The document discusses big data as the next natural resource to exploit in the digital economy. It defines big data as new technologies and architectures designed to extract value from complex data sets. The challenges of big data include data capture, storage, analysis, and visualization. Examples are given of real companies using big data strategies and opportunities in big data are discussed. The presentation ends with a Q&A section.

1. De l’Or dans les mines TIC
Hack4Afrik 3.0
Drink&Talk
TipsInBiz
Digital Woman Award
Big Data: a real opportunity in the digital
economy
Prof. José Curto Díaz | IE Business
School

2. Agenda
• Data:
the
next
natural
resource
to
exploit
• What
is
big
data?
• The
challenges
of
Big
Data
• Applica;ons
of
Big
Data
strategies
• Examples
of
real
companies
using
Big
Data
• Opportuni;es
in
Big
Data
• Q&A

3. Data: the next natural resource to exploit
Devices,
sensors
and
channels
Data

4. What is Big Data?
Big
Data:
A
new
genera;on
of
technologies
and
architectures,
designed
extract
value
from
complex
data
sets.

5. The Challenges of Big Data
Capture
Storage
Analysis
Visualiza<on

6. Applications of Big Data

7. Examples of real companies using Big Data

8. Opportunities in Big Data

9. “Insanity:
doing
the
same
thing
over
and
over
again
and
expec<ng
different
results.”
Albert
Einstein

10. Q&A

11. jcurto@faculty.ie.edu
|
twiIer:
@josepcurto
|
linkedin:
josepcurto