How to Strengthen Your Profile For Social Media Marketing

2. Topics Covered In This Session

About Mercury

What is Digital Marketing

Streams in Digital Marketing

Social Media Marketing

Popular Practices

Career Opportunities

How to enter this field

3. About Mercury

A digital marketing & communication design agency

Based in Mumbai and Jaipur

Over 14 years of excellence in design & development

4. Mercury's Clientele

5. What is Digital Marketing?
“Digital marketing is marketing that makes use of
electronic devices (computers) such as personal
computers, smartphones, cellphones, tablets and
game consoles to engage with stakeholders.”
Wikipedia

6. Some Facts About Social Media

There are now over 1.15 billion Facebook users

70% of marketers used Facebook to gain new customers

There are now over 1 billion with Google+ enabled accounts

There are now over 550 million registered users on twitter

Pinterest with 20 million active monthly users

47% of Americans say Facebook is their #1 influencer of purchases

Youtube is the second largest search engine of the world,

It processes more than 3 billion searches a month.

7. Streams in Digital Marketing

Search Engine Marketing

Email Marketing

Mobile Marketing

Display Advertising

Social Media Marketing

Search Engine Optimization

Microsites

8. Eco System of Digital Marketing

9. Social Media Marketing

Facebook Marketing

Twitter Promotions

Social Media Presence Management

Product specific campaigns

360 Degree Digital

10. Red Bull

11. Nike

12. Vogue Eye Wear

13. Borosil

14. Indian Taxi Driver

15. Dell Social Media Command Center

16. E-commerce Giants

17. Career Opportunities
- Copy and Content Writers
- Content Managers
- Client Servicing
- Account Managers
- Business Analysts & Business Developers
- Designers
- Multimedia Professionals
- Web Developers
- SEO & SEM Experts
- Mobile & Facebook App Developers
- Game Developers

18. Who Fits In This Field?
- Passionate
- The one who understands Branding and
Communication.
- The one who reads good quality material.
- Responsible,comfortable to work in a startup.
- Bubbling with marketing ideas.
- If good advertising ideas inspire you.

19. How To Strengthen Your Profile
For Social Media?

20. - Write Blogs

21. - Learn/Do Courses

22. - Internships

23. - Read Case Studies

24. - Check Your Online Presence

25. - Start Doing It For Someone Or
For Yourself

26. Questions?

27. Thank You
wish@mercurydesign.in
careers@mercurydesign.in