2. The male and female social group I am targeting is Indie music lovers aged 16-30. I chose
this age range due to when you are 16 you can legally get a job meaning they have more of
a spending power than anyone under this age. They would then be able to afford my
magazine as well as being able to attend gigs and festivals.
My media product represents the Indie genre through the images, colour scheme and
codes and conventions that I have used. By using this colour scheme I feel it represents my
target audience well.
To target both male and female I started to use a unisex colour scheme which was blue,
red, black, white and grey. I felt that this would be a suitable set of colours to uses as
neither is to dull or to suited to males or females.
My colour scheme is bright white and by using these colours I think they are suited to
portraying an indie magazine as from my research other indie magazines were bright and
also had a similar colour scheme. I think these colours create a happy positive outlook
making people feel happy when they look and read my magazine from the colours and
conventions I have used. I carried this colour scheme out throughout my cover contents
and DPS.

3. I feel I have covered this social group as I have made my
magazine as diverse as possible. By making sure my
magazine is just about the music and making sure that
the concerts and festivals and things advertised in my
magazine can cater for any ability or disability and that
there is no sexism or racism within or connected to my
magazine.

4. The images on my magazine are bright and the people in my images are
all young adults. My cover page shows an image with direct mode of
address where she has a guitar which links in with my Indie theme and
she also has more of a straight face linking in with my Indie theme as if
she has smiled or been more upbeat in the picture I think my particular
social group target would get a bit lost and it would loose its Indie vibe.
My contents page pictures are of different bands, in the top right
picture it is bright with different colours showing. The bottom picture is
more of greys blacks and white tones and my middle picture is quite
murky browns with some standout lighting. I think that all these
pictures fit in well with my Indie theme and suit the social group I am
trying to attract. The images I have used are all quite clear which I think
helps the reader to connect with the picture. Having interesting pictures
is what will initially draw the audience in so I felt that I needed to have
some strong images to do this. I think that
my images show a positive outlook which I
hope will draw in and attract the target
audience I am aiming to.

5. I feel that the article that I created though conducting an interview
gives my target audience and all social groups an insight in to a new
and exciting band. I think this is what magazines should be about all about the exciting new
music which I think is what the Indie genre is all about. People who are interested in Indie
music are more the people who look at everyone equally and who are a bit different which I
think makes the people of the Indie genre more understanding and open to new things such
as new artists and bands.
The article on my DPS is asking all about how the leader singer of the band started his interest
in music and talks about because they are a new band how other new bands should feel and
act and saying that’s its ok to be scared or nervous but that no one will judge you and if they
do they couldn’t probably do any better. This also links in to how I diverse I wanted my
magazine to be to make sure that people who read it would also feel equal and more
confident to achieve their dream as well.