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Twitter: An Introduction Kathy E. Gill @kegill February 2012 @
 
 
 
 
 
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Twitter, An Introduction

Notes de l'éditeur

  1. Social Media : new era - traditional gatekeeper role diminished : gone is the audience as passive vessel for information
  2. Amplification
  3. Differentiate Twitter from traditional medai.
  4. The “but why do people want to know what I had for breakfast” tweet/pushback.
  5. Design changes over time
  6. WHY social media as a communications tool? Mobile : ubiquitous
  7. Mobile ubiquitous : three generations
  8. Mobile ubiquitous : The fourth generation