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The confidence to

DREAM
    in green.
THE ROAD TO SUSTAINABILITY.
PROFIT.
Consumers.
63 million Americans buy sustainable
LOHAS: $227 billion total market



               REALITY.
Brand marketing.
2/3 would switch to a more sustainable brand
Cone Roper: If all else is equal, 2/3 would switch



B2B.
400 CEOs from Wal-Mart’s largest vendors
Wal-Mart Live Better Sustainability Summit: Pressure on their vendors
?
OPPORTUNITY.
EFFICIENCY.
Talent.
97% would take less $ at a CSR leader
Stanford: Study of 800 MBAs from 11 leading North American and European schools


Retention.
Costco turnover rate is half the industry’s
WSJ: Good benefits lead to 24% turnover rate compared to 50% for the industry


Efficiency.
73% named cost savings as primary driver
Pricewaterhouse: Survey of US companies about main driver for sustainability investments


Small business.
73% investing more in energy-saving
NSBA: 76% said cutting energy costs will boost profits; reporting 20-30% savings (CSME)
BRAND.
Consumers.
63 million Americans buy sustainable
LOHAS: $227 billion total market



Brand marketing.
2/3 would switch to a more sustainable brand
Cone Roper: If all else is equal, 2/3 would switch



B2B.
400 CEOs from Wal-Mart’s largest vendors
Wal-Mart Live Better Sustainability Summit: Pressure on their vendors
GROWTH.
Clean tech.
11% of total US venture capital market
E2: Ahead of medical device, telecom, and semiconductor; behind biotech and software



Green building.
40 of the world’s largest cities (C40cities.org)
Adopted energy efficiency, CO2 emissions, and green building guidelines/policies



Food.
World organic market growing 20% a year
Organic Monitor: Global sales grew from $23 billion in 2002 to $40 billion in 2006



Sportswear and fashion.
Sales for organic cotton products up 85%
Organic Exchange: Global retail sales at $1.1 billion in 2006, up from $583 million in 2005
TRENDS.
EXAMPLES.
EFFICIENCY.
Talent.

Training.

Community.

Innovation.
BRAND.
Clients.

Marketing.

Partnerships.

Advocacy.
GROWTH.
Commuting.

Offsets.

Printing.

Content.
YOUR GREEN ONLINE OFFICE.
  SUSTAINABILITY                                           PEOPLE                                                   PLANET                                                   PROFIT
  The key piece to a                                       Enables telecommuting                                    Empowers your team with                                  Saves money on printing
  sustainability commitment                                by providing your team                                   templates and content                                    and shipping
  is having a green online                                 with an easy-to-use,                                     built in for growing your
  office like fmyi.                                         organized place for all                                  sustainability initiative                                Saves money when
                                                           information                                                                                                       people telecommute and
  Why? It serves as a                                                                                               Promotes digital                                         avoid time lost when
  platform to grow your                                    Creates community                                        collaboration, leaving a                                 commuting
  team’s sustainability                                    around your content,                                     smaller environmental
  initiative, minimizes your                               bringing together a team                                 footprint                                                Saves money when
  environmental footprint,                                 across an office or around                                                                                         people are up to date on
  and generates profits                                     the world                                                Reduces ink, toner, and                                  the site and flying is
  through eco-effciency                                                                                             paper usage                                              reduced for catch up
  efforts and fmyi’s                                       Reduces stress by                                                                                                 meetings
                                                           keeping everything                                       Encourages sustainable
  workflow features.                                                                                                 commuting through a                                      Generates profits through
                                                           organized and up to date
  Think about the hours                                    in one place                                             tracker embedded into                                    fmyi’s workflow features
  each day your team                                                                                                each site                                                (efficient project
  spends sharing                                           Connects people with                                                                                              management, institutional
                                                           fmyi’s partnerships for                                  fmyi purchases renewable                                 knowledge base, sales
  information. Having them                                                                                          energy credits for your
  collaborating on fmyi’s                                  sustainability including                                                                                          tracking, etc) so
                                                           conferences, car sharing                                 computer energy usage                                    opportunities don’t slip
  green online office is the                                                                                         while on the site
  perfect way to emphasize                                 options, and more                                                                                                 through the cracks
  your commitment to
  sustainability.



 fmyi’s corporate commitment. Sustainability has been a part of who we are from the beginning and is written into our Articles of Incorporation. Our goal is to minimize our environmental footprint, and maximize our
 societal impact. We realize that sustainability is a marathon, not a sprint, and is an eternal learning process. Employees are encouraged to commute sustainably. We offer discounts on carsharing through Zipcar,
 access to bikes, flexible telecommuting options, and encourage use of public transportation to meetings on TriMet. We're a Recycle at Work partner. We utilize paperless collaboration on fmyi, computers rated at
 least a silver through EPEAT, business cards from Pinball Publishing, and office products from Green Home. Sustainability is also part of the criteria we use when evaluating vendors. Every employee goes through
 Natural Step training and can take advantage of volunteer opportunities. We’re using our business as a platform to raise awareness about sustainability. It's how we empower teams to make a difference.



FMYI [FOR MY INNOVATION]                              |     VISIT FMYI.COM                      |      CALL 888.FMYI.COM                           |      EMAIL US AT INNOVATE@FMYI.COM
YOU.
Opportunity for sustainability
Opportunity for sustainability
Opportunity for sustainability

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Opportunity for sustainability

  • 2. THE ROAD TO SUSTAINABILITY.
  • 3.
  • 4.
  • 5.
  • 6. PROFIT. Consumers. 63 million Americans buy sustainable LOHAS: $227 billion total market REALITY. Brand marketing. 2/3 would switch to a more sustainable brand Cone Roper: If all else is equal, 2/3 would switch B2B. 400 CEOs from Wal-Mart’s largest vendors Wal-Mart Live Better Sustainability Summit: Pressure on their vendors
  • 7. ?
  • 9. EFFICIENCY. Talent. 97% would take less $ at a CSR leader Stanford: Study of 800 MBAs from 11 leading North American and European schools Retention. Costco turnover rate is half the industry’s WSJ: Good benefits lead to 24% turnover rate compared to 50% for the industry Efficiency. 73% named cost savings as primary driver Pricewaterhouse: Survey of US companies about main driver for sustainability investments Small business. 73% investing more in energy-saving NSBA: 76% said cutting energy costs will boost profits; reporting 20-30% savings (CSME)
  • 10. BRAND. Consumers. 63 million Americans buy sustainable LOHAS: $227 billion total market Brand marketing. 2/3 would switch to a more sustainable brand Cone Roper: If all else is equal, 2/3 would switch B2B. 400 CEOs from Wal-Mart’s largest vendors Wal-Mart Live Better Sustainability Summit: Pressure on their vendors
  • 11. GROWTH. Clean tech. 11% of total US venture capital market E2: Ahead of medical device, telecom, and semiconductor; behind biotech and software Green building. 40 of the world’s largest cities (C40cities.org) Adopted energy efficiency, CO2 emissions, and green building guidelines/policies Food. World organic market growing 20% a year Organic Monitor: Global sales grew from $23 billion in 2002 to $40 billion in 2006 Sportswear and fashion. Sales for organic cotton products up 85% Organic Exchange: Global retail sales at $1.1 billion in 2006, up from $583 million in 2005
  • 13.
  • 14.
  • 15.
  • 17.
  • 18.
  • 19.
  • 23. YOUR GREEN ONLINE OFFICE. SUSTAINABILITY PEOPLE PLANET PROFIT The key piece to a Enables telecommuting Empowers your team with Saves money on printing sustainability commitment by providing your team templates and content and shipping is having a green online with an easy-to-use, built in for growing your office like fmyi. organized place for all sustainability initiative Saves money when information people telecommute and Why? It serves as a Promotes digital avoid time lost when platform to grow your Creates community collaboration, leaving a commuting team’s sustainability around your content, smaller environmental initiative, minimizes your bringing together a team footprint Saves money when environmental footprint, across an office or around people are up to date on and generates profits the world Reduces ink, toner, and the site and flying is through eco-effciency paper usage reduced for catch up efforts and fmyi’s Reduces stress by meetings keeping everything Encourages sustainable workflow features. commuting through a Generates profits through organized and up to date Think about the hours in one place tracker embedded into fmyi’s workflow features each day your team each site (efficient project spends sharing Connects people with management, institutional fmyi’s partnerships for fmyi purchases renewable knowledge base, sales information. Having them energy credits for your collaborating on fmyi’s sustainability including tracking, etc) so conferences, car sharing computer energy usage opportunities don’t slip green online office is the while on the site perfect way to emphasize options, and more through the cracks your commitment to sustainability. fmyi’s corporate commitment. Sustainability has been a part of who we are from the beginning and is written into our Articles of Incorporation. Our goal is to minimize our environmental footprint, and maximize our societal impact. We realize that sustainability is a marathon, not a sprint, and is an eternal learning process. Employees are encouraged to commute sustainably. We offer discounts on carsharing through Zipcar, access to bikes, flexible telecommuting options, and encourage use of public transportation to meetings on TriMet. We're a Recycle at Work partner. We utilize paperless collaboration on fmyi, computers rated at least a silver through EPEAT, business cards from Pinball Publishing, and office products from Green Home. Sustainability is also part of the criteria we use when evaluating vendors. Every employee goes through Natural Step training and can take advantage of volunteer opportunities. We’re using our business as a platform to raise awareness about sustainability. It's how we empower teams to make a difference. FMYI [FOR MY INNOVATION] | VISIT FMYI.COM | CALL 888.FMYI.COM | EMAIL US AT INNOVATE@FMYI.COM
  • 24.
  • 25. YOU.