HIC Facebook for Business 8-10-10

How to Promote Your Business using Facebook Next Generation

Facebook Pages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Kathy Sipple – Social Media Specialist

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Facebook’s Place ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

First – personal privacy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Next – Business Features ,[object Object],[object Object]

Next – Business Features ,[object Object]

Tactical Business Strategy ,[object Object]

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What is a Facebook Page? A Facebook Page is a public profile that enables you to share your business, services and products with Facebook users.

What is a Facebook Page? When your fans interact with your Facebook Page, stories linking to your Page can go to their friends via News Feed. As these friends interact with your Page, News Feed keeps driving word-of-mouth to a wider circle of friends. As fans add friends…….

What is a Facebook Page VS. a Group Fan Pages can only be created to represent a real organization, business, celebrity, or band, and may only be created by an official representative of that entity. Groups can be created by any user and about any topic, as a space for users to share their opinions and interest in that subject. Groups can be kept closed or secret, whereas Pages are intended to help an entity communicate publicly.

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What is a Facebook Page? When your fans interact with your Facebook Page, stories linking to your Page can go to their friends via News Feed. As these friends interact with your Page, News Feed keeps driving word-of-mouth to a wider circle of friends.

How to Prepare Plan for the Purpose of your Page ,[object Object],[object Object],[object Object],[object Object]

How to Prepare ,[object Object],[object Object],[object Object],[object Object],[object Object],Make it useful and engaging

How to Prepare You'll be able to upload an unlimited number of photos. The most important is the profile picture that Facebook users will see (as a thumbnail) in News Feed when their friends interact with you. A logo, storefront, or group photo may work well. Make sure the image is still clear when reduced to thumbnail size. Gather Photos

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RECENT ARTICLES SOCIAL SITES BLOG POSTS Outcome! Connected!

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Getting Started http://www.facebook.com/pages/create.php Lower Left Only the official representative of an organization, business, celebrity, or band may create a Facebook Page. The Page creator can then add other representatives to help them manage the Page. Each Page admin will be able to update and edit their Pages from their own accounts.

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Getting Started ,[object Object],[object Object],[object Object],Step 3: Add information

Updating Your Page! Updating your Page regularly with fresh photos, upcoming events, and the latest promotions means your Page won't just look like a profile, it will feel like one, and that will keep users coming back. Facebook users are used to getting information sorted by what happened most recently or that’s most relevant. If you keep your Page active, which you can do through mobile integrations and applications, you'll find that your fans are more engaged and more interactive.

Have a plan – to “Launch”

Have a plan – to “Work It”!

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HIC Facebook for Business 8-10-10

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HIC Facebook for Business 8-10-10