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How Social Media Can Destroy Your Business Model

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Kami Watson Huyse, APR
Kami Watson Huyse, APR

The 5 Cs to consider to protect your business online.

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How social media can destroy your business model Anjuan Simmons and Kami Watson Huyse
Social Media Has Turned Celebrities into Geeks
And Turned Geeks into Celebrities
SXSW = South by Social-Media West Socialnomics: How Social Media Transforms the Way we Live and do Business -Eric Qualman Using Social Media to Score...a Job (Obviously) -Sarah White Can Social Media Save Business So Business Can Save the Planet? - David Armistead
The Dark Side of Social Media
5 Social media formulas for business disaster
Customer Service
Crisis
Corporate Speak
Competition
Competition
Confidentiality
Confidentiality Is that your CIO on Chatroulette?
Stranger Danger?
Protect your business from social media destruction of value
A Holistic Strategy
Governance ,[object Object]
Requires both low-level insight and top management leverage
Must be based on real-world data vs. fear,[object Object]
What makes a good social media policy?
New technologies have always required new policies (telephone, email, internet).
Guardrails and expectations.

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