1. Evolutionary LTE
Network with advanced
services
MWC 2012
Global CTO - Telefonica Global Resources
23.01.2012

2. 01
4G Advanced
services: new
technology, new
possibilities
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2
Telefonica Global Resources

3. 01
Description
Services
Telefonica presents one of the
world's first LTE real network with
advanced and innovative features
using Alcatel Lucent’s LightRadio
technology and the most advanced
devices on the market, Galaxy last
generation Tablets and Smartphones
With
from Samsung
Real Network
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Telefonica Global Resources

4. 01
Next future
Next future
It is evident the
growing need for
small cells in
mobile to cope
with growing
traffic
Telefónica shows the
LigthRadio cube
working and
integrated into a real
LTE network as a
solution of metrocells
which picks up the
traffic
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Telefonica Global Resources

5. 01
Coverage and Capacity
Network Coverage at FIRA
 Distribute
architecture
 Modular construction
 Fiber from header to
the core
 Interference
mitigation
Metrocells combined intelligently with macrocells to extend
coverage and capacity within some hot points and avoiding
interference problems due the implementation of advanced
features in the network
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5
Telefonica Global Resources

6. 01
Advantages
LTE network advantages
1 Significant increase in speed and network capacity
2 Spectral efficiency
3 Deployment costs are far lower and more
environmentally friendly as it facilitates the sharing
of infrastructure and its dimensions are much
smaller
4 Low latency
5 Scalability in bandwidth, since 1.4 MHz to 20MHz
6 Interconnection with heterogeneous access
networks
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7. 01
In the booth
News
Video wall with life video + TV screens
for HD video
Video Wall distributes Telefonica
executives speech, key notes, round
Analysis tables, FIRA videos, and other contents…
Telefonica TV Team (called Diario TV)
transmits some of this news to be showed
Declarations on live in the videowall . There are
available some Smartphones and Tablets
to show what is happening around MWC
and to connect on live with Ayre and Arts.
Interviews
Opinions
Augmented
TV Games
Videos
Reality
Videoconferences
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Telefonica Global Resources

8. 01
For the press and executives
They carry tablets with…
AN
TWO Includes logistics, presentations,
APPLICATIONS
INTERACTIVE
messages ...etc stan. It's a way of
a) how to
PLATFORM INthe booth in the Tablet"
"taking
reach and move
in the MWC
THE CLOUD
(location and
High capacity
information)
platform outside
b) hosting
the videogame
the FIRA (main
hotels, etc).
 Multi-device game (Laptop,
smartphone, tablet)
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8
Telefonica Global Resources

9. 01
Ambassadors
Telefonica Ambassadors showing the
LTE functionalities with Tablets and
Smartphones around the FIRA.
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Telefonica Global Resources

10. Global CTO
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Telefonica Global Resources