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Auto, Home, Health,
and Life Insights with
Location Intelligence
Jon Spinney | Director of
Location Intelligence Products |
@spinneyo
2
3
4
5
<MOBILITY>
…Now built Into Every
New Digital Product &
Service
6
A Global Network of
Sensors, Producing
Massive Amounts of
Spatiotemporal Data
On a Daily Basis…
7
Understanding These Consumer Data
and Extracting Meaningful &
Actionable Business Insights From
Them is The Common Market
Problem
8
Mobile Risk
Analysis
9
HYPOTHESIS
By Analyzing Large Volumes of
Historical Travel Data coupled with
Historical Accident & Crime
Observations, and Present
Observations, We Can Assign
Estimated Risk & Associated
Premiums to Auto & Home Plans
…Where People Mostly
Travel. When They Travel
…Predictable Travel Patterns
Emerge Over Time
…Where Accidents Historically Occurred.
Where Present Incidences Are…
White, 32 Yr Old, Middle Class Single Male. Medium-Low
Risk Level Based on Historical Travel Behavior, Historical
Incidents, and Present Conditions.
14
THANKS

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