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SEO for Small Business Presented by Alex Kahl
Presented by Alex Kahl ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],SEO = Search Engine Optimization The Science of Ranking
Search Engine Results Page SERP has 2 sections: Left Side: Organic (free) results Right Side: Paid (sponsored) results, i.e. Google Adwords
SERP - Search Engine Results Page 90% of clicks are on the first 3 pages. Try to rank in Top 30 results
Search is Important! ,[object Object],[object Object],[object Object],[object Object]
Search is Popular
Local Search Different ranking algorithm than standard search results
[object Object],[object Object],[object Object],[object Object],Search Reality Check
Crawling and Indexing Each dot represents a web page. Search engines can crawl a page if they can find a link to it.
SEO Secrets ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SEO Best Practices
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Keywords Matter
[object Object],[object Object],[object Object],[object Object],Links to YOU = Backlinks
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Where to Get Backlinks?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Content is King
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Publish Information
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Web Content Ideas
Infographic Create infographics and offer these to anyone to use online for free. For example, this Infographic is free from   www.totalinjury.com   to add to any website.
[object Object],[object Object],[object Object],[object Object],[object Object],Must I Blog?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Media
[object Object],[object Object],[object Object],[object Object],[object Object],SEO Summary
SEO Starter  $495 SEO Refresher  $495 SEO Annual  $1195 Kahl Consultants SEO Packages KC small business SEO Packages are effective yet inexpensive.
Questions? Contact  Kahl Consultants Tel +415 499 0838 www.Kahl.net

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SEO 101 for Small Business by Kahl Consultants

  • 1. SEO for Small Business Presented by Alex Kahl
  • 2.
  • 3.
  • 4.
  • 5. Search Engine Results Page SERP has 2 sections: Left Side: Organic (free) results Right Side: Paid (sponsored) results, i.e. Google Adwords
  • 6. SERP - Search Engine Results Page 90% of clicks are on the first 3 pages. Try to rank in Top 30 results
  • 7.
  • 9. Local Search Different ranking algorithm than standard search results
  • 10.
  • 11. Crawling and Indexing Each dot represents a web page. Search engines can crawl a page if they can find a link to it.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20. Infographic Create infographics and offer these to anyone to use online for free. For example, this Infographic is free from   www.totalinjury.com   to add to any website.
  • 21.
  • 22.
  • 23.
  • 24. SEO Starter $495 SEO Refresher $495 SEO Annual $1195 Kahl Consultants SEO Packages KC small business SEO Packages are effective yet inexpensive.
  • 25. Questions? Contact Kahl Consultants Tel +415 499 0838 www.Kahl.net