serviços SMS Horóscopo FashionTV MuchMusic Truetones Spots Chat TV Plop & Zoom Programas Interativos VOD Escolha de video clipes (SMS) SMS associado a programas “ Tu Ranking” “ Cemitério de Videos”
33. video on demand service on TV user chooses shows and starting times pre-selected and exclusive content
34. Overview VOD through IPTV. First commercial IPTV offering in the country. 300 hours of content from differemt providers Effective Date September 2007 Turner Content Adult Swim Boomerang Cartoon Network Toonami TNT Woohoo FTV Business Model Min. Guarantee Price per Sub Additional Information Distinct Turner branded channel within service BRASIL TELECOM VIDEON
35. Overview VOD service through IPTV. Effective Date 2008 Conteúdo Turner Adult Swim Boomerang Cartoon Network Infinito Toonami TNT Woohoo FTV Brasil Business Model Minimum Guarantee Price per Sub Additional Information Distinct Turner branded channel within service CINE OI
37. Overview Free VOD service for PCs. Início September 2007 Turner Content Adult Swim Boomerang Cartoon Network Infinito TNT Woohoo FTV Brasil Business Model Minimum Guarantee Ad Revenue Share Additional Information Large investment in online and offline communications. TERRA TV
41. We have developed a process for adapting TV content to the mobile platform Mobile Content Rights Clearance Reprogramming Reformatting Linear programming for TV output
43. CN MOBILE PORTFOLIO SMS Interactivity Votatoon Trivia Programming CN Web 2.0 Games Glu: 14 titles Other: 2 new titles for 2008 Personalization Catalogue (as of Jan 2008): Wallpapers Screensavers Select Ringtones Voice tones Video clips Pacotes especiais Refresh mensal
44. CN MOBILE TV - Cartoon Network: Spots & Bugs Web - Cartoon Network sites: CNMobil.com, CN 2.0, Taima.com, Playphone.com Operator Promotions COMMUNICATION
49. PERSONALIZATION Catalog Wallpapers Screensavers Ring tones Voice tones Video clips Refresh a cada 2 meses TRENDS PORTFOLIO SMS Trivia Chat TV Horóscopo Infinito Interação com a Programação via SMS
50. INTEGRATORS & CONTENT DEVELOPMENT PARTNERS NET PEOPLE: Pan regional integrator for SMS & Content OKTO: Brazil SMS services PLAYPHONE: Brazil content distribution GLU & GLOBAL FUN: Game development and distribution partners MOVICLIPS: Southern Cone service for Content (excluding Chile) NET PEOPLE: Northern Cone service for Content and SMS Pan regional MZZO: For content in CHILE WAU: SMS Pan regional and Content service for Mexico, Venezuela MZZO: For content in CHILE TIM WE: SMS subscription pan regional and Content (excluding Mex, Ven and Chile) NET PEOPLE: Pan regional service for SMS MOVICLIPS: Southern Cone service for Content NET PEOPLE: Pan regional service for SMS & Content
52. LIVE SIMULCAST CLIP SERVICE LOOPS FULL EPISODES MOBISODES two hour weekly loops of “best of” programming re-broadcast in real-time as appears on TV 10-12 clips per day of the leading news stories - on demand full 23 minute episodes – on demand 2-4 minute produced for mobile episodes – on demand
53. Overview Mobile TV service with content from a variety of providers, delivered via real-time streaming. Effective Date January 2008 Turner Content Cartoon Network Woohoo Business Model Price per Sub
54. Overview Mobile TV service with content from a variety of providers, delivered via real-time streaming. Effective Date May 2008 Turner Content Cartoon Network Woohoo CNNI Fashion TV Brasil Business Model Price per Sub
55. Woohoo no cinema CNN Chile Digital Signage OTHER OPORTUNITIES PORTFOLIO
57. PLATAFORMAS DIGITAIS TV LIFESTYLE LIFESTYLE ESPORTES E ENTRETENIMENTO KIDS E ANIMAÇÕES NEWS KIDS E ANIMAÇÕES NEWS ESPORTES E ENTRETENIMENTO
58. canal favorito das crianças brasileiras 83% (Kiddo´s Brasil 06) canal de TV Paga de maior audiência no Brasil (IBOPE) 21 desenhos originais mais de 15 prêmios 24 horas por dia de animação distribuído globalmente 160 países 200 milhões de residências 21 idiomas sinais exclusivos Brasil México Argentina
59. últimas tendências moda música entretenimento tecnologia 9 a 14 anos conteúdo inédito na tv por assinatura séries em live-action filmes videoclipes animações blocos com apresentadores 100% dublado
60. Animação Insólita e desvairada 18 a 34 anos Frango Robô Aqua Teen: O Esquadrão de Força Total Harvey, O Advogado O Show do Brak Os Irmãos Aventura Laboratório Submarino 2021 Mission Hill
61. Primeiro canal de TV de esportes de ação 12 a 35 anos Surf Skate Bodyboard Kitesurf Wakeboard BMX Base Jump Snowboard Mountain Bike Vôo Alpinismo Windsurf Rafting
62. Canal para quem quer lançar tendências Cobertura dos maiores eventos de moda no mundo Programas diversificados Moda Comportamento Celebridades Festas Fashion TV
63. TNT América Latina Primeiro canal Pan-Regional de filmes América Latina Caribe Líder absoluta em audiência e alcance TV paga Público adulto
64. Wellness em toda a sua dimensão Programação variada para o corpo e a mente Terapias alternativas Bem-estar Viagens Documentários
65. Homens e mulheres de 25 a 50 anos Canal de ação com conteúdos fortes e de impacto Filmes contemporâneos e séries de sucesso Suspense Terror Ficção científica Aventuras Guerra Policial Programação 100% dublada em português
66. Homens e mulheres de 18 a 35 anos Conteúdos de entretenimento alternativo Produções de Hollywood Filmes independentes Curtas-metragens Séries Música Animação Documentários Dublada ou legendada em português
67. Canal 100% musical Atualidades do mundo da música Melhores vídeo clipes Shows Entrevistas Documentários
68. CNN Internacional Rede de notícias 24 horas Maior credibilidade no mundo Presente em mais de 149 milhões de domicílios 2 bilhões de pessoas Alcance global mais de 200 países e territórios Redes e serviços exclusivos 36 agências de notícias 900 afiliadas
69. Noticias de última hora Atualidades Negócios Esportes Tendências A rede número 1 de notícias na América Latina Audiência valiosa, culta, instruída, de alto poder aquisitivo Mais de 20 milhões de lares no continente americano Equipe de renomados apresentadores e jornalistas conhecidos na região