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INTRODUCTION TO SOCIAL MEDIA . 1 Brenau University School of Business and Mass Communication Presenters: Julia Clay  Kristina Rhoades
The Social Media Revolution How many people do you know joining the movement?
A Site For Everyone
First You Have To Know Yourself ,[object Object]
What do others think they know about your organization?
What are they not telling you?
You must have answers to these questions before you embark on a social media campaign.PERCEPTION IS REALITY
Who Is HereToday
The BASICS ,[object Object]
Profile
Picture
Followers
Postings,[object Object]
Maintain a Consistent Community (identity across platforms)
What value can you offer followers?
Don’t be overwhelmed- social media is like a river…,[object Object]

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Social Media Lunch and Learn 1/3