The document outlines 10 reasons to invest in Turkey according to a marketing consultancy company. It highlights Turkey's large, young population and workforce, centrally located position between Europe and Asia, developed infrastructure and logistics networks, competitive tax incentives, and growing domestic markets. Turkey is positioned as an attractive investment destination due to its strong economic growth rates, liberal investment environment, and access to both European and regional markets through its customs union with the EU.

1. International Business Development, Marketing Company
EURASIAPOINT
10 REASONS TO
INVEST IN TURKEY
Istanbul, May 2012

2. 10 Reasons to Invest in Turkey
CONTENT
A. Large and as yet Unsaturated Market
B. Half of the Population is Under the Age 29
C. 4th largest labor force compared with the EU
D. One of eight-strong grouping of growth markets
E. Developed Infrastructure Logistics
F. Centrally Located
G. Energy Corridor and Terminal of Europe
H. Low Taxes& Incentives
I. Liberal, Secure and Reformist Investment Environment
J. Large and Growing Domestic Markets
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3. 10 Reasons to Invest in Turkey
A. Large and as yet Unsaturated Market
 Ranked as the 15th most attractive FDI destination for 2008-2010
(UNCTAD)
 Two-thirds of Turkey’s overall FDI comes from the EU
 Highest Growth Rate (8,9 % ) in the World (2010)
 The country's new Commercial Code is geared towards facilitating ease of
doing business
 Turkey is becoming the industrial hub of its region
 Mature and dynamic private sector
 Expected to be the fastest growing economy among the OECD members
during 2011-2017 ( 6,7 % of GDP growth/ year)
 Booming economy (USD 230 billion to USD 736 billion of GDP from 2002 to
2010)
 There are 23,500 foreign enterprises active in Turkey
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4. 10 Reasons to Invest in Turkey
B. Half of the Population is Under the Age 29
 0-14 Age (%28), 14-60 Age (%64) , 60+ Age (%8)
 A population of 75 million people
 Young, dynamic, well-educated and multi-cultural population
 Favorable demographic outlook.
 The average age of its 75m people is only 29, against over 40
in the EU.
 By 2050 population will have risen to almost 100m.
 Highest youth population and 4th largest labor force compared
to EU-27 countries
 The world’s 13th largest urban population (about 50 million).
*2010 data
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5. 10 Reasons to Invest in Turkey
C. 4th largest labor force compared with the EU
 Supply of highly qualified, very productive and cost-effective labor force
 Over 25 million young, well-educated and motivated professionals
 Increasing labor productivity combined with decreasing real unit wage
 The longest working hours, and the lowest sick day leaves per employee in
Europe : 53.2 hours worked per week and annual average of 4.6 sick days
per employee
 Approximately 500,000 graduates from 156 universities each year
 Around 663,000 high school graduates, including one third from vocational
and technical high schools per year
 Although Turkey’s labor force is not cheap, comparing to China, it is
cheaper than EU
 Pool of qualified management talent.
*2010 data
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6. 10 Reasons to Invest in Turkey
D. One of eight-strong grouping of growth markets
 The Customs Union, which allows Turkish product easier
access to the EU market of 400 million high-income consumers
 Turkey is one of the 'MISTs', the four emerging economies in
the next tier of large emerging economies (Mexico, Indonesia,
South Korea, Turkey)
 Turkey, Mexico, South Korea and Indonesia will go into a new
grouping along with the BRIC countries (Brazil, Russia, India
and China) to form an eight-strong grouping of “growth
markets”
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7. 10 Reasons to Invest in Turkey
E. Developed Infrastructure Logistics
 New and highly developed technological infrastructure in
transportation, telecommunications and energy
 Well-developed and low-cost sea transport facilities
 Railway transport advantage to Central and Eastern Europe
 Well-established transportation routes and direct delivery mechanism
to most of the EU countries
 A volume of 5.8 million containers was handled in Turkey’s ports in
2010.
 Market size of 1 hour flight distance center: 1,7 trillion $
 Market size of 2 hours flight distance center: 5,2 trillion $
 Market size of 3 hours flight distance center: 8,7 trillion $
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8. 10 Reasons to Invest in Turkey
F. Centrally Located
 Ankara has established visa-free travel arrangements with
similar bilateral deals under discussion with other countries in
the Middle East and North Africa
 Citibank, Chase, Coca- Cola and Goodyear are just some of the
U.S. companies using Turkey as their marketing hub for the
Caucasus and Central Asia.
 Turkey’s newly assertive foreign trade policy is making it count
not just in neighboring countries but as far afield as China and
Africa.
 Turkish language is the 5th most spoken one in the world.
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9. 10 Reasons to Invest in Turkey
G. Energy Corridor and Terminal of Europe
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10. 10 Reasons to Invest in Turkey
H. Low Taxes& Incentives
 Competitive tax system
 Corporate Income Tax reduced from 30 percent to 20
percent
 Individual Income Tax varies from 15 percent to 35 percent
 Tax benefits and incentives in Technology Development
Zones, Industrial Zones and Free Zones could include total
or partial exemption from Corporate Income Tax, up to 80
percent grant on employer’s social security share, as well as
land allocation.
 R&D and Innovation Support Law
 Region and sector-based incentive system
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11. 10 Reasons to Invest in Turkey
I. Liberal, Secure and Reformist Investment Environment
 Equal treatment for all investors
 More than 25,000 companies with international capital
 International arbitration
 Guarantee of transfers
 Turkish entrepreneurs in Europe run €40 billion worth of
business employing 500,000 people.
 28 Turkish businessmen are in the Forbes list of the World’s
Billionaires 2010.
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12. 10 Reasons to Invest in Turkey
J. Large and Growing Domestic Markets
 62 million GSM users in 2010, up from 23 million in 2002
 35 million internet users in 2010, up from 4 million in 2002
 46 million credit card users in 2010, up from 16 million in 2002
 Over 102 million airline passengers in 2010, up from 33 million in
2002
 Car ownership in Turkey is only about 70 vehicles per 1,000 people.
In the EU, the ratio is closer to 480 per 1,000.
 Turkish people are consuming more sophisticated or luxury products
to improve their living standards.
 Turkey imports many consumer goods from various sources, as
domestic production concentrates on a few sectors such as textiles
and clothing, iron and steel and automotive products.
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13. Thank You..
Eurasiapoint- International Consultancy Company
Address: Istanbul- TURKEY
Web page: www.eurasiapoint.com
E-mail: info@eurasiapoint.com
Phone: 0090 5303808780
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