2. If you are trying to sell a product or service on the
Internet, then you are probably doing so through an
affiliate program. You signed up as an affiliate (usually for
free) and they gave you an affiliate ID (user name or
number). They may have even given you a basic marketing
package which includes text ads, banner ads, and solo ads
with a link to your affiliate sales page. All you have to do is
use these tools to get traffic to your affiliate sales page.
3. Well that sounds pretty easy, doesn't it? This process
actually works too, except that your probability of
converting your traffic into sales is very, very, very low.In
other words, you may have to have thousands of people
to visit your affiliate sales page before you ever see your
first sell. Now those aren't very good odds, are they?
4. Unfortunately, that is what most people do. They spend a
lot of time, effort, and money getting all of those people
to that affiliate sales page and then they finally make a
sale and earn a referral fee or commission. But wait, it can
get even worse. Let's say that you made one sale and
earned a $10 commission.
5. That's great, right? Well not really, because in the terms
and conditions of your affiliate program, you don't
actually get paid until you have accumulated at least $20
of commissions. So get back to it and get another sale and
finally get paid. Good grief!
6. Don't quit! Internet marketing is a great way to make
extra money, but you have to know some of the secrets.
Here's one. "Don't advertise your affiliate program
directly." You must use a four step process instead.
8. 1. First, you must provide something of value. The easiest
valuable thing that you can give away is information. An
informative email course, special report, or ebook are all
great ways to give away free information.
9. 2. This step goes along with the initial step above. Don't
give away your free information until you get an email
address. You must capture the name and email address of
your prospective sale in order to be able to implement the
next step.
10. 3. If the information that you are providing is good and
helps people, then you will earn some trust. If someone
gives you some information that saves you time, money,
or effort; then you are going to closely read anything that
they send you - as long as the information is still valuable.
This is why it is so important that you get that name and
email address before you start giving away your
information. Now you can keep the information flowing
through an occasional email to your prospect.
11. 4. Finally, if you have been providing valuable information
and earning trust from people, it is much more likely that
they will buy something that you recommend. This is
especially true if you can convince them that what you are
recommending will help them and that it is worth their
money.
12. The easiest way to do this is to recommend something
that you have actually purchased and use yourself. Just tell
them how it helped you and why you think that it was
worth what you paid for it!
