Andisa ntsubane microsoft amplify the future digital life conference january 2012

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karinduchenne

Business Technologie

The Sistine Chapel - St Peter’s Basilica

“A suicide hotline is where they talk to you until you don’t feel
like killing yourself. Exactly the opposite of Telemarketing”

Dana Snow

We’re absolutely passionately addicted to phones -
we take them everywhere

If Twitter and Facebook existed in the 50’s - Apartheid
would have lasted 3 weeks
David Kau

SOME MISTAKES ALONG THE WAY
- VALUE PROPOSITIONS: SALT
- NAMING CONVENTIONS
- REVIEW LSM’S

Relationship Building vs Relationship Influencing
Personal Messaging vs Messaging in a Personal Space
Database vs Community
The Customer becomes the Marketer
The Hunter becomes the Hunted

Our Unique View: Businesses
Services
Software
enterprise consumer

Live

Live

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Andisa ntsubane microsoft amplify the future digital life conference january 2012

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