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Typography – The fonts that are used on this ‘Kerrang’
magazine are big and bold. This is used because it catches
the reader’s attention, and wants them to read about it.
Layout – The layout is a bit cluttered on this magazine,
but you are still able to see everything that’s essential.
However, the writing over laps the main picture which
isn’t neat. The route of the eye ‘z’ works well on this
because you see the offer and tittle and main news all
together.
Language – The language that is used on this magazine
cover is standard English, no big words or phrases, so
most audiences will be able to read this as they
understand it all.
Colour – The colour of this magazine is just three colours,
Black, Red and Yellow, which all stand out to each other.
The colours go with the genre of the magazine because
for example, its very ‘rock’ so the red on this magazine
creates and evil, or danger colour.
Camerawork – The camera work of this magazine is a mid
close, group shot which shows they are a band. Also the
mid shot shows just there torso and face’s, showing there
facially expressions, which seem quite depressing which
goes with the genre of the magazine.
Mise-en-scene – The mise-en-scene of this magazine
cover is very suiting for the genre. They have black outfits
on which again, because its dark, goes with the ‘rock’ feel
to the magazine.
Mode of address – The magazine tries to interact with the
audience by putting words like ‘free’ onto it, because they
will want to buy it because it has special items. It as
phrases ‘life is loud’ which shows the genre of the
magazine because we stereotype rock with being loud
and wild.
Typography – There are many fonts used on this ‘Revolver’
magazine, using big bold writing, and italic writing. The
‘Slipknot’ in the corner, the font used for that represents the
genre of ‘rock’ very well.
Layout – The layout of this ‘Revolver’ magazine is ordered,
but doesn’t have a route of the eye, meaning the reader
misses a lot of infromation. However, with the main picture
being a model with a gun in her hand, relating to the
magazine name, will attract a lot of male readers, because
she is attractive and wearing little clothes.
Language – The language used on the ‘Revolver’ magazine
cover is very genre suited because of ‘hard rock’ and
‘destruction’ signfies the meaning of what is being explained.
Colour – The colour of thismagazine cover is very much near
the same as ‘Kerrang’ front cover because its contains ‘rock’
colours such as red, black, and grey. Which is dark and with
the bright colours such as the red is used to locate the main
information on the cover.
Camerawork – The camera work of this magazine cover is a
far shot showing all of the model. This is done because it will
attract all of the readers, because a male wouldn’t be so
attracted to the magazine if it just showed her face, and not
her whole body.
Mise-en-scene – The mise-en-scene used on this front cover
really matches the magazine genre and name. With the
name being ‘Revolver’ which is a gun, the props they have
provided the model, which is a gun suits this.
Mode of address – The magazine tries to interact with the
reader by signifying the main information with large writing
so attracts the readers to the magazine, and makes them
want to buy it.
Typography – The typography of this ‘Kerrang’ front cover is
bold, like most magazine covers, because this stands out and
attracts the readers attention because they catch a word, or
something they like and want to read on.
Layout – The layout of this magazine cover is ordered and
the use of the route of the eye is essential on this cover,
because you see the title, and the banner, then the main
story and all of the other stories the magazine contains. Also,
with the main picture you can see there main features.
Language – The language used on this magazine cover is very
powering, because with words like ‘uproar’ and ‘storm’ is
exaggeration to what it actually is, so interests the reader.
Colour – The colour of this magazine cover, is very similar to
all of the other rock magazines that are out because they are
very coordinated, with black being the base colour then
white and red to signify the main information.
Camerawork – The camera work is mainly to show who they
are, with a wide shot, showing the whole of the band. The
bottom three pictures are to show them performing, all
showing there ‘rockstars’.
Mise-en-scene – The mise-en-scene of this magazine cover is
very stereotypical for a rock magazine, with the dark clothing
and a tattoo all over the mans hands. Also, the microphones
suggest there doing a concert.
Mode of address – The magazine cover tries to speak to you
with the aggressive appearance, so will attract heavy rock
readers, and will buy the magazine.
Typography – The fonts used on this contents are similar to those
used on the front cover, because they are bold, but this time just
less spread out and there is a certain section where the font is a
bit less straight and more smooth.
Layout – The layout in this contents is much more ordered
because the main picture has no writing overlapping it and is kept
clear. Also, the writing around the side of the picture and on top is
very neat because it has page numbers and loads of sub-headings.
Language – The language in this contents page is very ‘punking’
because it has a lot of words such as ‘chaos’ which signifies its
meaning.
Colour – The colour code on this contents page is the same as the
title page which is very good because it shows professionalism
because it is ordered. I believe Kerrang have done this because it
keeps it simple, but still looks good and suits the genre.
Camerawork – The camera work of this magazine contents page
has a variety because there are several pictures, however, the
main picture is a close shot, signifying certain features, with his
long hair, grown beard and tattoo on the neck, its matches the
genre of the magazine.
 Mise-en-scene – The mise-en-scene in this contents page is used
very much. For example the picture at the bottom on the left is
named ‘Lamb of god’ and he is singing and the microphone is
used to show this off and also he dark clothing and black hair
shows the amount of mise-en-scene which is used a lot through
the magazine.
Mode of address – The magazine contents page speaks to the
audience with loads of captions showing ‘snip its’ of the stories
that are able to be read in the magazine and with sub headings
such as ‘The king blues’ you want to read on more about it,
because ‘king’ shows how good he is.
Typography – The typography of this contents page is
simple, and doesn’t have much range of fonts, though the
colour code is the main feature for the font as this is the
colour for every issue, which is there unique house style, so
the magazine in recognized.
Layout – The layout of this magazine contents page, is very
ordered, but also has its own style, because a lot of contents
pages have just the main information down in a straight line,
however, with this set up, it will attract readers.
Language – The language used on this contents page, suits
the genre of the magazine because with words such as ‘die’
and ‘fear’ it gives the reader the aggression side of the
magazine.
Colour – The colour of this magazine contents page is the
same as all ‘Kerrang’ magazines, because with the dark
colour’s being the base and white and yellow the main
colour to show important features, everybody will recognize
the house style, with ‘Kerrang’.
Camerawork – The camerawork of this contents magazine is
a wide shot a ‘mosh pit’ which is very related to rock music,
also the rock star is being lifted across showing they are
uncontrolled and just do what they want.
Mise-en-scene – The mise-en-scene of this contents page is
mainly showing the clothing and props that are used, for
example the dark clothing, giving more of a rock feel, and
the microphone and mosh pits also signifying they are at a
concert.
Mode of address – This magazine contents page speaks to
its audience, because of its wild and careless behavior
shown, which will relate to most teenagers and young adults
because they dream of things like this.
Typography – The typography of this metal hammer
magazine contents page is very gothic. The curling font
and dripping words, the gives the reader an evil feeling,
suiting the genre of the magazine.
Layout – The layout of this contents page Is different to
most, because it’s a bit like a normal article page and is
maybe a bit more cluttered than ordered.
Colour – The colour of this magazine is like most rock
magazines, though this one contains a lot more red.
Connotations of red are associates red with being the
colour of blood, and evil. Because of this the colour
matches the genre perfectly.
Language – The language to this contents page is, again,
like all other rock magazine with the aggressive words
‘death’ representing what the magazine will be like.
Camerawork – The camerawork of the photos on this
contents page are mainly two shots and wide shots,
because they want to show who is in the magazine, if
someone see’s a band they like then they will buy it and
read it.
Mise-en-scene – The mise-en-scene of this contents page
is the dark outfits, with ‘punky’ designs on them showing
rock. Also, the poses that the people in the picture are
doing are suited to the genre, with the two fingers, on the
bottom finger, we stereotype this with rock.
Mode of address – The mode of address to this magazine
contents page is very evil and intimidating with the dark
colours and droopy haunted like writing. The readers will
buy this if there hard-core rock fans.
Typography – The typography in this double page spread is only one font which is big and bold like all of the other pages. There is a kicker in the
article which makes the reader want to read about it because it catches there eye.
Layout- The layout of magazine is very ordered, because with one page having the main picture and the second page having the whole article
and bit more information. I believe that this is good because it makes the reader want to read because they can see it all, and it attracts them.
Language – The language is like the front cover of the ‘Kerrang’ magazine, it is very standard with no ‘over the top’ language that a less educated
person will struggle to understand, so most audiences can buy it.
Colour – The colour of this double page spread is very dark, even the pictures have had all the colour been taken out of them. There is red
included which stands out, but the colour suits the genre well because rock is associated with dark and evil colours.
Camerawork – Camerwork to this double page spread of a ‘Kerrang’ magazine is mainly just mid-close shots and close –ups. This is good
because it shows the emotion of the person featured in the photo, and rock singers and artists are usually known to show emotion in there
performances such as anger.
Mise-en-scene – The mise-en-scene on this double page spread is used a lot, because there is a lot of rock associated props and costumes. For
example the microphone shows the singing, and the card around the mans neck with a skull on suits the genre. Also the recording studio shows
music is being produced.
Mode of address – This double page spread speaks to the reader with quotations from the band. ‘were being the best mcr we can be’ This
makes the audience want to know what extra they are doing to make this happen so wish to read on.
Typography – The fonts that are used are like what you would expect to find on a road sign, which usually shows key information you need to
know, so with this font used, people will read into it.
Layout – The layout of this double page spread is ordered, with the bands name taking up most of the first page, and the quote that will
attract readers, the second page is the article.
Language – The language used on this double page spread is a little less aggressive than the other’s which shows a calmer, however, still
rocky enough to attract rock music fans.
Colour – There isn't a colour code on this double page spread, which there usually is in other magazines, but there are still the odd bit of
coding, such as the red kicker, showing the start of the article.
Camerawork – the camerawork of this double page spread is a wide shot showing the whole band with the camera looking up at them and
one of them pointing to us, showing they are powerful.
Mise-en-scene – The mise-en-scene of this magazine double page spread is a scruffy sort of look, which is a lot less intimidating than most of
the other rock magazines. With the scene that there at and the clothes, it seems a little more indie than rock.
Mode of address – The double page spread speaks to the audience mainly with the band leader pointing his finger out to us, which attracts
the reader to see why he is pointing towards the camera as though it has something to do with ourselves.
Typography – The typography of this double page spread is a mixture of bold, but also a haunted sort of font. The haunted looking font,
which is coloured red, makes it look evil and like a bit of blood.
Format – The format of this double page spread is ordered, with the picture taking up the whole of the first page and the article the second.
This is good because it attracts readers because it is tidy, and easy to approach.
Colour – The colour of this double page spread is mainly white and red, with the person pictured the only one having a different colour,
black. With the white and red, the clash, so stand out to each other, which is good because the reader will read them as it appeals to them.
Also, the red is a colour associated with evil, showing the genre of the magazine.
Language – The language used in this double page spread is used to pull readers in. With the title using onomatopoeia this is catchy, but also
with the bottom quotes ‘I lived in a house that matthew Hopkins witchfinder used to stay in’ shows that the person mentioned is famous
and is a well-known magazine to contain this information.
Camerawork – The camerawork of this magazine double page spread is a mid-shot showing the torso upwards of the person featured, this is
to show who he is, what he is wearing, which matches the genre and also his emotions, which are very ‘rocky’
Mise-en-scene - There isn’t much mise-en-scene used in this double page however from what there is used, which is the dark clothing and
the persons make up, makes the genre of the magazine stand out.
Mode of address – The magazine tries to connect with its readers with its rocky feeling but also by quoting the main things a rockstar has
said, making us feel that we need to know it, therefore buy the magazine.
Questionnaire Result Evaluation




                These first two question’s show which audience
                are answering my question. Half of those were
                male, and the other half female. This is good
                because there is a equal variation. The age of
                most people was 16, and the odd 17 year old
                answering, this may be a bit bias as teenagers
                enjoy different things to older people. So
                teenagers will be my target audience.
Questionnaire Result Evaluation

                        These two question results
                        show that 6/8 people read
                        magazines often, and 4/8 of
                        those read them moderately
                        often. This shows that
                        magazines are still a major
                        interest and shows that I will
                        need to design my front
                        cover well to get any interest
                        from the public.
                        5/8 people would be happy to
                        pay in the range of £2.00 -
                        £2.99 for a magazine, which
                        shows the public will pay
                        quite heavily for a well
                        published magazine.
Questionnaire Results Evaluation




          This question result shows that R&B and
          Rock are very popular with the music fans.
          This gives me my answer to decide
          whether to chose the genre of Pop or
          Rock.
Questionnaire Result Evaluation




  These two questionnaire results show me that 100% of people would prefer to
  read about the genre of music that they enjoy listening to, this tells me I need
  to chose a genre that the public like and make it solid to that musical theme.
Questionnaire Result Evaluation




               This questions show the results of what people
               wish to see in there magazine that they buy.
               Many have chosen interviews with people and
               information about the music world, therefore I will
               supply my magazine with these features.
Questionnaire Result Evaluation




              These results, when asked about what colour
              scheme the would like to see has a mixture
              however most of the base colours that I would
              have expected to have found are on there, such
              as red, black, and blue. This shows I need to
              have these colours involved in my colour
              scheme.
Questionnaire Result Evaluation



                 This questionnaire results shows that
                 most people would prefer to have
                 informal language in there magazine as a
                 pose to formal language. After these
                 results I have decided that I won’t be
                 using formal language.
Questionnaire Result Evaluation




     These results tell me that people that buy the magazine
     would much prefer to have items involving there favourite
     artists, instead of random free items. They want discount
     of a concert of your own choice and items signed by
     artists, this shows that they want to get closer to the
     artists.
Front Page Font Idea’s
          These are the font’s that I have chosen, that might feature on my
          magazine cover. The genre of my magazine will be rock.
          The first font is good for the genre of magazine that I have chosen.
          Rock is sometimes associated with blood, and if we see some in a
          rock magazine, we are not shocked, as this is normal. I feel that
          the dripping font, makes this look like blood, and also brings a little
          bit of horror to the magazine. This could catch the readers eye,
          because it is different from many.
          The second font that I have chosen is a very bold font. This has
          good and bad points. The good points are that as it is bold, it will
          stand out, and this is good because it will pull readers attention in.
          Also as it is simple and nothing fancy about it, it will be good for a
          title, however, even though it can be good being simple, as it
          doesn’t have as much features as the other three, it will look
          boring.
          The third font that I have chosen for my magazine cover has a lot
          of design added to it. This is good because it will give my
          magazine its own style, and will be different to others. This font
          also suits my genre because it is ‘in your face’ and will definitely
          cause a customer to stop and see what it is.
          The fourth and final font that I have chosen for the title of my
          magazine cover, has a very unique style. The words by
          themselves are very dull and boring, however with the thick outline
          of black, it creates a lot more, and makes it loud. I feel that this will
          capture many readers interest.
Caption Font Idea’s
         These are font’s that I have chosen for the captions of
         my magazine.
         The first font I have chosen is good for a caption I
         believe because a caption isn’t the main information,
         so if it is this font, which isn’t ‘in your face’ but isn’t to
         simple is just right for it. This one again suits the genre
         with the flow of the font.
         The second font I have chosen is very bold, and I
         believe that this would only be suitable for small and
         thin captions because it is so large. It can be used as a
         title font, but also a caption if used correctly. I feel with
         the border, it connects with the genre.
         The third font chosen for my magazine, is very simple,
         but has a style to it which I feel is good because it
         gives it something different to all the other fonts. This
         would be very good for a caption because it isn’t to
         large, or to small and shows what you want to see in
         the perfect font.
         The last font that I have chose for my magazine is very
         comic like. I think this is good because it will give my
         magazine a retro feature, whilst being modern at the
         same time. This is a very basic font, but gives a great
         addition to the magazine.
Colour Scheme’s
 This colour scheme consist of red, black and white. I have chosen
 these colours because they all stand out against each other, but do
 not clash poorly. I think that these colours suit my genre of rock, with
 the red signifying evil, which is associated with rock, and black and
 white being the two base colours.




 This colour scheme involves purple, white and blue. I feel that these
 colour’s connect with my genre but not as well as the previous
 scheme. With white being the base colour, and purple and blue
 being used for key information and articles, I believe that this
 moderns the magazine and gives it a house style.




 This colour scheme has a lighter blue than the previous scheme,
 black, and a lime green. I think that these colours are good to use
 because they all catch the readers eye, and with the base colour
 and lime green standing out against it this will be a good feature.
 Also, many rock bands have green in their names and logo’s, so
 green in a recognised colour in rock.
Draft front cover
      TITLE

FEATURE
          MAIN
          PICTURE
FEATURE




                    AND PRICE
                                BARCODE
SPECIAL OFFER/
ADVERTISMENT
Draft Contents Page




                      PAGE NUMBERS
 LIST OF WHAT THE
 MAGAZINE WILL
 COINTAIN AND
 WHO?




       ADVERTISMENT
Draft Double Page Spread


           PICTURE




 ARTICLE             ARTICLE
Research into companies, producing
             similar products
IPC Media – abbreviated for International Publishing Corporation is a magazine
consumer, and digital which is located in the United Kingdom, selling over 350 million
copies. IPC Media started as IPC Magazines Ltd but a management buyout financed by
Cinven, and the company was renamed IPC Media.
IPC Media groups its current titles under three magazine divisions each focusing on
different target audience, as stated below -
                           Connect — mass market women
                           SouthBank — upmarket women
                           Inspire — men
This shows that they have a variety of audience’s and are recognised globally.

IPC Media have a variety of different magazines, for example –
                           - NME (Music Magazine)
                           - Wallpaper (Interior Designs)
                           - TV Times (The hottest TV news)
                           - Marie Claire (Britain's leading fashion brand)
This lists shows just the minority of the different magazine that IPC Media produce. They
all have different target audience and they focus on this as a main point. All of the
magazines they produce also have a monthly subscriptions available showing that they
have a lot of buyers.
Pitching my magazine
What I found out?
After all the research that I have done in my objective to design and launch a
successful magazine that will sell to the public, I have found a lot of information that
will help me towards my goal.
I found out that people would much prefer the magazine to have a layout, rather than
to be cluttered and have no ‘route of eye’. Using the route of the eye would give the
audience that are scanning past to see the main information and to be attracted to
buying it.
I have found out that people want the magazine to connect in every aspect as to what
they enjoy. For example, if people like the music genre rock, they want to read about
only rock, and all of the artists they enjoy listening to.
I are not only bothered about what the magazine contains as they also choose a
magazine because of they way the colours are used and, when and where the pictures
are put as this influences them to buy it. They want to have things such as special
offers, and latest gossip, because people want to be closer to there favourite artists
and bands.
Pitching my magazine
My target audience:
For my magazine, as my genre will be rock, the target audience will be old teenagers
to young adults. I have chosen this because many of people from this range choose to
buy the rock magazine, often.
Older teenagers and younger adults seem to like rock, because by they time they have
independence, because their parents give them freedom and don’t decide what they
listen to.
To appeal to my target audience I feel that I have to have a lot of gossip and interviews
in my magazine because this is what attracts people. I have to use my colour scheme
to influence my target audience because the colours need to interact with my choice
of genre too. For example, red is an important colour in rock because it signifies evil
and blood, which is ordinary to see in rock.
Another way to attract my target audience is to give them ‘offers’ such as free items,
or discount for concert tickets etc. this will pull in my target audience because
everyone will see this offer and feel that they need it.
Pitching my magazine
Selling my magazine
After exploring magazine and getting research to help me design my own.
I believe that, after learning what the public want to feature in their magazine that they buy. Also, I have learn
how different things, affect parts of the magazine.
I think that my magazine will sell because I will use all of the features that the public wish to see For example,
the public want non formal language, and would rather more words that have relevance to the genre they
want, such as, ‘chaos’ and ‘hard-core’ you would expect to find these words in a rock magazine, so I shall
include them.
The pictures that I will use, will use the right props, outfits and setting. Because I will be making a rock
magazine I will be using a dark setting, and props such as am electric guitar. I believe that if I use to their
potential the magazine will really connect with the readers and will encourage them to tell there friends about
the magazine.
I will include things such as special offers because this will pull readers attention as they will look at the offer
and want to know more about it. I feel that this would increase the sales of the magazine if this was to go on
the shelf's at shops.
Finally I think that my magazine will sell because the layout of the magazine will be very ordered and easy to
understand which will pull the audience in because they see it clearly, where as if I didn’t do a ordered layout
and make it cluttered it will lose buyers.
Production Plan
My pictures for my magazine will be on Ben Stanhope, who is a year above me. I will
use Ben because he has the features of a stereotypical ‘rock star’
I will use the school for my setting, I will try to use a dark area with a little bit of
leaking light so I can use it as my spotlight. I feel this would be perfect for my
magazine if I can do this.
Finally

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Media main task

  • 1. Typography – The fonts that are used on this ‘Kerrang’ magazine are big and bold. This is used because it catches the reader’s attention, and wants them to read about it. Layout – The layout is a bit cluttered on this magazine, but you are still able to see everything that’s essential. However, the writing over laps the main picture which isn’t neat. The route of the eye ‘z’ works well on this because you see the offer and tittle and main news all together. Language – The language that is used on this magazine cover is standard English, no big words or phrases, so most audiences will be able to read this as they understand it all. Colour – The colour of this magazine is just three colours, Black, Red and Yellow, which all stand out to each other. The colours go with the genre of the magazine because for example, its very ‘rock’ so the red on this magazine creates and evil, or danger colour. Camerawork – The camera work of this magazine is a mid close, group shot which shows they are a band. Also the mid shot shows just there torso and face’s, showing there facially expressions, which seem quite depressing which goes with the genre of the magazine. Mise-en-scene – The mise-en-scene of this magazine cover is very suiting for the genre. They have black outfits on which again, because its dark, goes with the ‘rock’ feel to the magazine. Mode of address – The magazine tries to interact with the audience by putting words like ‘free’ onto it, because they will want to buy it because it has special items. It as phrases ‘life is loud’ which shows the genre of the magazine because we stereotype rock with being loud and wild.
  • 2. Typography – There are many fonts used on this ‘Revolver’ magazine, using big bold writing, and italic writing. The ‘Slipknot’ in the corner, the font used for that represents the genre of ‘rock’ very well. Layout – The layout of this ‘Revolver’ magazine is ordered, but doesn’t have a route of the eye, meaning the reader misses a lot of infromation. However, with the main picture being a model with a gun in her hand, relating to the magazine name, will attract a lot of male readers, because she is attractive and wearing little clothes. Language – The language used on the ‘Revolver’ magazine cover is very genre suited because of ‘hard rock’ and ‘destruction’ signfies the meaning of what is being explained. Colour – The colour of thismagazine cover is very much near the same as ‘Kerrang’ front cover because its contains ‘rock’ colours such as red, black, and grey. Which is dark and with the bright colours such as the red is used to locate the main information on the cover. Camerawork – The camera work of this magazine cover is a far shot showing all of the model. This is done because it will attract all of the readers, because a male wouldn’t be so attracted to the magazine if it just showed her face, and not her whole body. Mise-en-scene – The mise-en-scene used on this front cover really matches the magazine genre and name. With the name being ‘Revolver’ which is a gun, the props they have provided the model, which is a gun suits this. Mode of address – The magazine tries to interact with the reader by signifying the main information with large writing so attracts the readers to the magazine, and makes them want to buy it.
  • 3. Typography – The typography of this ‘Kerrang’ front cover is bold, like most magazine covers, because this stands out and attracts the readers attention because they catch a word, or something they like and want to read on. Layout – The layout of this magazine cover is ordered and the use of the route of the eye is essential on this cover, because you see the title, and the banner, then the main story and all of the other stories the magazine contains. Also, with the main picture you can see there main features. Language – The language used on this magazine cover is very powering, because with words like ‘uproar’ and ‘storm’ is exaggeration to what it actually is, so interests the reader. Colour – The colour of this magazine cover, is very similar to all of the other rock magazines that are out because they are very coordinated, with black being the base colour then white and red to signify the main information. Camerawork – The camera work is mainly to show who they are, with a wide shot, showing the whole of the band. The bottom three pictures are to show them performing, all showing there ‘rockstars’. Mise-en-scene – The mise-en-scene of this magazine cover is very stereotypical for a rock magazine, with the dark clothing and a tattoo all over the mans hands. Also, the microphones suggest there doing a concert. Mode of address – The magazine cover tries to speak to you with the aggressive appearance, so will attract heavy rock readers, and will buy the magazine.
  • 4. Typography – The fonts used on this contents are similar to those used on the front cover, because they are bold, but this time just less spread out and there is a certain section where the font is a bit less straight and more smooth. Layout – The layout in this contents is much more ordered because the main picture has no writing overlapping it and is kept clear. Also, the writing around the side of the picture and on top is very neat because it has page numbers and loads of sub-headings. Language – The language in this contents page is very ‘punking’ because it has a lot of words such as ‘chaos’ which signifies its meaning. Colour – The colour code on this contents page is the same as the title page which is very good because it shows professionalism because it is ordered. I believe Kerrang have done this because it keeps it simple, but still looks good and suits the genre. Camerawork – The camera work of this magazine contents page has a variety because there are several pictures, however, the main picture is a close shot, signifying certain features, with his long hair, grown beard and tattoo on the neck, its matches the genre of the magazine. Mise-en-scene – The mise-en-scene in this contents page is used very much. For example the picture at the bottom on the left is named ‘Lamb of god’ and he is singing and the microphone is used to show this off and also he dark clothing and black hair shows the amount of mise-en-scene which is used a lot through the magazine. Mode of address – The magazine contents page speaks to the audience with loads of captions showing ‘snip its’ of the stories that are able to be read in the magazine and with sub headings such as ‘The king blues’ you want to read on more about it, because ‘king’ shows how good he is.
  • 5. Typography – The typography of this contents page is simple, and doesn’t have much range of fonts, though the colour code is the main feature for the font as this is the colour for every issue, which is there unique house style, so the magazine in recognized. Layout – The layout of this magazine contents page, is very ordered, but also has its own style, because a lot of contents pages have just the main information down in a straight line, however, with this set up, it will attract readers. Language – The language used on this contents page, suits the genre of the magazine because with words such as ‘die’ and ‘fear’ it gives the reader the aggression side of the magazine. Colour – The colour of this magazine contents page is the same as all ‘Kerrang’ magazines, because with the dark colour’s being the base and white and yellow the main colour to show important features, everybody will recognize the house style, with ‘Kerrang’. Camerawork – The camerawork of this contents magazine is a wide shot a ‘mosh pit’ which is very related to rock music, also the rock star is being lifted across showing they are uncontrolled and just do what they want. Mise-en-scene – The mise-en-scene of this contents page is mainly showing the clothing and props that are used, for example the dark clothing, giving more of a rock feel, and the microphone and mosh pits also signifying they are at a concert. Mode of address – This magazine contents page speaks to its audience, because of its wild and careless behavior shown, which will relate to most teenagers and young adults because they dream of things like this.
  • 6. Typography – The typography of this metal hammer magazine contents page is very gothic. The curling font and dripping words, the gives the reader an evil feeling, suiting the genre of the magazine. Layout – The layout of this contents page Is different to most, because it’s a bit like a normal article page and is maybe a bit more cluttered than ordered. Colour – The colour of this magazine is like most rock magazines, though this one contains a lot more red. Connotations of red are associates red with being the colour of blood, and evil. Because of this the colour matches the genre perfectly. Language – The language to this contents page is, again, like all other rock magazine with the aggressive words ‘death’ representing what the magazine will be like. Camerawork – The camerawork of the photos on this contents page are mainly two shots and wide shots, because they want to show who is in the magazine, if someone see’s a band they like then they will buy it and read it. Mise-en-scene – The mise-en-scene of this contents page is the dark outfits, with ‘punky’ designs on them showing rock. Also, the poses that the people in the picture are doing are suited to the genre, with the two fingers, on the bottom finger, we stereotype this with rock. Mode of address – The mode of address to this magazine contents page is very evil and intimidating with the dark colours and droopy haunted like writing. The readers will buy this if there hard-core rock fans.
  • 7. Typography – The typography in this double page spread is only one font which is big and bold like all of the other pages. There is a kicker in the article which makes the reader want to read about it because it catches there eye. Layout- The layout of magazine is very ordered, because with one page having the main picture and the second page having the whole article and bit more information. I believe that this is good because it makes the reader want to read because they can see it all, and it attracts them. Language – The language is like the front cover of the ‘Kerrang’ magazine, it is very standard with no ‘over the top’ language that a less educated person will struggle to understand, so most audiences can buy it. Colour – The colour of this double page spread is very dark, even the pictures have had all the colour been taken out of them. There is red included which stands out, but the colour suits the genre well because rock is associated with dark and evil colours. Camerawork – Camerwork to this double page spread of a ‘Kerrang’ magazine is mainly just mid-close shots and close –ups. This is good because it shows the emotion of the person featured in the photo, and rock singers and artists are usually known to show emotion in there performances such as anger. Mise-en-scene – The mise-en-scene on this double page spread is used a lot, because there is a lot of rock associated props and costumes. For example the microphone shows the singing, and the card around the mans neck with a skull on suits the genre. Also the recording studio shows music is being produced. Mode of address – This double page spread speaks to the reader with quotations from the band. ‘were being the best mcr we can be’ This makes the audience want to know what extra they are doing to make this happen so wish to read on.
  • 8. Typography – The fonts that are used are like what you would expect to find on a road sign, which usually shows key information you need to know, so with this font used, people will read into it. Layout – The layout of this double page spread is ordered, with the bands name taking up most of the first page, and the quote that will attract readers, the second page is the article. Language – The language used on this double page spread is a little less aggressive than the other’s which shows a calmer, however, still rocky enough to attract rock music fans. Colour – There isn't a colour code on this double page spread, which there usually is in other magazines, but there are still the odd bit of coding, such as the red kicker, showing the start of the article. Camerawork – the camerawork of this double page spread is a wide shot showing the whole band with the camera looking up at them and one of them pointing to us, showing they are powerful. Mise-en-scene – The mise-en-scene of this magazine double page spread is a scruffy sort of look, which is a lot less intimidating than most of the other rock magazines. With the scene that there at and the clothes, it seems a little more indie than rock. Mode of address – The double page spread speaks to the audience mainly with the band leader pointing his finger out to us, which attracts the reader to see why he is pointing towards the camera as though it has something to do with ourselves.
  • 9. Typography – The typography of this double page spread is a mixture of bold, but also a haunted sort of font. The haunted looking font, which is coloured red, makes it look evil and like a bit of blood. Format – The format of this double page spread is ordered, with the picture taking up the whole of the first page and the article the second. This is good because it attracts readers because it is tidy, and easy to approach. Colour – The colour of this double page spread is mainly white and red, with the person pictured the only one having a different colour, black. With the white and red, the clash, so stand out to each other, which is good because the reader will read them as it appeals to them. Also, the red is a colour associated with evil, showing the genre of the magazine. Language – The language used in this double page spread is used to pull readers in. With the title using onomatopoeia this is catchy, but also with the bottom quotes ‘I lived in a house that matthew Hopkins witchfinder used to stay in’ shows that the person mentioned is famous and is a well-known magazine to contain this information. Camerawork – The camerawork of this magazine double page spread is a mid-shot showing the torso upwards of the person featured, this is to show who he is, what he is wearing, which matches the genre and also his emotions, which are very ‘rocky’ Mise-en-scene - There isn’t much mise-en-scene used in this double page however from what there is used, which is the dark clothing and the persons make up, makes the genre of the magazine stand out. Mode of address – The magazine tries to connect with its readers with its rocky feeling but also by quoting the main things a rockstar has said, making us feel that we need to know it, therefore buy the magazine.
  • 10. Questionnaire Result Evaluation These first two question’s show which audience are answering my question. Half of those were male, and the other half female. This is good because there is a equal variation. The age of most people was 16, and the odd 17 year old answering, this may be a bit bias as teenagers enjoy different things to older people. So teenagers will be my target audience.
  • 11. Questionnaire Result Evaluation These two question results show that 6/8 people read magazines often, and 4/8 of those read them moderately often. This shows that magazines are still a major interest and shows that I will need to design my front cover well to get any interest from the public. 5/8 people would be happy to pay in the range of £2.00 - £2.99 for a magazine, which shows the public will pay quite heavily for a well published magazine.
  • 12. Questionnaire Results Evaluation This question result shows that R&B and Rock are very popular with the music fans. This gives me my answer to decide whether to chose the genre of Pop or Rock.
  • 13. Questionnaire Result Evaluation These two questionnaire results show me that 100% of people would prefer to read about the genre of music that they enjoy listening to, this tells me I need to chose a genre that the public like and make it solid to that musical theme.
  • 14. Questionnaire Result Evaluation This questions show the results of what people wish to see in there magazine that they buy. Many have chosen interviews with people and information about the music world, therefore I will supply my magazine with these features.
  • 15. Questionnaire Result Evaluation These results, when asked about what colour scheme the would like to see has a mixture however most of the base colours that I would have expected to have found are on there, such as red, black, and blue. This shows I need to have these colours involved in my colour scheme.
  • 16. Questionnaire Result Evaluation This questionnaire results shows that most people would prefer to have informal language in there magazine as a pose to formal language. After these results I have decided that I won’t be using formal language.
  • 17. Questionnaire Result Evaluation These results tell me that people that buy the magazine would much prefer to have items involving there favourite artists, instead of random free items. They want discount of a concert of your own choice and items signed by artists, this shows that they want to get closer to the artists.
  • 18. Front Page Font Idea’s These are the font’s that I have chosen, that might feature on my magazine cover. The genre of my magazine will be rock. The first font is good for the genre of magazine that I have chosen. Rock is sometimes associated with blood, and if we see some in a rock magazine, we are not shocked, as this is normal. I feel that the dripping font, makes this look like blood, and also brings a little bit of horror to the magazine. This could catch the readers eye, because it is different from many. The second font that I have chosen is a very bold font. This has good and bad points. The good points are that as it is bold, it will stand out, and this is good because it will pull readers attention in. Also as it is simple and nothing fancy about it, it will be good for a title, however, even though it can be good being simple, as it doesn’t have as much features as the other three, it will look boring. The third font that I have chosen for my magazine cover has a lot of design added to it. This is good because it will give my magazine its own style, and will be different to others. This font also suits my genre because it is ‘in your face’ and will definitely cause a customer to stop and see what it is. The fourth and final font that I have chosen for the title of my magazine cover, has a very unique style. The words by themselves are very dull and boring, however with the thick outline of black, it creates a lot more, and makes it loud. I feel that this will capture many readers interest.
  • 19. Caption Font Idea’s These are font’s that I have chosen for the captions of my magazine. The first font I have chosen is good for a caption I believe because a caption isn’t the main information, so if it is this font, which isn’t ‘in your face’ but isn’t to simple is just right for it. This one again suits the genre with the flow of the font. The second font I have chosen is very bold, and I believe that this would only be suitable for small and thin captions because it is so large. It can be used as a title font, but also a caption if used correctly. I feel with the border, it connects with the genre. The third font chosen for my magazine, is very simple, but has a style to it which I feel is good because it gives it something different to all the other fonts. This would be very good for a caption because it isn’t to large, or to small and shows what you want to see in the perfect font. The last font that I have chose for my magazine is very comic like. I think this is good because it will give my magazine a retro feature, whilst being modern at the same time. This is a very basic font, but gives a great addition to the magazine.
  • 20. Colour Scheme’s This colour scheme consist of red, black and white. I have chosen these colours because they all stand out against each other, but do not clash poorly. I think that these colours suit my genre of rock, with the red signifying evil, which is associated with rock, and black and white being the two base colours. This colour scheme involves purple, white and blue. I feel that these colour’s connect with my genre but not as well as the previous scheme. With white being the base colour, and purple and blue being used for key information and articles, I believe that this moderns the magazine and gives it a house style. This colour scheme has a lighter blue than the previous scheme, black, and a lime green. I think that these colours are good to use because they all catch the readers eye, and with the base colour and lime green standing out against it this will be a good feature. Also, many rock bands have green in their names and logo’s, so green in a recognised colour in rock.
  • 21. Draft front cover TITLE FEATURE MAIN PICTURE FEATURE AND PRICE BARCODE SPECIAL OFFER/ ADVERTISMENT
  • 22. Draft Contents Page PAGE NUMBERS LIST OF WHAT THE MAGAZINE WILL COINTAIN AND WHO? ADVERTISMENT
  • 23. Draft Double Page Spread PICTURE ARTICLE ARTICLE
  • 24. Research into companies, producing similar products IPC Media – abbreviated for International Publishing Corporation is a magazine consumer, and digital which is located in the United Kingdom, selling over 350 million copies. IPC Media started as IPC Magazines Ltd but a management buyout financed by Cinven, and the company was renamed IPC Media. IPC Media groups its current titles under three magazine divisions each focusing on different target audience, as stated below - Connect — mass market women SouthBank — upmarket women Inspire — men This shows that they have a variety of audience’s and are recognised globally. IPC Media have a variety of different magazines, for example – - NME (Music Magazine) - Wallpaper (Interior Designs) - TV Times (The hottest TV news) - Marie Claire (Britain's leading fashion brand) This lists shows just the minority of the different magazine that IPC Media produce. They all have different target audience and they focus on this as a main point. All of the magazines they produce also have a monthly subscriptions available showing that they have a lot of buyers.
  • 25. Pitching my magazine What I found out? After all the research that I have done in my objective to design and launch a successful magazine that will sell to the public, I have found a lot of information that will help me towards my goal. I found out that people would much prefer the magazine to have a layout, rather than to be cluttered and have no ‘route of eye’. Using the route of the eye would give the audience that are scanning past to see the main information and to be attracted to buying it. I have found out that people want the magazine to connect in every aspect as to what they enjoy. For example, if people like the music genre rock, they want to read about only rock, and all of the artists they enjoy listening to. I are not only bothered about what the magazine contains as they also choose a magazine because of they way the colours are used and, when and where the pictures are put as this influences them to buy it. They want to have things such as special offers, and latest gossip, because people want to be closer to there favourite artists and bands.
  • 26. Pitching my magazine My target audience: For my magazine, as my genre will be rock, the target audience will be old teenagers to young adults. I have chosen this because many of people from this range choose to buy the rock magazine, often. Older teenagers and younger adults seem to like rock, because by they time they have independence, because their parents give them freedom and don’t decide what they listen to. To appeal to my target audience I feel that I have to have a lot of gossip and interviews in my magazine because this is what attracts people. I have to use my colour scheme to influence my target audience because the colours need to interact with my choice of genre too. For example, red is an important colour in rock because it signifies evil and blood, which is ordinary to see in rock. Another way to attract my target audience is to give them ‘offers’ such as free items, or discount for concert tickets etc. this will pull in my target audience because everyone will see this offer and feel that they need it.
  • 27. Pitching my magazine Selling my magazine After exploring magazine and getting research to help me design my own. I believe that, after learning what the public want to feature in their magazine that they buy. Also, I have learn how different things, affect parts of the magazine. I think that my magazine will sell because I will use all of the features that the public wish to see For example, the public want non formal language, and would rather more words that have relevance to the genre they want, such as, ‘chaos’ and ‘hard-core’ you would expect to find these words in a rock magazine, so I shall include them. The pictures that I will use, will use the right props, outfits and setting. Because I will be making a rock magazine I will be using a dark setting, and props such as am electric guitar. I believe that if I use to their potential the magazine will really connect with the readers and will encourage them to tell there friends about the magazine. I will include things such as special offers because this will pull readers attention as they will look at the offer and want to know more about it. I feel that this would increase the sales of the magazine if this was to go on the shelf's at shops. Finally I think that my magazine will sell because the layout of the magazine will be very ordered and easy to understand which will pull the audience in because they see it clearly, where as if I didn’t do a ordered layout and make it cluttered it will lose buyers.
  • 28. Production Plan My pictures for my magazine will be on Ben Stanhope, who is a year above me. I will use Ben because he has the features of a stereotypical ‘rock star’ I will use the school for my setting, I will try to use a dark area with a little bit of leaking light so I can use it as my spotlight. I feel this would be perfect for my magazine if I can do this. Finally