The main purpose of blog commenting is that leaving comments will help you reach out to people. And this strategy will make you more influential. There is no other way that you could connect with a blogger none other than contributing consistently on their blog through the comments. This is a plus point to you because those bloggers see that you are reading what they write. Leaving a good comment sends a message that you spent time on their blog.
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Alicia Lyttle & Lorette Lyttle of Monetized Marketing - Blog Commenting
1. Alicia Lyttle & Lorette Lyttle of
Monetized Marketing - Blog Commenting
Overview
The main purpose of blog commenting is that leaving comments will help you reach out to people. And
this strategy will make you more influential. There is no other way that you could connect with a
blogger none other than contributing consistently on their blog through the comments. This is a
plus point to you because those bloggers see that you are reading what they write. Leaving a
good comment sends a message that you spent time on their blog.
Blog guest posting is very common today but before you send a request to someone about posting as
a guest on their blog, it is advisable to invest several time in commenting. If you approach them in
a professional way, the author will surely know that you are legitimate, serious and can add value
to their site.
2. Alicia Lyttle & Lorette Lyttle of Monetized Marketing This also means that you can’t just leave links that are irrelevant to the blog or conversation. It is
always important to leave links that will improve the discussion.
It is always into your advantage when you contribute to the social web such as blog commenting. And
there is no doubt that Google likes it.
The Strategy
Why understand the blogger?
First thing is to know is where you are going to post. There was a time when commenting to 100 blogs
in a short period of time is important, but now; it doesn’t work that way anymore. You need to be
strategic about where to comment because you could leave comments on blogs that don’t really carry
any social weight and these blogs has already eaten up your time.
Take note to see blogs that are relevant to your topic. Look for blogs that are worthwhile to comment
on. Because getting links from them, it will actually mean something and that link will surely count.
3. Alicia Lyttle & Lorette Lyttle of Monetized Marketing Why understand the commenting community?
After seeing your prospect blog, take a look at the comments that are already present. Read through
all the comments on the post you are thinking about responding to. If you can, have time to scan even
the older comments to have an idea.
Take note at the characteristics of the commenter’s and the community itself. Are the people around
here friendly? Sarcastic? Mean? Smart? Is it a wise thing to leave comments in this kind of blog? Why
do you need to check out the comments first before commenting? Because sometimes, you may
actually realize after reading the comments that you don’t want to contribute to that discussion or
blog. You might have seen that this blog can hurt your site instead of help it. So this step is important
when it comes to figuring out strategically where you are going to post.
Why use authentic identity?
Before you consider blog commenting as one of your strategy, one of the things you will have to figure
out early is your commenting identity. If you are new to blog commenting, you might have considered
using a dummy name, screen name, fake name and there is a time that even symbolic ones. But, the
best practice if you are a professional and plan on making a serious go at this to emphasize your online
presence, is to use your authentic identity.
4. Alicia Lyttle & Lorette Lyttle of Monetized Marketing Using your true identity means using your first and last name and real photo of you as your avatar.
This is helpful because your identity even in blog commenting is tied into your social search strategy.
Your identity will build credibility with the community you are about to contribute to. You will be
known and most importantly, your name will appear to Google’s search engine results pages.
To make things easier, there are some tools that you can use to manage your online contribution
profile. One is Gravatar, which allows you to pull the same image across the web as you comment on
different blogs.
Why read through the comments?
The main purpose of this is to avoid repeating something someone else already said. Most blogs do
not have hundreds of comments, so reading through will not be too hard. If there are lots of
comments, you can just scan them but the main point is to to make sure you understand what is being
discussed. If you post a comment that repeats a prior comment, you might lose credibility and that is
something that we are trying to avoid.
5. Alicia Lyttle & Lorette Lyttle of Monetized Marketing How long should a comment be?
In writing a comment, you should remember these three C’s: Be Clear, Be Concise and Be Compelling.
You might write long comments but is it interesting enough? However in short comments, they tend to
get overlooked, especially if there dozens or more comments.
What you should do is to write a long comment or write several short-to-medium sized comments on
the same blog post.
How many numbers of links you should leave?
Avoid being too self-promotional by not leaving more than one link in a comment. That would just
seem too self-promotional. If you are going to link to someone else, two is the maximum I would
leave.
You should take note that in WordPress, by default, WordPress filters comments with two or more
links as spam.
If you are going to put anchor texts, it’s better to use HTML code to make your links anchor text.
<a href=”http://yoursite.com”>your anchor text</a>
6. Alicia Lyttle & Lorette Lyttle of Monetized Marketing Search for Blogs Using Google Search
Steps:
1. Use the tool “Blog Search” on the Google searching tools.
7. Alicia Lyttle & Lorette Lyttle of Monetized Marketing Note: Google has lots of new tools that you can use even in searching blogs to do your commenting.
You can use Blog Search and Blogger (which searches for Blogspot blogs).
8. Alicia Lyttle & Lorette Lyttle of Monetized Marketing 2. Once in the Google Blog Search home, type in your keyword or the topic you wanted to search for
blogs.
9. Alicia Lyttle & Lorette Lyttle of Monetized Marketing 3. You can now see that Google returned only blogs in the searches.
10. Alicia Lyttle & Lorette Lyttle of Monetized Marketing 4. Once in the website, look for the comment form at the bottom of the post which is usually look like
this. Leave your name, email address, website and of course your comment.
11. Alicia Lyttle & Lorette Lyttle of Monetized Marketing Commenting Using Disqus
Disqus is a networked community platform used by hundreds of thousands of sites all over the web.
With Disqus, your website gains a feature-rich comment system complete with social network
integration, advanced administration and moderation options, and other extensive community
functions. Most importantly, by utilizing Disqus, you are instantly plugging into our web-wide
community network, connecting millions of global users to your small blog or large media hub.
Source: http://help.disqus.com/customer/portal/articles/466179-what-is-disqusThe benefit of Disqus, is how easy it is, and your comments will almost always show instantly.
12. Alicia Lyttle & Lorette Lyttle of Monetized Marketing Steps:
1. Go to http://disqus.com/ and register a Disqus
account.
The username will be the anchor text for your link.
Although you may want to try some accounts with
keywords as the anchor text, it is really up to you as
long as it is available.
2. Set up your profile in Disqus.
Go to Settings and set-up your Profile and Avatar.
Complete the details that are needed in your Profile
section:
Full Name
Website
Location
Short Bio
13. Alicia Lyttle & Lorette Lyttle of Monetized Marketing These details will appear once you have made a comment.
14. Alicia Lyttle & Lorette Lyttle of Monetized Marketing 3. Search for blogs, use the
following type of query when
doing a Google search:
“Powered by Disqus” your
keyword
Google will not only give you
blogs which uses Disqus as a
commenting platform, but also
blogs relevant to your keywords.
15. Alicia Lyttle & Lorette Lyttle of Monetized Marketing 4. After searching for blogs, you
can now post your comment.
Type in your comment in the
box. Take note that if you are
properly logged in, your
username should appear at the
bottom right hand side of the
comment box and you do not
have to log in to other site again
as long as you are already logged
in and that site uses Disqus also.
16. Alicia Lyttle & Lorette Lyttle of Monetized Marketing 5. Clicking through one of the commenter
you will see the bio or the profile page.
You will see the username, description,
website that you have set-up earlier. You
will also see the number of comments
made and the places that they have
commented. This is the same info that will
going to appear in your profile once you
have made the comment.