Martin coulthard intro - sales chasm

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Bath & Bristol Enterprise Network

Presentation at BEN event - Sales Chasm at Science Learning Centre - 10th June 2010

Technologie Business

The Sales Chasm growing sales of technology products Science Learning Centre, AtBristol 6-9pm, 10 June 2010

This evening’s programme 6:45-8:15 Speakers Introduction Martin Coulthard BEN Nigel Hopkins WinZone Consulting David Gilroy Conscious Solutions David Sykes Downham Hill Associates 8:15-8:30 Q&A 8:30-9:00 More networking

Development of market for a new technology or product – especially if it is innovative, discontinuous, disruptive What’s the problem? Why?!

[object Object],[object Object],[object Object],[object Object],[object Object],Crossing the Chasm, by Geoffrey Moore

[object Object],[object Object],[object Object],The Technology Adoption Life Cycle

[object Object],[object Object],[object Object],[object Object],[object Object],How did my companies cross the chasm?

Reminder of upcoming BEN events book now at www.bristolenterprise.com ,[object Object],[object Object],[object Object]

provisional programme – subject to change

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